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Finishing All the Other Facebook Messenger Bot Pages

Lesson 77 from: Facebook Chatbots: Generate Leads and Sales Effectively

Isaac Rudansky

Finishing All the Other Facebook Messenger Bot Pages

Lesson 77 from: Facebook Chatbots: Generate Leads and Sales Effectively

Isaac Rudansky

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Lesson Info

77. Finishing All the Other Facebook Messenger Bot Pages

Lessons

Class Trailer

Chapter 1: Introduction to Facebook Messenger Marketing

1

Welcome to Facebook Messenger Chatbot Masterclass

08:17
2

What is Messenger Marketing

09:07
3

Advantages to Using Facebook Messenger Marketing

14:17
4

How is Chatbot Marketing Different Than Other Marketing Channels

07:08
5

Who Can Use Messenger Bots to Their Advantage

04:43
6

Quiz - Chapter 1

Chapter 2: Example Use Cases for Facebook Messenger Chatbots

7

Ecommerce Chatbot Strategies

09:59
8

Webinar - Event Registrations Using Chatbots

04:13
9

Lead-gen Chatbot Strategies

09:10
10

Using Chatbots to Promote Educational Resources

09:42
11

Using Chatbots to Stay in Touch With Your Customers

07:45
12

Calculating LTV and CAC to Formulate Incentive Plans

11:06
13

Ideas for Incentive Structures to Promote Through Facebook Chatbots

08:31
14

Quiz - Chapter 2

Chapter 3: Psychological Principles of Persuasion in Effective Bot Design

15

Commitment and Consistency in Chatbot Design

14:55
16

Increasing Customer Value With Reciprocity

14:25
17

Using Social Proof to Build Trust and Identity

11:41
18

Likability - Your Secret Weapon to Successful Bot Marketing

11:07
19

Using Scarcity to Drive Your Customers to Convert Faster

08:42
20

Understanding the Fogg Behavior Model and How to Use It to Your Advantage

15:53
21

Quiz - Chapter 3

Chapter 4: Building Killer Chatbots With Mobile Monkey

22

What is Mobile Monkey

04:12
23

Creating a Mobile Monkey Account and Connecting Your Facebook Page

05:41
24

Viewing Active Bots and Adding Users

02:42
25

Create Your First Chatbot

03:22
26

Quiz - Chapter 4

Chapter 5: Learning All About the Mobile Monkey Chatbot Builder

27

Widgets, Page Flow and Organization

08:20
28

Understanding Q&A and What They're Used For

02:07
29

Adding Q&A Items

05:45
30

Understanding Unanswered Questions

03:56
31

Configuring and Editing Bot Builder Settings

03:31
32

All About the Text Widget

06:45
33

All About the Image Widget

00:55
34

All About the Form Widget

09:47
35

All About the Quick Question Widget

07:21
36

All About the GIF Widget

02:40
37

All About the Attachment Widget

02:07
38

All About the Attribute Widget

01:30
39

All About the Connection Widget

03:10
40

All About the Email Widget

03:06
41

All About the Gallery Widget

06:02
42

All About the List Widget

02:32
43

All About the Navigate Widget

03:03
44

All About the Typing Widget

03:03
45

All About the Video Widget

02:37
46

Quiz - Chapter 5

Chapter 6: How to Wield the Mobile Monkey Chat Blaster Like a Jedi Master

47

What's a Chat Blast Anyway

03:14
48

A Few Useful Chat Blaster Use Cases

05:32
49

Chat Blasting Vs. Drip Campaigns

05:46
50

Planning Four Chat Blast Ideas - Part 1

10:11
51

Planning Four Chat Blast Ideas - Part 2

12:08
52

Organizing Our Chat Blast Pages in the Mobile Monkey Page Builder

04:48
53

Building Our Coupon Chat Blast

10:47
54

Testing Our Chat Blast Before Blasting

04:43
55

Launching Our First Chat Blast- Naming, Audience, Page and Purpose

08:30
56

Building a Chat Blast to Drive Phone Calls

13:55
57

Building Our New Product Line Chat Blast

15:44
58

Building Our Competitive Advantage - Awareness Chat Blast

18:42
59

Analyzing Chat Blast Results

01:47

Chapter 7: Understanding Lead Magnets and Using Them to Build Your Contact List

60

Why Are Lead Magnets Important

05:05
61

Installing Your Chat Widget on a WordPress Site

06:05
62

Installing Your Chat Widget on a Shopify Site

01:17
63

58: Installing Your Chat Widget Through Google Tag Manager

04:53
64

Link to Messenger and Adding It to Emails and Blogs

09:29
65

Adding the Checkbox Plugin to Your Web Forms

03:10
66

How to Use Facebook Comment Guards

16:33
67

Creating Facebook Messenger Landing Pages

13:09
68

Quiz - Chapter 7

Chapter 8: Facebook Messenger Ad Campaigns Using Your Mobile Monkey Chatbots!

69

What Are Facebook Messenger Ads

05:31
70

Messenger Ads Best Practices and Sample Strategies

12:14
71

Creating a New Messenger Ad Campaign in Facebook

08:35
72

Designing a Messenger Ad

13:26
73

Completing Messenger Campaign Creation in Facebook Ads Manager

06:37
74

Drafting Our Mobile Monkey Messaging Campaign Blueprint

06:30
75

Creating and Naming All Our Pages in Mobile Monkey

03:32
76

Building Our Messenger Landing Page in Mobile Monkey

04:21
77

Finishing All the Other Facebook Messenger Bot Pages

13:54
78

Duplicating Your Ad Groups to Try Different Targeting Settings

07:45
79

Setting Up Mobile Monkey Q&A and Other Loose Ends

06:28
80

Quiz - Chapter 8

Chapter 9: Understanding Audiences in Mobile Monkey and Using Them to Your Advantage

81

What Are Audiences in Mobile Monkey

07:54
82

Creating an All Contacts and Gender Based Audience

04:12
83

Timezone and Last Active Based Audiences in Mobile Monkey

06:33
84

Creating an Audience Based on a Custom Variable

06:26

Chapter 10: Building Our First Mobile Monkey Drip Campaign!

85

What Are Drip Campaigns and Drip Campaign Best Practices

06:53
86

Practical and Useful Drip Campaign Ideas

06:43
87

Building and Reviewing Our Drip Pages in Mobile Monkey (10.3)

07:53
88

Creating and Launching Our First Mobile Monkey Drip Campaign

08:39

Chapter 11: Using the RSS Blaster in Mobile Monkey

89

RSS Feed Step by Step and Best Practices (11.1)

09:56
90

Quiz - Chapter 11

Chapter 12: Becoming a Mobile Monkey Power User With Advanced Integrations and Connections

91

What Are Connections and When Would You Use Them

02:49
92

Creating a Connection to Google Sheets (12.2)

14:18
93

Creating a Connection to Gotowebinar

09:37
94

Send New Leads to Your CRM - Hubspot

07:26
95

Send an SMS to Your Sales Team When a Contact Requests a Callback

09:59
96

Quiz - Chapter 12

Chapter 13: Understanding Your Mobile Monkey Audience Insights

97

Contacts - Searching, Exporting and Deleting

02:32
98

Audiences in Mobile Monkey

02:04
99

Forms - What They Are and How to Use Them

01:42
100

Bot Analytics - How to Find Useful Information Using Mobile Monkey Analytics

02:45

Chapter 14: Staying on Facebook's Good Side: Chatbot Compliance

101

What You Need to Know About Staying Compliant With Facebook (14.1)

04:10
102

Getting Approved for Subscription Messaging (14.2)

08:43

Chapter 15: Conclusion ... Goodbye for Now but Stay in Touch!

103

Thank You, Getting Help, Final Thoughts

04:16

Final Quiz

104

Final Quiz

Lesson Info

Finishing All the Other Facebook Messenger Bot Pages

howdy chatbot fans and welcome back when I build out the correct answer page, I want to accomplish two things. One, I want to make them feel excited. I want to give them the details of the prize that they won. I want to show them how they can redeem it. And I also want to make them feel a sense of reciprocation. So they continue engaging with the bot and continue giving us valuable information about them. So let's go and build out the correct answer page. Now remember, I want to make them feel excited. I want to have a typing widget go for, let's say four or five seconds. So they're sort of waiting in suspense to see if they got the right answer. So we'll do, let's say six seconds of typing. And then I'm going to add a um, text images. Just says, now I could use their first name because they already engaged with the box. So, and he was the first name. And I'm gonna give them a Jiff. Of course, celebrate Jeff. Nothing better than office gifts, in my opinion. Mm hmm. And we have that gif...

t loaded. And now we're going to tell them exactly how they could um, take advantage of it. So we'll do a quick typing two seconds and we can't wait to buy. And to buy one of your friends, eh, maybe, Okay, So I gave them the details of the offer. Like we can't wait. And again, we're establishing likability were being funny and being light. We want to just Say one more thing that in order to qualify. You must purchase at least in order, Oh, you know what I mean? Let's see here calls or visit us online and mention code. I'll just do it up here as long as you purchase one, I'll just do when you Purchase at least one treatment for yourself or a friend. The second treatment it will be will be on us. Okay? So we gave him an offer Where they all they had to do was get engage their quiz and we're giving them something which is worth $349. Um and I'm gonna put that in there now. Remember going back to our earlier lectures where we talked about net promoter score and running promotions and using this to um, and using this to get referrals and stuff like that. We spoke about making sure that the promotions that you offer are not going to wipe out the profits. And we went through different calculations and formulas to get there. So this, we might offer a cheaper package or whatever it is, but we've crunched the numbers. We understand that by offering a friend a free treatment. It's gonna increase lifetime repeat bookings and it's going to be a very valuable proposition for us overall. So this was not just created willy nilly off the top of my head. This is a promotional offer that we've worked a long time developing with our clients. I'm gonna delete this typing with because I don't need it. Um Actually I'm gonna bring back the type in widget and I'm going to ask them something like I want to now I want to engage, I want them to engage. So I'm gonna do a quick question. It's just literally straight out asking them, is it okay if I ask them one more question, like asking permission that that really curries favor, when you ask permission to ask a question, we've seen much higher engagement rates. So first name is it okay if I ask you one more, if I ask you another quick question, no pressure, of course. And you'll be surprised how many people will answer, putting a throw away and I'm gonna be like, okay, um thumbs up. Sure thing. Sure. Another answer is um no more questions. No more questions. Okay, so if they write no more questions, um if they answer no more questions, we're going to, let's say send them to our welcome page. Okay. But if they, if they answer sure, we're gonna continue this flow over here, wait till this saves. I'm getting some sort of ever answer cannot be empty. I have nothing empty. Let's wait till it saves one more time. Refresh the page. Everything should be good. So I just removed that emoji the thumbs up emoji real quick cause I know that mobile monkey today is actually working on some additional emoji support. Um so it might be a little, it might, I think it's just a little glitchy for that reason today. So if somebody answers more questions, go to the welcome page. Um, and if somebody answers sure no page and we're gonna continue on and we're gonna ask them the very simple question. Have they ever tried I. V. Therapy before? So we're going to say thanks. So I'm gonna put a new attribute for tried before I tried ivy before and my answer is going to be yes, I have or no, I have not. And yes I have will go to the veterans page. Right? And the no I have not is going to go to the rookie page. Great. Okay. So yes I have. No, I have not. And that's the end of this flow because we have a quick question whenever you have a quick question with both answers associated with pages. That's the end of your flow. Now let's go ahead and build the incorrect answer page. So we'll say something like, you know, typing. I'm gonna try to go through this quickly. Um Sorry, first name, that's not the right answer. Okay. And I'm gonna save this one as throwaway And the input type will be multiple. Again, we're gonna answer those. We'll do, let's see. We'll do 19 minutes again and that's going to be associated with the correct page. Um, correct answer. We'll have 120 minutes. You know, that wasn't an option before. So it should be help them and I'll show you a trick. We could send this back to this page by just selecting incorrect answer page. I don't need to continue the flow. If they collect. If they if they submit minutes this time I'm just gonna bring them back to the start of this very same page so it can repeat itself. It's brilliant. It's a really cool trick to learn. Um and one more answer. We'll do 30 minutes. Another option that I don't think existed in the other one and we'll do incorrect page. And that's that again, the end of the flow because all three answers to a quick question have associated pages. So 19 minutes goes to the correct answer. 20 or 30 minutes goes to this same page and just restart from the top. So this is the incorrect answer page. I want to go ahead now and test this quickly from the very top from the messenger landing page and see if we have any major bugs we need to deal with. We should be able to get people from the um first page into the correct answer page and into the incorrect answer page. So let's click test this page and open it up. A Messenger right now. So thanks for stopping by recent ivy has provided over 15,000 I'd be hangover treatments contest. How many minutes do you think it takes for a hangover treatment to completely cure a severe sever. So let me just change that to severe spelling errors? Uh severe? Okay I'm going to click 19 minutes because I know that's the right answer. We have that typing. Remember like I want to be in suspense like am I getting that right? Is it right? Is it wrong? What's gonna happen? Am I gonna win? That's the right answer. Isaac. Now you can use my first name and get my Jif a little bit more typing. We can't wait to buy one of your friends and an I. V. That there should be an I. V. Treatment. Okay. A couple different grammatical errors will have to fix when you're ready to book call us or visit us online at HGTV dot com. And that link is a hyperlink and mentioned code F. B. Q. Is 19. Great Isaac. It is okay if I ask you another question. No pressure. Of course. Sure thanks. Isaac Have you ever tried I. V. Hydration therapy before? No I have not. And that's gonna send me to a blank page because we didn't do that yet. But now let's say I want to see how this looks. If I click I want to make sure the incorrect page is working. So when you go back to mobile monkey and I'm going to test this page again. Sometimes you have to click get started during these tests and then test the page again. Yeah so now here it is. I'm going to click the wrong answer in 90 minutes typing? I'm not sure what's happening here. Am I right? Am I right? Am I wrong? Sorry. I see that's not the right answer, but we really want to give you another try give our quiz one more shot and I'm gonna hit the wrong answer again, I'm gonna say 120 minutes sorry Isaac that's not the right answer. So this is working, it's looping us back to the beginning of that same exact page and I can give the quiz another shot and I'm gonna do 19 minutes and it should now send me to the right answer. And of course it's not supposed to be a hard quiz. We don't want people losing, we want everyone winning because we're generating these leads, it's incredible. And usually when people go to Vegas with a party they're booking, not just for one or two friends, they have a bachelor party, bachelorette party, sometimes we get bookings of 40 people. So it's offering to offer us to comp one of your friends when you come, is it's huge. Is it okay if I ask another question, we've done this, we've been through this one before and everything seems to be working so far so good. Now that I'm happy with my first three stages, let's go and build the next couple of pages, the veterans and the rookie pages and we'll be on our way to completing this entire bot funnel and then we'll test again. I look forward to seeing you guys very soon in the next lecture.

Class Materials

Bonus Materials with Purchase

MobileMonkey Support
Facebook Chat Bot Marketing Mastery