Delivering Digital images to your client
Delivering your images to your client. We are done planning, we are done shooting, we are done editing, we are done exporting and now it's finally time to give your images to your client. There are tons of different ways to do this. Um A lot of people are using uh basically cloud based uploading programs, dropbox, Zen Folio, Google Docs, icloud even, I've heard some people using this does take up a lot of space and I would highly recommend if you're going to deliver things online, which I do to think about using a proper client based program. Um AC RM even or um I actually use Zen Folio and that's what I'm going to show you how to do. But the idea behind delivering your photos online is great because you are actually giving um non-physical items. And in California, that means they are un taxable. The second you start to deliver C DS or DVD s or even an album or physical prints, uh They become sales tax in California. So go ahead and check out wherever you are in the world. Um or in the...
United States, what taxes would be like in delivering a physical product. I have a lot of friends who are photographers who get custom usb drives and they deliver their photos on there, they mail them and then they're physically on there. They can always take them out as time goes on. Everything is being pushed online. So that's what I'm going to go over. I mentioned in my exporting that I export every single collection as a different album because that's how I deliver my photos. So I'm just going to show you what I do and you can develop your own setting and how you like doing it and what it looks like. So here's my Zen Folio right now. We're in the wedding events you can see on the left side here. This is how I deliver all my uh clients. These are my headshots, each person has their own folder and then even in wedding events, family photos, real estate product photography, I do some behind the scenes and we'll click on Rachel Michael, which is who we have been editing and look at how this is under the hood, right? This is Zen Folio under the hood and you can see here are all our collections, right? Our weddings, our formal photos, our vineyard portraits, dinner, dance, rehearsal dinner, and the special edits. What I love about Zen Folio is that I'm able to create these galleries. Um It's very easy. You can go over here and you click, you drill down and you can click new gallery and you edit and go in there. But the very cool thing is up here, we can adjust the access and that means I can create uh a, a public so the link can be open to anyone. I can create a password behind it. I can do permissions around uh downloading. Like for instance, I've locked the downloading with a password so that they can share this with whomever they like. but they won't be able to download it unless they have the password. Now. They can share the password too. But that gives them the option of being like here, parents, here are some of my photos, but you can't download them. So it gives my clients a little bit more control than just sharing like a Google folder or a dropbox folder. The other cool thing about Zen Folio that I'm, I'm not sponsored or anything by them. I just like it a lot and I've been using it for years. Um is you can create price lists and you can actually, they can actually order uh order prints and I have a WC 22 print uh print list um that they can order prints through the website, which is awesome because then you can set your own prices. They can order prints through um they're good quality and uh the money gets sent back to you with a little bit of percentage obviously to the printing. Now, I really like this method this is under the hood. This is how you would upload again. We went to file uh create new gallery and then there's a section that says um add or whatever photos and I click all of them, pump them in there, create the names here. You can adjust the names and then I pick an uh I pick a photo to be the album cover of that specific album. Now, it's really cool. I can click preview now. I've set this up because I've built Zen Folio. But the reason I like this is because I think it's important how you present yourself to your clients. This is what's gonna, it's gonna look like when they open up their album inside a web browser and then when I click on an actual album, it'll pull up all their photos and they can just zoom through across and see all these in a nice gallery layout. Remember all these photos that we have been working on. So if we clicked one, it'll open it and they can select favorites, they can send their friends, they can zoom through like this if they want to and basically order prints on the right side and it's all there. It's all very easy and it looks nice and, and classy, it looks a little different on the phone obviously. And it's a little harder to um show that, but you can download each photo if they want. They can, you know, there's just a million things that you can do. This is the way I prefer to do it. I think it's clean. I think it looks nice. I think it's a good way to represent yourself as a photographer. Um, mostly because it's put together and they've paid a lot of money to have it be presented in a nice way. I think also they will be sharing this with their friends with their family and if someone else sees the way you are presenting your photos and they like it, it may be a potential client for you in the future. So it's something to think about. Now, once I'm here, I basically can uh copy the link and then I can put it into an email and send it or through a text and they'll be able to click the link and uh check it out. So very easy, very simple, right? It's not rocket science, but also it's good to think about how you are presenting yourself at the very end because this is going to be a first impression of what they're seeing of themselves. You don't want just a bunch of files in random places, you want to give them an experience. And now the days if we're not giving albums, having a nice online gallery with a good experience, I think is actually worth it. I think I pay around 300 or $400 400 US dollars a year to be able to upload, almost unlimited onto Zen Folio. But again, 304 $100 spread across doing 10 weddings a year, I think is worth it. And I use it for all my headshots and all my other photography aspects um to share things. So if you feel like doing that with Zen Folio, that's great. There are other uh programs that are just as great and easy to use. Um Google and Dropbox are great. But again, I don't think you get the, the visual expression or the album um customization in the delivery, which I think can be very important to you as a photographer. So delivering photos, fun, easy take some time to think about how you want to present yourself as a photographer.