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Why Do You Want to Start a Photography Business

Lesson 2 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

Why Do You Want to Start a Photography Business

Lesson 2 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

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Lesson Info

2. Why Do You Want to Start a Photography Business

Lessons

Class Trailer

Chapter 1: Introduction to Starting a Photography Business

1

Welcome

02:26
2

Why Do You Want to Start a Photography Business

04:40
3

What Kind of Photography Business Do You Want to Start

05:38
4

Important Personal Note from Instructor Will

02:25
5

Case Study Starting a Photography Business

07:43
6

Quiz - Chapter 1

Chapter 2: Basics of Starting a Photography Business

7

Introduction to Basics of Starting a Photography Business

00:52
8

Choose Your Business Name

05:29
9

Choose Your Business Structure

06:12
10

Register Your Business Name

01:47
11

Get Your Federal Tax ID

01:39
12

Get Your Business License

01:16
13

Get Your Business Bank Account

02:16
14

Register Your Online Accounts

02:17
15

Branding Your Business

02:18
16

Set Your Prices

12:56
17

The Photography Gear You Need to Start a Business

03:42
18

Case Study - Business Basics

24:42
19

Case Study - Equipment

10:05
20

Quiz - Chapter 2

Chapter 3: Get Your First Paying Clients

21

Intro to Getting Your First Paying Clients

00:44
22

You Need to Prove Yourself

01:30
23

The Best Place to Find Your First Clients

02:36
24

What to Charge for Your First Clients

02:44
25

On Set - Partnering with Other Creatives

01:57
26

On Set - Getting Work in a Competitive Environment

02:38
27

Use Your First Shoot Wisely

01:20
28

Case Study - Getting Your First Clients

07:55
29

Quiz - Chapter 3

Chapter 4: Create Your Photography Business Website

30

Introduction to Create Your Photography Business Website

01:05
31

Why You Need a Website and Platform Options

04:30
32

What Needs to Be On Your Website

07:32
33

Design the Perfect Portfolio

03:17
34

Case Study - Looking at Photography Websites

12:56
35

Quiz - Chapter 4

Chapter 5: Expanding Your Online Presence

36

Introduction to Expanding Your Online Presence

00:55
37

Use Instagram to Grow Your Business

02:29
38

Use Facebook to Grow Your Business

01:21
39

Get Listed on Google

03:53
40

Get Listed on Yelp

03:20
41

Get Listed on Review Sites

04:06
42

Using Craigslist to Get Work

03:01
43

Case Study - Expanding Your Online Presence

13:16
44

Quiz - Chapter 5

Chapter 6: The Photography Business Workflow

45

Introduction to the Photography Business Workflow

00:54
46

Step 1 - Meeting Your Client

03:32
47

Step 2 - Booking Your Client

05:53
48

Step 3 - The Shoot

02:28
49

Step 4 - Editing Your Photos

06:34
50

Step 5 - Delivering Your Photos

01:05
51

Case Study - Business Workflow

15:54
52

On Set - the Shoot

02:50
53

On Set - Backdrop Placement

01:13
54

On Set - Paper Backdrop Rolls

02:01
55

On Set - The Back Light

00:46
56

On Set - Interacting with Clients

04:58
57

Quiz - Chapter 6

Chapter 7:Scaling Your Business with Better Infrastructure

58

Intro to Business Infrastructure and Continued Growth

00:46
59

Productivity Tools to Make Your More Efficient

06:21
60

Get Business Insurance

03:55
61

Accounting Tools & Tips

04:20
62

Business Tax Tips

03:38
63

Scaling Your Prices Up

02:56
64

Use Conventions and Meet Ups to Grow Your Business

04:01
65

Case Study - Business Growth

11:04
66

Quiz - Chapter 7

Chapter 8: Selling Your Prints

67

Intro to the Selling Prints Section

00:56
68

Why Should You Sell Your Prints

02:18
69

Choose a Printer

02:59
70

How to Price Your Prints

05:33
71

Selling Your Prints Online

08:06
72

Selling Your Prints in Person

02:38
73

Wrapping up This Section

01:26
74

Quiz - Chapter 8

Chapter 9: Conclusion

75

Tips for Personal and Creative Well Being

04:38
76

Conclusion

01:45

Final Quiz

77

Final Quiz

Lesson Info

Why Do You Want to Start a Photography Business

So let's talk about why you're starting the photography business for a lot of people, it could be just making money on the side, it could be doing a full time business, the big thing is that you're able to really find your creativity and turn it into money. Now. This is gonna take time. Often. I've seen it take about a year to really be going and if you want to make it a full time gig, I would give it more than a year. A lot of times, you're gonna have two jobs at the same time while you're starting your photography business or if you're right at a school, you might want to start thinking about starting it while you're in school. Either way, photography like this can turn into a full time business or it can be a side business. So decide what type of photography you want to do and how you're going to practically do that while maintaining income at the same time. Because as you start with your photography, because you're not gonna be able to making a full time amount of money to really l...

ive off of to begin with, I would say, usually give it a full year before you're making a good amount of money. Um and that's even at working at it consistently day by day, a thing to consider about photography. And I used to think about this a lot when I was actually a lot younger, was photography kind of starts out as a hobby. It's something that you like doing. It's creative, it's fun, it's like painting or drawing or any other art form dancing. Um So when you start to turn it into a business, it becomes a little bit of a different thing. So really take your time to think about how turning your hobby and your creative and something you love into a business because it does get stressful and you do start to add in the idea of money, uh technical things dealing with other people. Um And this can be really great. It can be really awesome that you've turned your creativity into something that makes money and your hobby, that something makes money. But for some it can be a little difficult and sometimes it can take away from the hobby and the love for it. Um So really take your time to think about that and see uh you know, be aware that when you start your business that that could be a thing. Um and keep an eye on it and keep it in mind because you don't want it to like stress you out and take away from it because it's just gonna make the business harder to do if you really do love it and you really do see that it's turning yourself into a good business. It's it's a it's a new world, it's going to be so beautiful and so wonderful um that you're able to do something that you love every day. Um and honestly, like for me, I've started as a business and I've turned video and photo and teaching all into these sort of business aspects of my life. And I would say that 80-90% of it, I still just love, But there is like a 10-20% of just you know, business, emailing, accounting. Um you know, thinking long term, that is not my favorite thing to do but it does lead to having a job that I love to do way more often than not, so really make sure you take that into consideration before you get going or at least have it in the back of your mind because you can start doing this, you can always change your career at any time. Um but just you know, be thinking about all that being said, photography is a good business. It is going to always be needed, especially with the advent of social media where a very visual culture across the world. Um businesses needed other businesses, needed other websites, needed advertising needs, it, photography is not really going away in any aspect. Um and if you can teach yourself to be on that professional level, you'll have a step above most other people who just have their iphones shooting. The other thing is that photography can sort of be based anywhere around the world. So you don't actually have to be dependent on a location to being a photographer. You know, you could be a wedding or a portrait photographer in any location, be a travel photographer. So really, you can start this business from anywhere in the world versus having an industry in one single spot where you have to live. Um, so this really opens anyone up to anywhere or if you decide to move somewhere or you need to move for a partner in another career or you need to move for family or you just need to move to a lower income place or a higher income place, photography exists everywhere. You just have to adapt to the market that you're moving to and we'll get into that. So, keeping all this in mind, we're about to venture into really starting a photography business, um, you want to make sure that you kind of have an ethos about why you're doing this, it'll make everything else easier and it'll make getting through the hard stuff even easier. So that when you have the good stuff, the fun photography side of it, and collecting the money side of it a lot better. So try and keep all this kind of in the back of your mind as an ethos and philosophy and you'll shorter to be successful and everything else. As long as you take the steps necessary to do everything right

Class Materials

Bonus Materials with Purchase

15 Tips: How Your Photography Business can be Adapted to Online Services
Start a Photography Business
Workbook
Worksheet

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