The Best Place to Find Your First Clients
So now you have your content, you have your examples, you're ready to show people what you have. How do you get your first clients to expand that content, Start practicing, Start making money. Who do you go to first? I go to the people that are closest to me first, that's my family and friends now I'm not going to charge them an arm and a leg. I'm not gonna like tell them that they owe me thousands of dollars to start shooting them, but I will see if they need shots. Family is a good place to start. As far as weddings go as far as engagements go. Maybe there's a newborn you can go talk to. Maybe they need a new profile photo for their, you know, for their website or for their business that they're running. This is a really good place because you know them, there's an open dialogue that you can start shooting with your friends and your family, your friends and friends of friends are really the next step. And that may include getting to them through social media, something like putting a...
post on facebook and say, hey, starting photography business out willing and ready to give discounts or we'll shoot for cheap stuff like that. And usually friends of friends will start re posting that Now cool aspect of this too is if you even get a couple of friends to pay you even like $50 to shoot a photo or a head shot or you know an engagement session. They'll then post that on Instagram or on Facebook and that will lead to potentially another client. So it's really about getting a snowball going with your friends and family. It's kind of the core part of starting it, you shoot for them, they expand their network, they expand their network, they expand network and soon, once you're past your family and friends, you're into paying clients that you don't know new people, you're out in the public and that's really how you kind of get it going. And that's really how the business structure works. Is it starts to work as word of mouth. You shoot for someone, someone asked, oh that photo looks great, who did that? I'm like, oh well I'll point you back to this person and so that's kind of how it works. But you have to start with the people that you already know and the people that uh they know and that's how you really get going. So using your inner circle is really what I've seen as the most successful way to start. Eventually, you'll be on yelp, you'll be on google search, you'll be out there in the world, you'll be going to trade shows, you'll be meeting new people, you'll be on instagram, but in order to get to that point, you need to create more and more content. You need to start somewhere that you already have a connection with. Now, I already have connections with friends, I already have, connections with friends with friends and that's really the best and easiest way that I've seen work as like a quick and successful way to get going.