Use Instagram to Grow Your Business
if you're gonna pick one social media to add your presence online too. Right now. Currently at the time of us filming instagram is probably the best way to do that. It's free. You can promote with money online and also the hashtag and the tag system is epic. It's out of it's out of this world and a lot of people are on it. There are also tons and millions of different types of photographers on instagram, which makes sense because the whole medium is completely visual. What I do for my instagram, I have separated into two. I actually have a personal instagram and I have a new work instagram from my new headshot business, which we'll get into more later. But the great thing about instagram is that you're able to interact with other photographers by checking out their stuff, commenting, talking about business, Also talking about technical stuff, looking at different styles of photography, you can also learn different hashtags, hashtags are so important on instagram to get you into differe...
nt windows and paths of finding your style of photography or stuff that's similar. There's been plenty of times that not only am I using instagram to find inspiration and find images that I want to sort of emulating my own work, but also when you go look at different industries that have to do with what you're doing photography wise. So for instance, with headshots, I tend to tag ella headshots as one of my instagrams and I get a ton of likes and comments from other actors who are looking for headshots as well. So it's a really good place to find clients for that. Also with weddings, there's a lot of different vendors that have to do with weddings, like DJs, there's also a lot of different wedding coordinators. There's different venues that you can tag literally every type of business is on instagram and you're all helping each other at once. A business or a venue could tag you in a photo that you've taken at the event and it will instantly be able to be shared with everyone that sees who took that photo how wonderful it is. It also helps that business promote their own business. So there's a lot of give and take on instagram and it's all free, which is the best part of it. So a quick tip for instagram is to use your notes on your phone and write down or type out all the hashtags that you're going to use on our worksheet. We're going to create a space for you to create a bunch of different hashtags that you would use for your photography business, type those out and get ready to use them. Also in the case study, we're gonna go over an app that helps you do that. Once you create all those different hashtags, you'll instantly be able to copy and paste quickly to every instagram post will get you the most amount of followers and likes