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Step 3 - The Shoot

Lesson 48 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

Step 3 - The Shoot

Lesson 48 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

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Lesson Info

48. Step 3 - The Shoot

Lessons

Class Trailer

Chapter 1: Introduction to Starting a Photography Business

1

Welcome

02:26
2

Why Do You Want to Start a Photography Business

04:40
3

What Kind of Photography Business Do You Want to Start

05:38
4

Important Personal Note from Instructor Will

02:25
5

Case Study Starting a Photography Business

07:43
6

Quiz - Chapter 1

Chapter 2: Basics of Starting a Photography Business

7

Introduction to Basics of Starting a Photography Business

00:52
8

Choose Your Business Name

05:29
9

Choose Your Business Structure

06:12
10

Register Your Business Name

01:47
11

Get Your Federal Tax ID

01:39
12

Get Your Business License

01:16
13

Get Your Business Bank Account

02:16
14

Register Your Online Accounts

02:17
15

Branding Your Business

02:18
16

Set Your Prices

12:56
17

The Photography Gear You Need to Start a Business

03:42
18

Case Study - Business Basics

24:42
19

Case Study - Equipment

10:05
20

Quiz - Chapter 2

Chapter 3: Get Your First Paying Clients

21

Intro to Getting Your First Paying Clients

00:44
22

You Need to Prove Yourself

01:30
23

The Best Place to Find Your First Clients

02:36
24

What to Charge for Your First Clients

02:44
25

On Set - Partnering with Other Creatives

01:57
26

On Set - Getting Work in a Competitive Environment

02:38
27

Use Your First Shoot Wisely

01:20
28

Case Study - Getting Your First Clients

07:55
29

Quiz - Chapter 3

Chapter 4: Create Your Photography Business Website

30

Introduction to Create Your Photography Business Website

01:05
31

Why You Need a Website and Platform Options

04:30
32

What Needs to Be On Your Website

07:32
33

Design the Perfect Portfolio

03:17
34

Case Study - Looking at Photography Websites

12:56
35

Quiz - Chapter 4

Chapter 5: Expanding Your Online Presence

36

Introduction to Expanding Your Online Presence

00:55
37

Use Instagram to Grow Your Business

02:29
38

Use Facebook to Grow Your Business

01:21
39

Get Listed on Google

03:53
40

Get Listed on Yelp

03:20
41

Get Listed on Review Sites

04:06
42

Using Craigslist to Get Work

03:01
43

Case Study - Expanding Your Online Presence

13:16
44

Quiz - Chapter 5

Chapter 6: The Photography Business Workflow

45

Introduction to the Photography Business Workflow

00:54
46

Step 1 - Meeting Your Client

03:32
47

Step 2 - Booking Your Client

05:53
48

Step 3 - The Shoot

02:28
49

Step 4 - Editing Your Photos

06:34
50

Step 5 - Delivering Your Photos

01:05
51

Case Study - Business Workflow

15:54
52

On Set - the Shoot

02:50
53

On Set - Backdrop Placement

01:13
54

On Set - Paper Backdrop Rolls

02:01
55

On Set - The Back Light

00:46
56

On Set - Interacting with Clients

04:58
57

Quiz - Chapter 6

Chapter 7:Scaling Your Business with Better Infrastructure

58

Intro to Business Infrastructure and Continued Growth

00:46
59

Productivity Tools to Make Your More Efficient

06:21
60

Get Business Insurance

03:55
61

Accounting Tools & Tips

04:20
62

Business Tax Tips

03:38
63

Scaling Your Prices Up

02:56
64

Use Conventions and Meet Ups to Grow Your Business

04:01
65

Case Study - Business Growth

11:04
66

Quiz - Chapter 7

Chapter 8: Selling Your Prints

67

Intro to the Selling Prints Section

00:56
68

Why Should You Sell Your Prints

02:18
69

Choose a Printer

02:59
70

How to Price Your Prints

05:33
71

Selling Your Prints Online

08:06
72

Selling Your Prints in Person

02:38
73

Wrapping up This Section

01:26
74

Quiz - Chapter 8

Chapter 9: Conclusion

75

Tips for Personal and Creative Well Being

04:38
76

Conclusion

01:45

Final Quiz

77

Final Quiz

Lesson Info

Step 3 - The Shoot

So step three the shoot so everything's booked, it's shoot day you're out shooting, you're doing it, you're on set shooting a wedding, you're doing head shots, you're doing portraits. I would say a good tip for you is to bring a copy of the contract with you. And I don't mean just uh you know on your phone print out a physical copy of the contract with signatures. Leave the originals at home but keep a copy so that you can reference it if you need to reference it. Also make sure your pleasant, make sure you're doing your job. Well because again this is where you're gonna meet new clients. This is also where your start of your products happen for your current clients. Typically on weddings and typically for head shots and portraits you're collecting your final payment on this day. I usually don't uh don't collect the final payment until the very end when we're done shooting. It's kind of a give and take with your client. They've given you a deposit, you've shot, they give you the final ...

payment, you give them a final delivery. So it's kind of like here here here you're kind of passing the responsibility and the trust back and forth. And this is great because this builds trust that will allow them to recommend you for the next job and it will allow them to be patient with you when you're a little late on the delivery or things like that. So collecting your final payment, finished shooting and then go to whomever you've been in contact with whomever signed the contract about the final payment, you can be as pleasant as possible. And usually if you've made it this far without having any problems, they're already going to be ready to give you the money because you've been so pleasant all day and you've been taking wonderful photos, a couple other tips. If you want to maintain this business in a long way, be prepared to help yourself out physically, bring extra water. Maybe bring a pair of socks or like some sandals for the drive home after a long day. Really try and be as comfortable as you can. I tend to have an extra stick of deodorant in my camera bag After working on a 10 hour wedding. Um, I'll also bring some mints. If I have a second shooter, I'll put together like a little care package sometimes for a wedding. Um, really take this serious, this is a real job and this is like bringing your lunch to your job. Um, and you want to make this last as much as possible. So take care of yourself and try and think ahead. How will you feel When you're done doing four different portrait sessions in one day. How will you feel after shooting your first wedding after 6, 10 hours, 14 hours. Think about how you can treat yourself well at the end of that because it will allow you to be happy at the end of the day and allow you to do your wedding the next day

Class Materials

Bonus Materials with Purchase

15 Tips: How Your Photography Business can be Adapted to Online Services
Start a Photography Business
Workbook
Worksheet

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