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On Set - Interacting with Clients

Lesson 56 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

On Set - Interacting with Clients

Lesson 56 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

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Lesson Info

56. On Set - Interacting with Clients

Lessons

Class Trailer

Chapter 1: Introduction to Starting a Photography Business

1

Welcome

02:26
2

Why Do You Want to Start a Photography Business

04:40
3

What Kind of Photography Business Do You Want to Start

05:38
4

Important Personal Note from Instructor Will

02:25
5

Case Study Starting a Photography Business

07:43
6

Quiz - Chapter 1

Chapter 2: Basics of Starting a Photography Business

7

Introduction to Basics of Starting a Photography Business

00:52
8

Choose Your Business Name

05:29
9

Choose Your Business Structure

06:12
10

Register Your Business Name

01:47
11

Get Your Federal Tax ID

01:39
12

Get Your Business License

01:16
13

Get Your Business Bank Account

02:16
14

Register Your Online Accounts

02:17
15

Branding Your Business

02:18
16

Set Your Prices

12:56
17

The Photography Gear You Need to Start a Business

03:42
18

Case Study - Business Basics

24:42
19

Case Study - Equipment

10:05
20

Quiz - Chapter 2

Chapter 3: Get Your First Paying Clients

21

Intro to Getting Your First Paying Clients

00:44
22

You Need to Prove Yourself

01:30
23

The Best Place to Find Your First Clients

02:36
24

What to Charge for Your First Clients

02:44
25

On Set - Partnering with Other Creatives

01:57
26

On Set - Getting Work in a Competitive Environment

02:38
27

Use Your First Shoot Wisely

01:20
28

Case Study - Getting Your First Clients

07:55
29

Quiz - Chapter 3

Chapter 4: Create Your Photography Business Website

30

Introduction to Create Your Photography Business Website

01:05
31

Why You Need a Website and Platform Options

04:30
32

What Needs to Be On Your Website

07:32
33

Design the Perfect Portfolio

03:17
34

Case Study - Looking at Photography Websites

12:56
35

Quiz - Chapter 4

Chapter 5: Expanding Your Online Presence

36

Introduction to Expanding Your Online Presence

00:55
37

Use Instagram to Grow Your Business

02:29
38

Use Facebook to Grow Your Business

01:21
39

Get Listed on Google

03:53
40

Get Listed on Yelp

03:20
41

Get Listed on Review Sites

04:06
42

Using Craigslist to Get Work

03:01
43

Case Study - Expanding Your Online Presence

13:16
44

Quiz - Chapter 5

Chapter 6: The Photography Business Workflow

45

Introduction to the Photography Business Workflow

00:54
46

Step 1 - Meeting Your Client

03:32
47

Step 2 - Booking Your Client

05:53
48

Step 3 - The Shoot

02:28
49

Step 4 - Editing Your Photos

06:34
50

Step 5 - Delivering Your Photos

01:05
51

Case Study - Business Workflow

15:54
52

On Set - the Shoot

02:50
53

On Set - Backdrop Placement

01:13
54

On Set - Paper Backdrop Rolls

02:01
55

On Set - The Back Light

00:46
56

On Set - Interacting with Clients

04:58
57

Quiz - Chapter 6

Chapter 7:Scaling Your Business with Better Infrastructure

58

Intro to Business Infrastructure and Continued Growth

00:46
59

Productivity Tools to Make Your More Efficient

06:21
60

Get Business Insurance

03:55
61

Accounting Tools & Tips

04:20
62

Business Tax Tips

03:38
63

Scaling Your Prices Up

02:56
64

Use Conventions and Meet Ups to Grow Your Business

04:01
65

Case Study - Business Growth

11:04
66

Quiz - Chapter 7

Chapter 8: Selling Your Prints

67

Intro to the Selling Prints Section

00:56
68

Why Should You Sell Your Prints

02:18
69

Choose a Printer

02:59
70

How to Price Your Prints

05:33
71

Selling Your Prints Online

08:06
72

Selling Your Prints in Person

02:38
73

Wrapping up This Section

01:26
74

Quiz - Chapter 8

Chapter 9: Conclusion

75

Tips for Personal and Creative Well Being

04:38
76

Conclusion

01:45

Final Quiz

77

Final Quiz

Lesson Info

On Set - Interacting with Clients

smiles too cute. Cool. Get a little closer here. Have you seen the Spider man? No, this is soundtracked it. So no matter what business you have, you're gonna have to interact with your clients. Um I have, I had a wedding photography business for a very long time and I learned that um the business aspect of it through the wedding photography and setting things up. That was a really good practice in dealing with clients. It's a little different when you're doing headshots and modeling, where you have to direct them as well as deal with business. The biggest thing that I would say is to just be as accommodating as possible if you can be as pleasant as possible if you can and try to help them relax as much as possible. Um with the business aspect of it, making sure you present everything for, don't try to cheat or lie or or you know have smoke and mirrors because it's just not a good idea. Um but in addition to that, once you get them in front of camera you want them to be as relaxed and a...

s trusting as possible. Um A lot of times when people are in front of camera um they're in a very vulnerable state. Um You know, and I feel that way when the camera is turned on me, I still feel a little nervous and vulnerable and it's a good idea that you start that process as soon as you start talking to them if they don't trust you during the business aspect of it, filling out contracts, getting dates, responding quickly to emails. Um They're not gonna be the best person they can be in front of camera so I think just you know being relaxed, Being chill. Being a friend uh is really the best way to have a good business interaction with your clients. Alright. Cool. Um Yeah looks nice. Cool. Okay I like the little guy on your, on your shirt. Yeah. Uh address vendors on the street, it's like that's cute. Alright cool. Yeah smiles. And then can you look down here that little guy and then smile and look back up at me? That's cute. That's fun. Yeah. That's cool. And then can you turn your whole head that way real quick and then look right back at it. Yeah. Nice. I'm gonna get a lot closer here. Cool smiles. Yeah. Okay, hold on, get a little bit higher on you. Nice. That's cool. And then um can you look with just your eyes? Can you look that way? Yeah. Very good. And then look back at me. Yeah let's keep smile cool and then you drop your hands if you want. Yeah I think that smile makes you smile look like naturally nice. Cool. Uh And then bring your left shoulder like towards me quite a bit. Yeah. Yeah. Cool. Two. Yeah. Trying to get this light in. Cool. And then smiles. Yeah come right here with that little dot. Yeah let's start there. That's cool. Yeah you can play with your hair to stuff, yep, dope. Very good. Nice. Look up into the light. Cool, Cool. Artsy one Too. Oh cool, I love that. Yeah, I think the more you can just play around with stuff and I'll just fire away um the better these for these kind of uh you know, just whatever you're feeling because like just, just think about when you're, when you're like this is black void and this is like, it's just that. Yeah. Oh, that's cool. Yeah, yeah, that's cool. Nice. We got kind of close. Cool, cool. Let's um let's do like square your shoulders square off to me. Yeah, and then look down towards that direction. Yeah, and then slowly pan and look to your right? Yeah, Cool, cool. And then look up at the light and it might be kind of hurting but yeah, look at me and then bring your right shoulder towards me. Yeah, that's good. And then feel free to play with your arms, like kevin, hold up your hair. Yeah, cool. Until you had even more to your right. Yeah, there you go and then mess with your hair a little bit brad. Cool. You want to see some of these, maybe see some stuff that you might want to try? Oh my camera's gonna catch up. Yes, she does

Class Materials

Bonus Materials with Purchase

15 Tips: How Your Photography Business can be Adapted to Online Services
Start a Photography Business
Workbook
Worksheet

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