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Choose a Printer

Lesson 69 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

Choose a Printer

Lesson 69 from: Launch a Successful Photography Business

Philip Ebiner, Will Carnahan

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Lesson Info

69. Choose a Printer

Lessons

Class Trailer

Chapter 1: Introduction to Starting a Photography Business

1

Welcome

02:26
2

Why Do You Want to Start a Photography Business

04:40
3

What Kind of Photography Business Do You Want to Start

05:38
4

Important Personal Note from Instructor Will

02:25
5

Case Study Starting a Photography Business

07:43
6

Quiz - Chapter 1

Chapter 2: Basics of Starting a Photography Business

7

Introduction to Basics of Starting a Photography Business

00:52
8

Choose Your Business Name

05:29
9

Choose Your Business Structure

06:12
10

Register Your Business Name

01:47
11

Get Your Federal Tax ID

01:39
12

Get Your Business License

01:16
13

Get Your Business Bank Account

02:16
14

Register Your Online Accounts

02:17
15

Branding Your Business

02:18
16

Set Your Prices

12:56
17

The Photography Gear You Need to Start a Business

03:42
18

Case Study - Business Basics

24:42
19

Case Study - Equipment

10:05
20

Quiz - Chapter 2

Chapter 3: Get Your First Paying Clients

21

Intro to Getting Your First Paying Clients

00:44
22

You Need to Prove Yourself

01:30
23

The Best Place to Find Your First Clients

02:36
24

What to Charge for Your First Clients

02:44
25

On Set - Partnering with Other Creatives

01:57
26

On Set - Getting Work in a Competitive Environment

02:38
27

Use Your First Shoot Wisely

01:20
28

Case Study - Getting Your First Clients

07:55
29

Quiz - Chapter 3

Chapter 4: Create Your Photography Business Website

30

Introduction to Create Your Photography Business Website

01:05
31

Why You Need a Website and Platform Options

04:30
32

What Needs to Be On Your Website

07:32
33

Design the Perfect Portfolio

03:17
34

Case Study - Looking at Photography Websites

12:56
35

Quiz - Chapter 4

Chapter 5: Expanding Your Online Presence

36

Introduction to Expanding Your Online Presence

00:55
37

Use Instagram to Grow Your Business

02:29
38

Use Facebook to Grow Your Business

01:21
39

Get Listed on Google

03:53
40

Get Listed on Yelp

03:20
41

Get Listed on Review Sites

04:06
42

Using Craigslist to Get Work

03:01
43

Case Study - Expanding Your Online Presence

13:16
44

Quiz - Chapter 5

Chapter 6: The Photography Business Workflow

45

Introduction to the Photography Business Workflow

00:54
46

Step 1 - Meeting Your Client

03:32
47

Step 2 - Booking Your Client

05:53
48

Step 3 - The Shoot

02:28
49

Step 4 - Editing Your Photos

06:34
50

Step 5 - Delivering Your Photos

01:05
51

Case Study - Business Workflow

15:54
52

On Set - the Shoot

02:50
53

On Set - Backdrop Placement

01:13
54

On Set - Paper Backdrop Rolls

02:01
55

On Set - The Back Light

00:46
56

On Set - Interacting with Clients

04:58
57

Quiz - Chapter 6

Chapter 7:Scaling Your Business with Better Infrastructure

58

Intro to Business Infrastructure and Continued Growth

00:46
59

Productivity Tools to Make Your More Efficient

06:21
60

Get Business Insurance

03:55
61

Accounting Tools & Tips

04:20
62

Business Tax Tips

03:38
63

Scaling Your Prices Up

02:56
64

Use Conventions and Meet Ups to Grow Your Business

04:01
65

Case Study - Business Growth

11:04
66

Quiz - Chapter 7

Chapter 8: Selling Your Prints

67

Intro to the Selling Prints Section

00:56
68

Why Should You Sell Your Prints

02:18
69

Choose a Printer

02:59
70

How to Price Your Prints

05:33
71

Selling Your Prints Online

08:06
72

Selling Your Prints in Person

02:38
73

Wrapping up This Section

01:26
74

Quiz - Chapter 8

Chapter 9: Conclusion

75

Tips for Personal and Creative Well Being

04:38
76

Conclusion

01:45

Final Quiz

77

Final Quiz

Lesson Info

Choose a Printer

So you've decided you want to sell your prints, you've taken the photos, you have them edited, you're ready to go. You need to print them out now. Where do you print your photos out? There are three options that I found in printing photos. The first is doing it online. You can go to websites and order prints online. But it's really hard to kind of tell the quality. There's plenty of cool websites where you can upload your photo, they'll mail it to you or they'll mail it to the person that you bought it from you. Um And that's like a really quick and easy way to do it without having to deal with too many physical people. The problem with that is that you can't really tell the quality until you test it a few times. You may want to put some money into testing different sized prints on different types of paper for that specific printer. The second is going to a chain store, like a Costco or a big brand pharmacy, has a print shop. Uh And just printing there, their quality is not as good but...

they will be very inexpensive and when you start to mark up your photos and sell them for a higher cost. Or if you're printing out a ton of photos and you're selling them out of market, that might be the best way to go. Again. The quality may not be as good depending on the type of big sort of story you're going to. Um But you can get them for a cheaper price and they may be good enough for the size that you're printing. My favorite thing is to go to a real photo print store now that's usually attached to a photo shop or it's built out on its own like an old one hour photo lab that's still doing digital prints. And typically with those you can go in with a USB stick. Upload your photo or you can actually email it to them or they'll have an online site where you can upload your photo and then go to the store to pick up your actual print. These I found are the best because you'll get to meet the printers. They'll start to understand your style, will know the type of print that you're that you're really going for. And your color spectrum. It's really good to know that the printer that's printing is going to be true to your screen or you'll start to learn how their printer prints based on the photo that you're doing if you typically have a darker photo and your print is coming out lighter. You'll start to know to make your photo even darker to adjust for their printer. You'll start they'll start to understand what types of settings that you may like and you can talk to them and work with them to kind of get samples from them. That's the best place to start printing your photo in my opinion. And it's going to be the most professional quality and you will probably be the most expensive. But then that's when you start to mark up your prices and we'll talk more about that and how much you should be selling your prints for soon. Also a professional print shop will also help you find a custom framer or you're gonna have to find a frame on your own. And again this is gonna start to add into all the cost value of your printing. So decide what size you want to sell, decide what paper you want to use and go ahead and get it printed. You'll then have to take that size and put it in a frame if you're selling the framed photo or if you're just selling a regular printed photo. And to tell you right now you can sell a framed photo for a lot more than just a flimsy print.

Class Materials

Bonus Materials with Purchase

15 Tips: How Your Photography Business can be Adapted to Online Services
Start a Photography Business
Workbook
Worksheet

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