The Image Salon
All right, I'm gonna take a second to talk about The Image Salon. It's our post-production service that we started four years ago. The core of our business is based on connecting photographers with their own editors, which then allows them to develop a relationship and get really, really consistent results over time. Our frustration when we were looking to outsource ourselves was that we were never sure who was editing our photos whenever we would outsource, and we would get very inconsistent results. So we've employed the same mindset as if you were to hire your own editor at your own studio, but instead of being at your workplace, well, they're in ours and they also have a lot of training because this is all they do. They edit 40 hours a week. Everybody works at our studio in Montreal so nothing is outsourced overseas. All of the training is done by myself or my management staff. We have upwards of 70 editors now. We've been growing like crazy for the last few years. It's been a wild...
ride in terms of business, and we have some photographers who have been working with the same editor for the last three, four years. So there's really this very good relationship that is formed by the fact that you get to work with your own editor. We also customize the approach to the photographer themselves. We don't impose our own look, so when you start with us, we'll do a kickoff call. We'll do a screen share over Skype. We'll really get to know you better and get to know how you like to edit the photos. If you're a little bit lost and you're not sure what your editing style should be, or you're not passionate about editing, which is totally fine, we can also help you develop your own style and really come up with something that you're gonna be happy with. Generally we'll do this by asking you what photographers you like, who you enjoy looking, whose work do you enjoy viewing, and then kinda go from there. One thing that we're pretty proud of at The Image Salon that we started just a few months ago, is The Giving Salon, and it was important to us to give back to the community around us, and the way that we do this is by offering photographers who photograph any charitable project, we'll do the editing for free. We want to support photographers who are trying to bring any cause, awareness to any cause that they believe in, and that's sort of our way to giving back a little bit.