go through this worksheet so that you can actually understand who your target market is. These five questions the why the who the what are going to help you understand who your target audiences who are going to be focused on focusing on. And it's really important that you take the time and do this. It's okay if you have multiple target audiences, but you want to make sure that you focus on one at first. This is important because it's going to show you what type of content, the rules, and also what type of market or members you're going to be looking and inviting when you're first getting started. So go through this exercise, take the time and define your audience.