Personal Branding for Creative Professionals


Personal Branding for Creative Professionals


Lesson Info

4 Tips for Connecting with Powerful People

Hi, this is dori clark and I'd like to share with you for tips for connecting with powerful people first interview them odds are if you want to connect with someone who's really prominent well known, they're probably far too busy to have a random cup of coffee with you if they don't already know you but instead if you asked to interview them odds are they may well say yes because they know that that interview will be shared online and can benefit other people number two you can write about them I feel very fortunate that I was able to connect with raw meat sadie from I will teach you to be rich and david allen from getting things done not because I reached out to them but because they reached out to me to thank me when I wrote about him it could be a really powerful way to make a connection with someone that you like and respect number three you could do them a favour you may ask yourself what could I possibly do for someone who's prominent and well connected but there are actually a l...

ot of things whether it's a simple is regularly re tweeting their posts commenting on their blawg, helping them secure media interviews or possibly they send out a tweet and ask for restaurant recommendations in your town there are lots of ways that you can be helpful to people at whatever level they are fourth, and finally, make yourself interesting. If you say to someone, I love your book. I love your movie, that's great, and they love to hear it. But that doesn't get you very far in the conversation. If you want to develop a pier level relationship rather than you just being a fan, you need to think about the things in yourself that are actually interesting to other people. Maybe you're a nutrition expert. Maybe you know a ton about search engine optimization. Perhaps you're an expert in world travel and have been to dozens and dozens of interesting places. Whatever it is, if you can find ways to communicate so that you're someone's pierre rather than just their fan, you can make a real connection. Good luck.

Class Description

Positioning is a fundamental business practice that individuals looking to advance their own careers can apply to themselves and their small business. Learn how to position yourself in this introductory course to the must-have personal branding skills for all creative professionals.

This course will teach you the skills you need to build an online and offline brand, presence, and portfolio. You’ll learn exactly how to make a rock solid first impression and how to craft and convey the message you want others to hear about your style and your work. Dorie Clark will teach you how to make the most of interviews, introductions, webinars, and more. You’ll create strategies for connecting with the right people at the right time and learn how to use those connections to nurture and grow your brand.

The success of your creative endeavors depends on how well the world understands your professional vision and what you do best. With these core branding skills you’ll level up your prospects and your business.