Sales, Sales, Sales.
Sales, Sales, Sales.
Class Description
People love to buy ... but people hate to be sold to. If this is true for you, too, why would you ever want to be perceived as a salesperson? Most of us don't.
This course not only covers the nuts and bolts of achieving great sales but goes far beyond, with the intention of priming you to consistently sell your work for what it's truly worth - and to create even better relationships with clients who will appreciate a better experience. If you own your own small business, you are in a 100% sales commission job. Tamara Lackey has worked in a 100%-commission based sales role for 15 years, achieving remarkable success in sales before she ever picked up a camera professionally.
Tamara will show you exactly how she maintains a consistently high sales average in multiple genres, sharing how to conquer fear of criticism and self-doubt to make the entire process significantly more enjoyable and she will showcase detailed evaluations of each in-studio audience member's sales sessions to show what works, what doesn't, and how you may be killing your sales!
Lessons
1Problems with Sales 2What is a Salesperson? 3You and Your Sales 4Why People Buy 5Who People Love to Buy From 6Building Rapport and Trust with Clients 7The Sales Process 8How to Stop Feeling Awkward About Sales 9The DOs and DON'Ts of the Sales Process 10More DOs and DON'Ts 11An End-to-End Process That Works 1Selling Your Photography 2Step-by-Step Sales, Part I 3Interview: George Varanakis 4Step-by-Step Sales, Part 2 5Active Listening 6Pricing 7Past Student Testimonial: Nikki 8Student Evaluation: Carey's E-mails 9Student Evaluation: Nicole 10Student Evaluation: Lori 11Stop Giving Up Too Soon 12Skype Call with Charlie Engle 13Making Good Images into Bestselling Images 1Student Evaluation: Michael 2Shooting for Maximum Client Satisfaction 3Prepping for the Shoot 4Shoot: Family Session 5Post-Shoot Family Debrief 6Family Image Review Session 7Print and Product Options 8Boosting Your Energy for Sales 9On Regrets 10Handling Criticism, Lack of Confidence, and Self DoubtReviews