Wireframing and Product Specs
Lesson 37 from: SEO Fundamentals: The Ultimate FrameworkCleo Kirkland
Wireframing and Product Specs
Lesson 37 from: SEO Fundamentals: The Ultimate FrameworkCleo Kirkland
Lesson Info
37. Wireframing and Product Specs
Lessons
Chapter 1: Introduction
1Intro- Course Overview
01:28Chapter 2: SEO 101
2What is a Search Engine, and how do they work
05:40 3What Kind of Work do SEO Practitioners Do
02:01 4Popular Tools for SEO
05:55 5The Evolution of Google's Algo
03:24 6Quiz: Chapter 2: SEO 101
Chapter 3: Technical Analysis
7Analysis Introduction
03:09 8Reporting your Findings
02:51 9Checking Google's Index
04:12 10Checking Google Search Console
04:46 11Setting up Crawler Tools
04:47 12Interpreting Crawler Tool Reports
08:14 13Interpreting Page Speed Tool Reports
03:35 14Checking Schema Markup
02:57 15Quiz: Chapter 3: Technical Analysis
Chapter 4: Content Audit
16Content Audit - Introduction
01:12 17Basic Keyword Research
03:34 18How to Determine What Type of Content You Should Create
03:31 19Qualitative Content Audit
03:25 20How to Take Your Content Inventory
07:55 21Reviewing site Architecture
03:54 22Keyword Optimization
06:29 23Keyword Gap Analysis
06:18 24Keyword Opportunity Sizing
06:24 25Quiz: Chapter 4: Content Audit
Chapter 5: Link Audit
26Competitive Link Audit
05:24 27How to Find Short Term Opportunities
07:15 28How to Check if a Domain Link is High Quality
02:06 29The -Oops Something Happened- Audit
08:14 30Quiz: Chapter 5: Link Audit
Chapter 6: Outreach
31Finding Great Contributors on Fiverr
03:15 32Finding Great Contributors with Ahrefs
00:48 33Finding Contact Info using NinjaOutreach
03:42 34Sending Emails Through NinjaOutreach
05:24 35Quiz: Chapter 6: Outreach
Chapter 7: Project Management
36SEO Project Management - Introduction
00:52 37Wireframing and Product Specs
03:27 38Reporting on the progress of your work using Asana
05:38 39A word on Weekly-Monthly Reporting
08:21 40Reporting Your SEO Impact
04:01 41Top Tips for Project Managers
07:18 42Quiz: Chapter 7: Project Management
Final Quiz
43Final Quiz
Lesson Info
Wireframing and Product Specs
at some point in time in your S. C. O. Career you may be asked to do sdo project management and particularly they may ask you to put together a wire frame and a product spec for your idea. So we just realized that we want to create more drug pages for all of our the kinds of drugs that kids may be using. So let's now create that wire frame and I'll show you roughly how I would do that. So first you thing to note is that I think it's best to just do it by hand through a sketch for your first draft. When you're working with your designers just take a piece of paper, go to the page that you're trying to copy or you can take the screenshot we got earlier from the full page checker and just quickly draw an outline of the page and give that to your development team or your designer. And they can take it to the next step. If your team is looking for something more high fidelity you can use something like this which is balsamic balsamic has a whole bunch of drop down, you can just add them in ...
there. They even have preset page sizes. There's a lot you can do with balsamic and they even have templates that you can use. I personally love using sketch. So I'm going to show you that. So sketch is a tool that many designers use sketch templates and they as well have templates and you can see some of these templates here to start and these are from mobile mobile web but look at the templates here, you can download them and then once they're in sketch you can just move them around and move things around and create high fidelity mock up. Um you can also just do wire frames. So these are more of the wire frames is what you want to create. So yeah, there's sketch resources, there's balsamic. I would highly recommend that you keep everything if you're not a designer, if you don't have experience with these tools, keep everything in pen and paper, go to your design person right up all the requirements in terms of what the page looks like from that design and go from there. And the last thing I'll say about wire frames is if you've never used sketch or any of these programs before, sometimes even using one of the templates may be difficult. So what I would do is hire someone on fiber who already has these programs. You can start from scratch and have them design a fresh UI which might be a little more expensive or you can have them make modifications to your wireframe and the way that you find these kind of people as you go to graphic design web and mobile design and then you can click on wireframe uX and just like I mentioned before, you can filter by budget delivery time pro service and there you have it it makes it really easy. So if you've never used one of these tools like sketch or adobe illustrator, I would highly recommend starting with this.
Class Materials
Bonus Materials with Purchase