Stay Organized in Post Production
Staying organized through all of those steps is really, really crucial. It's something that we do take seriously and it has made our life a lot easier.
I take very seriously. (Davina and Daniel laugh) It allows us to find any file from a wedding that we photographed eight years ago, in a matter of just a few seconds. So the way that we structure our folders looks something like this. First step very, very simple. Sorted by year. So, every year that we've been photographing weddings. Then within each year we have the month, followed by the date, followed by the couples name. So, that keeps everything in sequential order. Then within each of the client folders we have four different folders. So, we have one with their originals. So, everything that we've delivered, the raw files live there. We have their hi-resolution photos. So, everything that we delivered to them. One folder that we really like having is called "best". The one that's all the way at the top and that's all the s...
lide show photos that we've edited. Just because those are the ones that we're gonna need to use most often for contests, for portfolio editions, for blog posts, anything that we want to showcase that specific wedding. We will have already chosen those photos and isolated them as best. So instead of opening a folder with 1,500 photos in the high-resolution, we'll we just open a folder with 100 or 150 images. So, that keeps the structure quick and super easy. And then all the way at the bottom, you see slide show in order and that's where we keep just the final selection for their slide show.
What happens to all the originals? Yes. (Davina giggles)
So all the original files, all 20,000 photos that we would have photographed, those we do store originally either on a computer or on a hard drive. But once we deliver all of the photos to the client and we know that they're happy with the final product, they're not questioning us about our selection, everything is good and clear. Then we go ahead and trash all the raw files that we did not deliver. And we only keep the raw files from the final photos that we do deliver. All the other images, they're duplicates, worse versions of the images that we're delivering, test photos, eyes closed, all that stuff. So, really nothing that we need. I can't think of a single instance where we did need to go back and retrieve a file that we would have other wise deleted.
Yeah. So that comes back to anticipations, the way the we shoot sequentially, yes we shoot a lot but we select from every sequence. That means that really every situation that was photographed, there is a photo that gets delivered from that. So, really we aren't withholding anything but other versions, that as Daniel mentioned, will be worse versions of something we've delivered. So, if we photographed a guest their will be a photo that will be delivered of that guest. So, that kind of protects us way back when we're actually shooting and then actually makes it a lot easier for us to cull and then avoids any issues with our bride and groom questioning the selection.
Then in terms of file naming what we do is, once we've selected our slide show photos, the top 100-150, we rename those files "fav001". So, fave stands for favorites so just F-A-V. And then what happens with that selection of images, first of all they're named differently from the other 1000 or so photos that we're delivering. So, when the couple receives their files, they know that those are really the favorite images and they're really the best ones. They're also edited a little bit differently than the rest of the gallery. Because we do spend more time on those images in photo shop and by not having them appear one next to the other it's a lot harder for the couple to compare one edit next to the other.
Does that make sense? 'Cause that really helps us to kind of justify why there is different editing done to those photos. And why it's a much more refined process of editing because of the way it's presented afterwards. It's also further training kind of to our clients, to be like these are your best photos. This is the story that we've created for you of your wedding day.
We didn't touch on this earlier, but the slide show is the first thing that we deliver to our clients and it's the only thing that we deliver for the first 24 hours. They don't see the rest of the gallery until later on. The reason why we do that, is again to create that attachment. We really want them to feel attached to those photos and to understand that those are really the best ones.