White Balance
Lesson 29 from: Video Content Creation: Produce and Publish Videos that Get ViewsChris Hau
White Balance
Lesson 29 from: Video Content Creation: Produce and Publish Videos that Get ViewsChris Hau
Lessons
Chapter 1. Intro
1Class Introduction
02:46Chapter 2. Developing Your Idea
2Chapter 2 Introduction
00:38 3Choosing the Best Platform For Your Vision
02:55 4What is a Project Brief?
01:02 5How to Use a Project Brief
00:47 6Foundational Pre-Production Documents
02:18Unpacking Real World Examples
01:49 8Chapter Two Recap
00:40Chapter 3. The 6 Key Elements of a Great Video
9Intro to Practical Storytelling Components
01:07 10Element One: Content (Visuals & Interviews)
05:08 11Element Two: Graphics/VFX
02:09 12Element Three: Call to Action
01:31 13Element Four: Voice Over
03:37 14Element Five: Sound & Music
02:08 15Element Six: Editing & Color Correction
03:14 16Bringing it Together with an Intro and Outro
02:00 17Chapter Three Recap
00:42Chapter 4. Introduction to Storytelling Tools
18Introduction to Storytelling Tools
00:26 19Introduction to Gear
01:24 20Building Your Kit
00:51 21Choosing Your Camera
04:41 22Supporting Your Camera
02:44 23Lighting Equipment Basics
02:22 24Sound & Microphone Basics
04:13 25Chapter Four Recap
00:30Chapter 5. Introduction to Shooting a Video
26Introduction to Shooting a Video
00:42 27The Camera
00:36 28Exposure Triangle
06:50 29White Balance
02:15 30Frame Rates
01:39 31Framing
04:31 32Basic Lighting
02:00 33Recording Sounds
05:15 34Conducting an Interview
02:49 35Recording Voice Over
01:30 36Chapter Five Recap
00:44Chapter 6. Setting Up to Shoot Your Video
37Setting Up to Shoot Your Video Shoot
02:58 38Framing Your Shots
02:31 39Working With Light
10:28 40Working With Sound
07:34 41Pro Video Tips
02:16Chapter 7. The Art of Editing
42The Art of Editing
00:27 43Understanding Shots and Pacing
02:08 44Seven Step Editing Process
03:15 45Bringing the Elements Together
02:52 46Shooting for Edit and Exporting Tips
03:22 47Using Fiverr Talent for Your Edit
01:49 48Chapter Seven Recap
00:46Chapter 8. Introduction to Video Marketing
49Introduction to Video Marketing
00:48 50How to Get Eyes on Your Videos
04:02 51How to Name Your Video for Conversion
03:01 52Video SEO Explained
01:56 53Email List
01:52 54Chapter Eight Recap
01:26Lesson Info
White Balance
Have you ever wondered why your subjects turn out yellow when you photograph them indoors? Or why before the sun goes down the sunlight has this orange tint? Or after the sun is set the environment has this blue purple tint? And that's because not all light is created equal. I'm not talking about the quality of light, but rather the color of light. Now different forms of light have different temperatures or colors. Correcting this light to appear white is called white balance. Think of it as if you're balancing or compensating the temperature inside your camera to make the whites in your scene appear white and not yellow or blue. Color temperature is measured in Kelvin, also seen as K, ranging from 1,000 to 10,000. The warmer temperatures sit around the 2,000 to 3,000 K range whereas the cooler tones sit around the 5,000 to 6,000 Kelvin range. Now here's an example of the color temperature spectrum. Now that you understand the temperature of the lights around you, how can you compensat...
e for those colored temperatures in your camera? Regardless of your camera, you'll have the option to manipulate the white balance in a number of ways and it's up to you to use your discretion on what white balance makes the most sense for your scene. For example, when we're shooting in the studio we use studio lights that we know are color balance to 5600 Kelvin. So then we can actually go into our camera settings and manually choose to set our camera's white balance to 5600 Kelvin. This way we know that it matches the light that we're using perfectly. Now, most cameras come with white balance presets, such as sunny, cloudy, incandescent, you've seen them. When we're shooting outdoors in overcast conditions, we'll set our cameras white balance to the camera preset cloudy as we can't be exactly sure of what the color temperature of the sky is that day. So if you're not too sure what white balance to use, match the preset setting to whatever matches your environment best. Getting it close is always better than using the wrong white balance or using auto. When you're using auto white balance, sometimes you'll see the color temperature change while shooting and that's because the camera is adjusting the white balance on the fly. It usually doesn't look that good so it's better to lock in a white balance that you're happy with. Just don't forget to change your white balance every time you change scenes. The most common mistake is keeping an indoor white balance and forgetting to change it when you move outside.
Class Materials
Bonus Materials with Purchase
Ratings and Reviews
a Creativelive Student
Ok, I really enjoyed this course but you should know it is a decent overview of what to do and in what order to do them. This is not going to show you HOW to do anything but it will show you WHAT you need to think about and how to approach a production in a professional manner. Chris knows his stuff really well and everything is covered but it is just an overview. Well worth your time, especially if you are new to video but just do not think that he is going to show you how to do everything.