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What it Takes to be a Professional Photographer

Lesson 1 of 17

Class Introduction

Michael Clark

What it Takes to be a Professional Photographer

Michael Clark

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Lesson Info

1. Class Introduction

Lessons

  Class Trailer
Now Playing
1 Class Introduction Duration:01:04
2 Choosing a Genre Duration:09:18
3 Perception vs. Reality Duration:10:20
4 Supply and Demand Duration:10:14
5 How to Turn Pro Duration:09:47
6 What it Takes to Survive Duration:05:28
7 Marketing 101 Duration:04:56
8 Consolidate Your Brand Duration:04:38
9 Build a Following Duration:04:30
10 Never Stop Learning Duration:01:21
11 Do Your Homework Duration:01:30
12 Get an Accountant Duration:01:11
13 Stay Up to Date Duration:01:39
14 Accept Risk Duration:01:42
15 Diversifying Your Income Duration:03:55
16 Be Professional Duration:01:55
17 Expand Your Business Duration:09:30

Lesson Info

Class Introduction

(audience applause) Well I would say, because I love talking about the photo industry, and it's always fun. It's an ever-changing thing and, I think, even as pro photographers, we're constantly trying to figure out what's going on and what's changing, and how to adapt and move with all the changes that are happening. I'm definitely, these are just my opinions. Take that with a grain of salt. I'm in the adventure sports world, so, what I'm shooting might be different than you are and the clientele might be a little different. So, it just depends on what genre of photography you're in is whether or not all of this applies to you. But, to start off with here, I'm gonna kind of get into the grim reality of being a pro photographer because there's lots of people out there who really, you know, see the glamour, especially in my genre. They seem to think I'm traveling all over the world and taking pictures non-stop and see the glamour side of it and don't realize what's behind all that. So,...

I just want to like, deconstruct some of the myths.

Class Description

Working as a pro photographer takes commitment, passion and tons of hard work. Many think pro photographers are on an extended vacation and happen to take a few photos while traveling the globe non-stop. While many photographers do travel quite a bit, and some go to exotic locations, the reality is quite different than the perception. In this 90-minute class we will discuss what it takes to be a pro photographer including how to perfect your craft, dial in your marketing, build a following and how to find clients that will hire you. By the end of this class you should have a level-headed, realistic view of what a photography career might entail.

Reviews

Robin Sebastian
 

I think that Michael makes creatives take off their rosey sunglasses and see the business of professional photography as it really is. You might not want to hear everything that he says but he shares some very honest and important information here that people coming into the business should only ignore at their own peril. Established photographers are probably in full agreement with what he has said here. This class is a must watch for any aspiring pro photographer! Four thumbs up!!