Fundamentals of Photography
John Greengo
Build a photography business in just 12 weeks
The content and opinions expressed in this course are for informational purposes only and not for the purpose of providing legal advice. You should contact your attorney to obtain advice with respect to any particular issue or problem
Professional photographers aren't just people with a knack for photography and a good camera—because launching a small business on nothing but passion is a sure-fire way to fail spectacularly. Layer business savvy, marketing know-how, professional grit and more onto your existing passion and learn how to start a photography business. Take your hobby, vision, and creativity and build a career—whether you are looking to run a full-time business or just a side gig.
Led by a photographer that's also a certified public accountant, Pye Jirsa, the class teaches the ins and outs of launching a photography business from the ground up. Along with three full days of instruction, Pye shares a 12-week plan to get your business up and running, a business expense calculator and more inside the class workbook. Understand what gear and skills you need before you launch and how to build a portfolio by photographing family members or organizing a stylized shoot.
Stop feeling overwhelmed by the monumental task and tackle one task a day in a 12-week plan. Brainstorm names for your business and learn the different types of business licenses available. Secure a domain name and build a website that's easily searchable. Develop a marketing plan with little investment. Master in-person sales and book your first session.
Whether you want to venture out in portrait photography, commercial work or any other client-based type of photography, learn the "business" in photography business with Pye Jirsa.
Pye Jirsa is a wedding photographer with Lin & Jirsa photography—but besides running a successful photography business, he also has a background in accounting, creating the perfect blend for teaching the ins and outs of running a photography business. Along with working as a photographer and educator, Pye is also one of the founders of SLR Lounge, an online resource for photographers.
Learn from a founder of a photography business that photographs more than 300 weddings a year. Pye's Los Angeles and Orange County wedding photography business has been named among the top 100 wedding photographers by Brandsmash.
The information Pye shares in this class is simply superb! A beautiful experience. He brings back so much of what I learned in marketing, business and psychology 40+ years ago. i am so glad I found Pye and his course. Thank you Pye!
great lesson i want to buy
This course has been fantastic. I recently went full time with photography and have been listening to it while editing for the past week. I can't get enough!! Pye is SO knowledgable and is great at explaining concepts without getting off topic or overdoing it. My whole Creative Live subscription was worth it for this course!
This course has blown my mind. Though I am working towards commercial shoots, the pricing, packaging and sales advice Pye gives is invaluable. Another great workshop Creative Live!
Wow!!! What an amazing course. I loved it!! It definitely gave me the push that I needed to keep chasing my dreams to became true. Thanks
Pushes one to review every aspect of the photography business. Very helpful and very well presented! Thank you
Such an amazing classs with Pye. Can't say how much I treasure this experience.
Great course. So much information, nearly overwhelming.
Pye is amazing! Great content!
I am so happy to found this class since have been with creative live for over 2 months now. This is so far the best for me as a zero to none experiences about how to open a portrait photography on my own! Greatly appreciated with all the thoughts and love your team put into this class.
really well put together and informative!
Very helpful, mindful and thorough
Amazing! I have learned so much! Pye is an excellent educator and shares a lot of valuable information. Thank you!
OMG, this whole class is amazing. If I could rate it with any amount of stars it would be one million at least. Tanks Pie for this amazing class, i took pages and pages of hand written notes on every single thing you talked about. Love the simple, still very accurate way you presented every topic. The most intriguing one to me was the sale's chapter and now I'm going to start the process of making the big plan with that fantastic workbook you gave all of us. This is the best and most value class I ever joined on creativelive for sure! Really Guys, Take this class and you'll never regret it!!!
This is one of the best courses I've seen on setting up a photography business, on creative live or anywhere else - thanks Pye for sharing so much! There are a lot of modules but each one adds it's own value and it is definitely worth watching in full. The information you share has changed my business for the better and I've got such a clear path forward now, knowing where to best spend the time I have on my business and how to add maximum value for a great experience with all future clients. Thank you!
Amazing class! The best I've taken on CreativeLive! Principles can be applied to any business or personal development project. I will watch this again and again. Pye is the most gifted speaker available - concise information presented in a direct and fun way. The best value on the whole website! I can't convey how grateful I am to this course!
Outstanding! It starts off in a slow pace, but slowly and surely you see that it is full of very good info. Really good course! Well worth it!
OMG, the best workshop I've ever seen about the business of Photography! I've been earning money in photography since 1990, starting with 35mm and medium format film. I'm mind-boggled by the switch-over from film to digital where I need to be "the lab", where everyone with a phone is a photographer, where the computer is the producer of final files for print, etc. etc. etc. (I might add that I'll be 77 in a couple of months and am starting my photo business for the 3rd time, as soon as I get my ducks in a row for a launch...again). Pye is an excellent and very wise presenter and I am just tickled to death to have bumped into this workshop! Thank you so much, Pye Jirsa!
Pye is just outstanding in his approach to the business of photography.
I bought this class when there was deep discount. After I finished watching the whole videos, I realized that this class value is much, much greater than even the original price. The core of this class is that yes we can be a professional photographer, provided that we think beyond our photography (techniques, skills) and ourselves (biases, personalities, knowledge, experiences). Pye shared his knowledge and experiences in a very relatable way, with a charisma of a motivator; and not all of them relates only to business but also life skill in general. This is a course that I will refer to from time after time, even outside of photography. Yes, it is that good.
Excellent speaker & knowledgeable!
Pye is on his A game with this series! TONS of value and actionable items....
I've watched a lot of videos by Pye, and this class is some of his best work. Looking forward to applying everything I've learned in this course.
Finally a class that teaches you the fundamentals from A to Z. Pye is awesome.
Love his style and delivery! His presentation was loaded with lots of great information. I'm so glad I tuned into this course, thank you!
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