Art School Rehab: Finding Success Without Selling Out
Megan Auman
Lessons
Class Introduction
02:48 2Reprogram The Art School Mentality
05:35 3Roadblock 1: Art School Makes You Feel Guily about Making Money
09:22 4Exercise: Get Comfortable Charging More
18:41 5Q&A: Pricing
13:42 6Student Examples: Pricing
23:33 7Roadblock 2: Art School Gives You the Luxury of Working Slowly
12:34 8Exercise: Develop a Process for Getting Past Decision Paralysis
15:08Exercise: Develop Your Bread + Butter Product Line
07:47 10Student Examples: Brainstorm Ideas for Bread + Butter Line
08:35 11Q&A: Bread + Butter Line
05:27 12Roadblock #3: Art School Teaches That You Shouldn't React to the Marketplace
11:39 13Student Examples: Identify Opportunities Based on Marketplace Reactions
08:31 14Q&A: Identifying Market Opportunities
07:56 15Roadblock 4: Art School Teaches Your Criticism Not Confidence
05:34 16Exercise: The Anti-Critique
02:46 17Student Examples: The Anti-Critique
08:35 18Roadblock 5: Art School Teaches Your How to Talk To Your Peers Not Your Customers
06:19 19Exercise: The Customer Focused Anti-Critique
05:16 20Student Examples: The Customer Focused Anti-Critique
17:47 21Student Examples: Customer Focused Product Description
22:34 22Q&A: Customer Focused Product Description
05:40 23Roadblock 6: Art School Does Not Teach You How to Run a Business
17:09 24Exercise: Identify What You Need to Learn to Succeed at Business
04:05 25Student Examples: Business Road Map
28:15 26Reshaping Your Post Art School Goals
12:04Class Description
In this class, she will teach you:
- How to talk about your work in a way that makes customers care enough to buy it
- Tips for turning your conceptual art into a sellable product
- How to shift your vocabulary from academic to accessible
- How to remain true to your original creative voice while creating something that is viable
Class Materials
Bonus Materials with Purchase
Ratings and Reviews
Usha
This class was so good - it's not just for people who went to art school, but anyone who has (or wants to have) a creative-based business. Megan's lessons break down the overwhelmingness of roadblocks and gives you tangible tools to get past them, shift your mindset, and shows you how to focus. There were so many elements to this class that were helpful, but overall I think if you feel like you're stuck, you overanalyze every decision, and feel like you want to move forward but don't know how, this class is for you. Thanks Megan, for helping me work on a plan to move me past my hurdles.
Kiki B
What a great class! Megan has helped me to really understand what my business goals are and how to achieve them, and has given me heaps of confidence to boot. This is going to be a great year for my creative business!
Kim S. Joy
I have owned this class for awhile and just decided to start it.... well I should have watched/taken this class years ago! I did not go to art school but follow that mindset. This was amazing. So much to learn and unlearn. The pricing and raising your prices what just what I needed. Thank you Megan for another wonderful class.