Building Your Family Portrait Business

 

You love photography. Now what? How do you transform your passion or hobby into a career? Nikon® Ambassador and children's portrait photographer Tamara Lackey will provide the steps and the courage to build your own portrait photography studio. She’ll cover the basics of developing a business plan, website essentials and creating a marketing plan.

You’ll learn:

  • How to set your business structure with considerations for legal, insurance and taxes
  • Social media and online marketing techniques
  • How to understand and manage finances and sales
  • Steps for building your own studio from scratch

Overcome the "I don't knows" with this incredible course that will give you the confidence to build and create your family portrait photography business.

Lessons

I LOVE Photography and I Want to Make Money
From Photographer to Business Owner
Building Your Business To Fit The Life You Want
Business Is Business
Creating a Simple Business Plan - What To Know And What To Skip
Branding And Identity
Significance Of Constantly Marketing
Social Media Marketing
Internet Marketing
Q&A
Building Your Own Portrait Space
Starting From Scratch - What Matters And What Doesn't
Creating a Dedicated Shooting Space
Studio Spaces Q&A
Money Is A Good Thing
Spending Your Money Strategically And Tactically
Cash Flow
Track Your Margins
Understanding Loans
Legal, Insurance, Tax
Raising Your Prices
Investing In This Business
Money Q&A With Audience
Intro To Websites
Building And Launching A Website
How To Use Your Website For Marketing
Converting Viewers Into Customers
How To Showcase Your Portfolio
Website And Portfolio Critiques
Getting Control Over Feeling Overwhelmed
Developing A Workflow For Laser Sharp Focus
Maximizing Productivity With Software And Applications
The Benefits Of Mono Tasking
Setting Expectations For The Shoot
Live Shoot: Interacting with the Client During the Shoot
A Sales Walkthrough
Obstacles To Selling
Common Challenges Q&A And Hot Seat
The Most Common Challenges In Running A Portrait Business
Handling Criticism
Persistence and Grit in Running a Portrait Business
 
 
 
 

Reviews

  • This course was fantastic. I learned more on what I need to improve and change in my business. I especially liked learning how she balances all the things in her life. She is a fantastic teacher who keeps you engaged throughout the course. Thank you creativelive and Tamara for producing such a great course!
  • This is a great class. Tamara is such a great instructor and the subject matter is relevant and useful. Tamara is really the key, her personality seems like a ray of sunshine.
  • This was a fantastic class. Tamara is a fantastic teacher and really cares about conveying all the information that she is so passionate about. I found myself hanging off her every word and being so inspired to put her lessons into action. Buy this course - it will pay dividends in your business.
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