Get People to Care About Your Story
you're writing, you're speaking. You're putting your work out there. You are branding yourself. How do you get people to care? How do you get people to care about the work that you're doing and what you're saying? You have to understand, first and foremost, that your story is interesting and valuable, and most people don't believe one of those two things. It's easy enough to convince someone that they are interesting or that they are valuable. But you have to believe both that what you have to say is interesting to somebody and that it is valuable to somebody. You have to understand that, and then tell people why your narrative is interesting and valuable. If you don't tell them why you are interesting and valuable, how will they know? And this is where people get scared to brand and to become a business and to put your art out there because it feels weird and awkward and selfish toe have to say, I'm interesting and I'm valuable. But it shouldn't be. We should all have that knowledge d...
eep inside of us that were interesting and valuable, and that everybody in the world has the potential to be interesting and valuable social media video in person communication. However you do that, however, you communicate that story, choose how to operate within those venues. So within social media, how are you going to communicate that story in person? How are you going to communicate that story? Is it through writing? Is it through voice? Where do you feel most comfortable communicating to an audience? People are overloaded with content. It's a fact. We are just on content overload. There are so many people doing interesting and valuable work out there, So how can you communicate it in an innovative way in a way that people haven't seen before? That hasn't been overdone, and I don't have that answer for you. I can't tell you do this, and people will notice you and people will find you interesting and valuable. I just can't do that. I can't tell you what that is, but you can think about it and test and try different things to communicate your story. Most art is old the moment it's finished because we're often creating from a slightly derivative place, and I say that of myself. First and foremost, we're creating, based on a set of guidelines that have been set up in our life of experiences that we've had and different ways that we have learned to see the world. So yes, a lot of art is derivative. Of course it is. But that's okay, because art is the practice of creating. You have to do it. You have to put that out there to find them or innovative place. You will never just on the first try, create something amazingly innovative that changes the world. Everything takes practice, but if art is the practice of creating than great art is the practice of bravery. And I really believe that instead of limiting yourself to saying what I want to make, good art and good art is just creating its's doing the work. Yes, it's doing the work, but it's not the work of just creating. It's the work of digging so deeply within yourself that you have found the point of courage, the point of bravery, where you have to make a choice if you are brave enough to go deeper within yourself than you have ever gone before. And yes, let me say it because this is the final segment of the class, it is the cosmic onion, and you have to appeal it apart.