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Find Your Niche and Build Your Family Photography Business

Julia Kelleher

Family & Lifestyle > Find Your Niche And Build Your Family Photography Business

Find Your Niche and Build Your Family Photography Business

Julia Kelleher

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Lessons

Class Trailer
1 Class Introduction 07:11 2 Marketplace Analogy for Family Photography 12:28 3 Mistakes Photographers Make 08:52 4 Benefits of Creating a Niche Family “Look” 02:50 5 Create a Unique Experience & Product 17:33 6 How to Stay on Brand 12:04 7 Defining Your Style 25:58 8 Modern Family Niche Shoot Overview 20:43
9 Equipment for Success 05:18 10 Shoot: Modern Family on Seamless 09:52 11 Shoot: High-key Look for Modern Family 10:51 12 Shoot: Low-key Look for Modern Family 10:38 13 Soulful Siblings Niche: Black & White Portrait Overview 06:21 14 Shoot: Light & Fresh Black & White Portrait 22:10 15 Shoot: Dramatic & High Contrast Black & White 30:19 16 Real Kid Niche: In Living Color Overview 04:12 17 Shoot: Colorful Portrait 14:48 18 Shoot: Capture Authentic Children Images 08:19 19 Learn From Your Mistakes 10:06 20 Marketing and Promoting Your Niche Family Sessions 13:31 21 Defining Your Ideal Client 10:07 22 What Is a Brand? 08:46 23 Top Five Promotion Strategies 20:25 24 Create Client Experiences 11:06

Class Description

Now that you're consistently booking family photo shoots, it's time to create a business that stands out from your competition. Well-known newborn and family photographer Julia Kelleher will show you how to create a personalized "niche" for your photography that also offers its own product line.

In this class, Julia will show you how to:

  • Develop a solid, definable and recognizable brand
  • Attract your ideal client's to your business
  • Develop products that your clients will buy

By the end of this class, you'll be working on creating your own niche while growing and expanding your photography business to include new clients and larger sales.

Reviews

Courtney Ranck-Copher
 

I own I think all of Julia's classes. This is probably my favorite. I will say that it's because its exactly the type of photography I have been wanting to focus on. So the information was extremely valuable to me. But I do love all of Julia's classes and you can learn so much from her as a mentor regardless of the type of portraits you shoot. Thanks Julia for a wonderful class I have watched it multiple times!

JennMercille
 

As always, Julia never disappoints! It has been so awesome to watch her work with such incredible intention, from concept to session to sales. Her energy and strategy are so motivational and very, very creative! This class rocks from start to finish, and is a perfect addition to my Creative Live business arsenal! Five stars all the way!!!!!

Amy Vaughn
 

My favorite part was seeing how Julia's business evolved over time and transformed into what it is today. Good tips for finding inspiration to develop a niche and practical marketing advice. I'm glad I took this alongside Tamara's business class - the two photographers had very different approaches to their business and shooting family photography in many ways, but it really illustrators how there's no one way to do everything. I learned so much from both of them.