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Fine Art Photography: The Complete Guide

Lesson 112 of 138

Writing For Fine Art

Brooke Shaden

Fine Art Photography: The Complete Guide

Brooke Shaden

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Lesson Info

112. Writing For Fine Art

Lessons

  Class Trailer
Now Playing
1 Class Introduction Duration:19:06
2 Storytelling & Ideas Duration:27:34
3 Universal Symbols in Stories Duration:03:19
5 The Story is in The Details Duration:04:13
7 Guided Daydream Exercise Duration:04:20
8 Elements of Imagery Duration:02:19
9 The Death Scenario Duration:01:47
10 Associations with Objects Duration:03:01
11 Three Writing Exercises Duration:06:39
12 Connection Through Art Duration:30:35
14 Layering Inspiration Duration:23:13
15 Creating an Original Narrative Duration:07:42
16 Analyze an Image Duration:04:12
17 Translate Emotion into Images Duration:04:31
18 Finding Parts in Images Duration:06:02
19 Finding Your Target Audience Duration:04:05
22 Formatting Your Work Duration:06:08
26 Circle of Focus Duration:07:55
27 The Pillars of Branding Duration:06:18
28 Planning Your Photoshoot Duration:09:05
30 Write a Descriptive Paragraph Duration:09:37
31 Sketch Your Ideas Duration:17:27
32 Choose Your Gear Duration:02:50
35 Set Design Overview Duration:01:43
36 Color Theory Duration:19:50
37 Lighting for the Scene Duration:12:05
39 Locations Duration:04:31
40 Subject Within the Scene Duration:07:26
41 Set Design Arrangement Duration:05:46
42 Fine Art Compositing Duration:03:46
45 Analyze Composite Mistakes Duration:12:11
49 Shoot: Miniature Scene Duration:09:59
50 Editing Workflow Overview Duration:01:57
51 Add Fabric to Make a Big Dress Duration:08:35
52 Edit Details of Images Duration:08:09
53 Add Smoke & Texture Duration:10:47
57 Self Portrait Test Shoots Duration:22:30
58 Shoot for Edit Duration:04:21
59 Shoot Extra Stock Images Duration:10:01
60 Practice the Shoot Duration:25:07
62 Shoot: Vine Image Duration:10:40
63 Shoot: Sand Image Duration:09:50
64 Shoot: End Table Image Duration:04:59
65 Shoot: Bed Image Duration:06:18
66 Shoot: Wall Paper Image Duration:05:54
67 Shoot: Chair Image Duration:08:02
68 Shoot: Mirror Image Duration:06:57
69 Shoot: Moss Image Duration:05:48
70 Shoot: Tree Image Duration:07:33
71 Shoot: Fish Tank Image Duration:04:09
72 Shoot: Feather Image Duration:09:00
77 Organize Final Images Duration:21:37
83 Determine Sizes for Prints Duration:16:44
84 How to Choose Paper Duration:13:56
85 How to Choose Editions Duration:07:18
86 Pricing Strategies Duration:18:59
87 How to Present Your Images Duration:13:26
88 Example Pricing Exercise Duration:09:39
89 Print Examples Duration:08:23
93 Pricing Your Licensed Images Duration:12:33
94 Contract Terms for Licensing Duration:12:07
95 Where to Sell Images Duration:04:55
96 Commission Pricing Structure Duration:08:23
97 Contract for Commissions Duration:12:17
99 Working with Galleries Duration:08:58
100 Benefits of Galleries Duration:07:39
101 Contracts for Galleries Duration:10:32
102 How to Find Galleries Duration:05:22
103 Choose Images to Show Duration:08:53
104 Hanging the Images Duration:03:38
105 Importance of Proofing Prints Duration:08:04
107 Press Package Overview Duration:04:35
109 Write Your 'About Me' Page Duration:09:04
110 Importance of Your Headshot Duration:03:55
112 Writing For Fine Art Duration:04:44
113 Define Your Writing Style Duration:14:49
114 Find Your Genre Duration:06:41
115 What Sets You Apart? Duration:02:25
116 Write to Different Audiences Duration:05:10
117 Write for Blogging Duration:39:57
118 Speak About Your Work Duration:14:21
119 Branding for Video Duration:07:37
121 Types of Video Content Duration:31:45
122 Interview Practice Duration:13:22
126 Social Media Posting Plan Duration:04:01
127 Choose Networks to Use & Invest Duration:02:57
128 Presentation of Final Images Duration:19:13
129 Printing Your Series Duration:09:16
130 How to Work With a Print Lab Duration:13:39
131 Proofing Your Prints Duration:10:11
132 Bad Vs. Good Prints Duration:03:32
133 Find Confidence to Print Duration:10:50
134 Why Critique? Duration:06:55
135 Critiquing Your Own Portfolio Duration:10:39
136 Critique of Brooke's Series Duration:16:18
137 Critique of Student Series Duration:40:07
138 Yours is a Story Worth Telling Duration:02:09

Lesson Info

Writing For Fine Art

We get to talk about my favorite topic in life, not just here at the bootcamp but in life, which is writing. I've always been obsessed with writing, storytelling, anything to do with any way of putting a story out there, so I've always been very interested in how can we use writing not only to tell stories but also to aid our photographs, because a lot of people are under the impression that a photograph should be worth 1000 words and that's really great if it is, but we cannot rely on that at all. We have to rely on our skills as artists to translate what we want our images to be into words, or at least to cultivate an audience faster that's more appropriate for the kind of work that we're producing. So writing for fine art is all about writing for your images and being able to cultivate the right tine, the right atmosphere in your writing, to sort of shuffle people along into the right mind space when they're thinking and looking at your work. So that's what we're gonna do is talk ab...

out writing, very in depth right now. I know that writing is a very difficult thing for a lot of people to do, maybe you feel like you're not imaginative enough for good writing, maybe you don't have the right grammar set. I certainly don't. I feel like if you tell me to construct a proper sentence, it will necessarily not be right. I just never had that skill, and it was really frustrating growing up because I always felt like writing was my one talent, like the one thing that I could do, but then I always struggled in my English classes cuz I couldn't get my grammar right. It was really, really frustrating and definitely took me down a few notches when I was trying to be a writer. And I wanna make a couple points: one, that doesn't matter. If you don't have good grammar, if you feel like you're not creative enough, it doesn't matter, cuz they're all fixable. Writing is a skill that we can learn if you try hard enough at it, and I'm not saying try so hard cuz you are trying to write a novel or you're trying to put out the great work, the next great American novel or something, it's not what we're trying to do, we're just trying to bring an authentic and interesting tone to what we're writing about in relation to our art. So why write? What is the importance of doing this? Since so many of you will be so resistant to me on this point, I wanna make a few points about why it matters. Because your art doesn't tell your audience what to do. Now think about it this way. Not just, oh I need writing to accompany my work, I need it to be more atmospheric, all that aside, if you create a piece of art and you put it out there and your goal is to one day sell your work in galleries, your image isn't gonna open up its mouth and be like, "I'm a picture, please buy me." That'd be funny if it did, but it won't. You need to say that in some way that feels right for you. So you are going to be able to write along with your images to tell your audience what to do. Your art does not always reveal your intent. You can try for that, of course that's probably most of our goal is to create art that reveals something about the story or the artist, him or herself or something relevant about the intent, but it won't always do that and it's good to know that it won't always do that. And it's important to be able to write with your intent in mind. To be able to say, this is what I want you to do, and this is why I created this piece of art. And then your art doesn't always show your personality. Now sometimes it does. But I can't even tell you how many times I've walked into a room, introduced myself, and had people say, "Whoa, I expected you to be gothic," or, "Whoa, I expected you to be wearing all black "with mascara running down your face." I've heard it so many times that I know that my art does not show my personality. I know it for a fact. I have a way different personality than anything that I've ever created. So how am I going to let people know who I am? Now you might say, nobody needs to know who I am. I am an artist who does not wanna be front and center. Okay. I agree, there are people who don't wanna show their personality and what they do, so maybe this point isn't for you and that's okay, but most of us, if we're trying to sell our work in some capacity, if we want to make a living doing this, our personality is important to showcase in some respect.

Class Description

Creating a great photo for a client is one thing - but turning your passion and ideas into a series that is shared, shown, and sold is a whole different business. If you do it right, you’ll be shooting what you love all the time. Learn how to choose which ideas to create, how to turn your concept into a production, and steps to getting your work seen and even sold in Fine Art Photography: A Complete Guide with Award-Winning Photographer, Brooke Shaden.

This is an all-inclusive workshop that provides the tools you need to run a successful and creative business as a fine art photographer. You’ll learn creative exercises to find and develop your ideas, how to create an original narrative, how to produce your own photo series, post production techniques and skills for compositing and retouching, how to write about your work, ways to pitch to galleries and agents, and how to print your pieces so they look like art.

This workshop will take you on location with Brooke as she creates a photo series from scratch. She’ll walk through every step for her photo shoots including set design and location scouting, she’ll cover techniques in the field for capturing your artistic vision, post-production and compositing techniques, as well as printing and framing essentials.

She’ll round out this experience by discussing all of the details that will help make your career a success like licensing, commissions, artists statements, social media plans, gallery prep, and pricing your work.

This comprehensive course is a powerful look into the world of fine art photography led by one of the world’s most talented photographers, Brooke Shaden. Included with purchase is exclusive access to bonus material that gives exercises and downloads for all of the lessons.

Reviews

April S.
 

I tuned in for most of Brooke's lessons in this course and watched some of them more than once as they were rebroadcast. First I want to say that Brooke is a very good instructor. Her easy-going, friendly, down-to-earth, somewhat quirky manner cannot be mistaken for unprofessional. She is very prepared, she speaks well (not a bunch of hemming and hawing), she is thoughtful, she is thorough, she is very relatable and at ease, and she is definitely professional in her presentation. I really thought when I first tuned in that it would mostly be background noise while I was at work, sound to keep me company. Not because I didn't like Brooke but I really didn't think I was into fine art photography nor did I think I cared about the business side of things much. Not now anyhow. I was really wrong. Brooke sparked a deep interest in me to delve into fine art photography, to consider creating images for myself, from my imagination. In fact, I realized that this was something I'd been thinking about for a couple of years though I hadn't put a name to it (the idea of creating pre-conceived images based on my own creative goals). I gleaned many little treasures from her about image sizes, working with printers, different types of paper, selling, interacting with galleries, and so much more. I may not need all of what she taught right now because I'm definitely headed in another direction at the moment, but she planted ideas and information in my head that I know will be useful at some point. Things I may not have thought of on my own, but that seed is in my head now so when the time comes, I'll know. I'd really like to buy her course but at the moment, with the holidays right around the corner, it's not in my personal budget. I'm grateful to have caught the live and rebroadcast lessons though, and her course is on my list to own. I think it's a great reference to be consulted over and over again, not watched once and forgotten. Kudos Brooke for really putting together an excellent course.

Ron Landis
 

I'm retired now, but spent decades in the people and training business. Brooke is extraordinary! Even though this course is extremely well organized and she's left nothing unattended, she moves through it with friendly conversational manners and without a sense of it being stilted. It's as though we are all her friends, not students, as she shares her heart and passion with us. What a joy it is to listen to her. And what a clear, unambiguous command of her subject. Wow! She explains it with such ease using explanations and techniques that won't overwhelm artists just starting their portfolio or the Photoshop-squeamish among us; but despite its simplicity her resulting art is breathtaking and beyond original. I wish more of my professors at school were as engaging. This was by far my best buy at Creative Live yet.

Angel Ricci
 

When the title says comprehensive, it means comprehensive! I loved every part of this course. It's inspirational, motivating, and insightful towards creating art work. Even if you are not necessarily considering a fine art specialty, the concepts discussed in this course are applicable to many areas! I find this super useful as a videographer and photographer and look to apply all of these exercises and concepts for my personal and business work moving forward. It is lengthy, but you will not regret a single minute. Brooke Shaden is an amazing artist and educator. I recommend keeping up with her work, presentations, and any future courses that may come in the future.