Today's class, we're gonna show you how to build a logo in Photoshop and the number one rule of building a logo in Photoshop is don't ever build a logo in Photoshop. (giggling) People are like what? It's like, okay, here's the deal. People know Photoshop, so they build everything in Photoshop and the problem with that is, is that works for only a small portion of what you really need a logo for. I have a logo here up on my screen and it looks all nice, and it was done in Photoshop. This is great if I wanna use this on the web, I wanna use it on the web, or I wanna use it, you know, on the web. What happens if I wanna use it for print? Well, I can, but it's not gonna work very well. I wanna get some T-shirts made, some silk screen, take it, maybe have some nice business cards made for it, and an actual image isn't what I want. I wanna be able to build this logo. Now, I would normally do it in Illustrator, but because I have no idea what Illustrator is or actually does, we're gonna do it...
in Photoshop. That's not really true. I'm an expert in Illustrator too, but a lot of people know Photoshop a lot better than they know Illustrator. What I wanna show you today is how we can build vector-based images in Photoshop that are both gonna be vector-based for anything that you need for print, for PDF, or any type of reproduction. Screen printing, for vinyl, embroidery, letter crafts, whatever you need an actual vector file for, plus we'll be able to go in and take your logos and be able to make them into a PNG or a GIF file or a scalable vector graphic, so that it can get all your web, mobile, and device needs. Here we are in Photoshop and, as you know in Photoshop, everything is raster-based.
An Adobe® Certified Expert and Adobe® Certified Instructor, Jason Hoppe has accrued more than 17 years’ experience in high-end production training, photo retouching, color correction, and creative workflow management. In fact, Jason has been performing high-end electronic production since the
My knowledge of vectors was zero prior to this tutorial, so this class was quite helpful. But, most of all, I needed to know how to create a vector of my signature logo that I have designed and Jason kindly showed us each step of the process. I enjoyed Jason's teaching style and appreciated this class from the get go, but I am especially grateful for the personal help.
Wonderful! Had no idea about vector and raster before this. No one ever covers this part in any Photoshop training. I watched it out of curiosity, and I am glad I did.
I only have Photoshop and I needed to create a logo, so learning about vector images was super helpful.