Mastering Business Fundamentals
Mastering Business Fundamentals
Class Description
In their previous course, award-winning husband-and-wife photographer duo Sal and Taylor Cincotta revealed their blueprint for running a successful portrait and wedding studio. Now, Sal and Taylor are back to teach you how to take your photography business from fledgling to booming.
During this 3-day course, you’ll learn how to scale your staffing, provide unparalleled customer service, price your products effectively, and create a powerful brand from your personal style.
Whether you’re a beginner, intermediate, or advanced photographer, this course will provide a provide an accessible playbook for taking your business to the next level.
Lessons
1Class Introduction 2Establishing Goals 3Establishing Goals: Advice for Beginners 4Establishing Goals: Advice for Intermediates 5Establishing Goals: Advice for Established Businesses 6Specialist vs. Generalist 7Pricing & Packaging 8Shooting to Sell: Big Prints, Albums & Products 9Pricing: The Digital Negative Controversy 10The Evolution of SCP's Pricing 11Student Q&A 12Defining Your Style: Consistency is Key 13Defining Your Style: Advice for Newbies 14Defining Your Style: Advice for Intermediate Studios 15Defining Your Style: Advice for Established Studios 16Next Level: Medium Format 17Branding 18Next Level Products 19Marketing: The Other Half of Your Style 20Marketing for the Newbie Studio 21Marketing for the Intermediate Studio 22Marketing for the Established Studio 23Networking: Who, What, When, Where and Why 24Customer Service 25Best Practices: Seniors & Families 26Best Practices: Babies, Glamour, Engagement & Wedding 27Best Practices: Backing Up and Equipment 28Best Practices: Sales 29Best Practices: Post Production 30Training Plan 31Husband and Wife Teams 32Husband & Wife Teams: Stories from Facebook 33Insourcing vs. Outsourcing 34Business Types 35Building ConfidenceReviews
user-55a907
How is this just $99? I would of definitely payed at least twice as much!!! Half way though the course and this information is more than what the price is worth. Thank You sal, We love your great energy and amazing information.