Hey. (applause) Hi everybody.
[Voice From The Crowd] Hi.
You know, this is Photographers Guide to Marketing. But really, you know what it is, this is a discussion about making money. (laughter)
Really, when it comes down to it. So this is just about making money. Some of the things, I mean I have been an entrepreneur for over 25 years. For the last 15 years, I have been the sole financial provider for my family. And so that puts a heck of a lot of stress on (laughs) you. And so, but I like that, that's made me learn a lot. And, because of that, and because of mentoring students for the last ten years, I've seen the successes and the failures, failures (laughs) on my life personally. And, I can kinda put things together and give you some really good information, some big picture things that I've seen across the years in my journey that I've had and I can't wait to share with you these things. So let's get going.
If you're serious about running your own photography business, marketing is a 24/7 part of it. Scott Robert Lim will explain how to use marketing to help plan and achieve your financial goals. He'll discuss steps to take with your photography so that you grow and evolve with the market, how to raise your rates, and ways to leverage social media.