The old guard is falling and the handmade marketplaces where you sell today won’t be the same places you sell tomorrow. Tune in to TheFuture of Handmade Sales for a discussion on emerging trends in selling online.
As technology evolves and buying habits change, sellers must prepare to change too. From the “Buy” feature on Facebook, to #instasales on Instagram, to Buyable Pins on Pinterest – the online landscape for hand-makers is changing. Get up to speed on the conversation and learn about the latest technology for staying connected to your community and customers in this panel conversation with some of the brightest minds on the business of making.
Get insights on making it easy for folks to buy your stuff online – today and into the future.
Megan Auman is a designer, metalsmith, educator, and entrepreneur who has built a multi-faceted business around her passion for great design and sustainable business. Her eponymous jewelry line is sold in stores across the US and online. Her designs have been featured in Design Sponge, Better Homes and Gardens, Cooking Light, and more. In 2009, Megan founded Designing an MBA to help designers and makers develop their business skills. Since then, she has created a number of successful e-courses, including Marketing for Makers, Wholesale Academy, and Do/Teach. She is a frequent speaker on pricing, wholesale, and business thinking for creatives.
Mei Pak is a marketing strategist guiding and supporting small and creative business owners. She helps makers, artists and designers create more buzz for their business at Creative Hive Co. Business topics she is passionate about are PR & publicity, social media, wholesale, paid advertising, blogger outreach, pricing, branding, customer experience, webdesign and scaling up your biz without any capital.
Sarah Hoople Shere leads product marketing for Pinterest’s commerce efforts, most recently working to launch Buyable Pins. Prior to joining Pinterest, she spent seven years at Google in a variety of sales and partnership development roles, primarily working with multichannel retailers on commerce and advertising solutions. Sarah also spent several years at American Express, where she focused on marketing, business development, and strategic retail partnerships.