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How To Set Up Your Pricing Structure


How To Set Up Your Pricing Structure


Class Description

Are you afraid to raise your prices but you’re not making ends meet? Are you worried that you’ll lose clients because they’ll think you’re overpriced? Join photographer and educator Tomayia Colvin as she talks you through the process of identifying what your photography skills are worth and how to charge for them.

In this class Tomayia will instruct you on:

  • How to conquer your fears of charging what you’re worth
  • Figuring out what your business costs are and what you need to make a profit
  • Creating a price list that covers your skills as well as the products that you offer
  • How to market your services to new and existing clients

It’s scary to charge more and worry about whether you’ll lose clients. But Tomayia’s experiences in this area will help you gain the confidence you need to acknowledge your value and still attract new clientele.


Robin Spencer

Tomayia Colvin is delightful, a great storyteller and easy to listen to. A very simple explanation of basic accounting for photographers and a real eye opener for many.

Flash Hoogstraten

Gives you great insights about how to handle your prices and to be confident to ask those prices!

Shana J

Tomayia was awesome! The way she broke everything down was so ridiculously simple that I finally “heard the message of charging what you have to to get your bottom line” This was very timely for me. Pricing has been one of the biggest obstacles keeping me from moving forward in my new photography business because I didn’t value my worth. After this class, I started putting a budget together and now I am fired up. This is definitely doable. Thank you Tomayia!!!