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Final Client Delivery

Lesson 15 from: Action Sport Photography with Red Bull Photographer Corey Rich

Corey Rich

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Lesson Info

15. Final Client Delivery

Lessons

Class Trailer
1

Class Introduction

14:35
2

What Makes A Great Action Photo

1:14:37
3

Conceptualize the Shoot

08:52
4

Research Location / Wardrobe / Props for Action Shoot

17:01
5

Safety Tips for Action Photographers

05:35
6

What Gear Do I Need? Packing and Prep

31:42
7

Workflow and Asset Management

31:45
8

Ingesting and Organizing Files

42:00
9

Editing Down Your Selects

15:34
10

Post Processing Overview

08:15
11

Working with Clients to Select Finals

21:36
12

Retouching & Post Processing: Image 1

23:59
13

Retouching & Post Processing: Image 2

07:06
14

Retouching & Post Processing: Image 3

09:15
15

Final Client Delivery

07:41
16

Introduction to Snow Athletes

05:28
17

Setting up the Shot: Using Natural Light

12:36
18

Getting that First Action Shot: Snow Park

15:30
19

Scouting Location for Action Shot: Snow Park

16:45
20

Capturing Variation of Snow Park Action Shot

07:52
21

Refining the Snow Park Action Shot

13:16
22

Action Shot with Strobes Overview

02:51
23

Shoot: Action Shot with Strobes

06:50
24

How to Light Using Strobes

08:12
25

Action Shoot: Snow Park with Strobes

13:59
26

Refining the Snow Park Action Shoot: Using Strobes

09:31
27

Capturing Variation with Snow Park Athletes

32:03
28

Capturing Portraits: Snowboarder

24:05
29

Capturing Portrait: Skier

38:36
30

Shoot: Feature Jump Action Shot Afternoon Natural Light

10:11
31

Introduction to Today's Shoot

04:09
32

Building a Rapport with the Athlete: BMX Rider

04:03
33

Scouting Location for Action Shot: Indoor BMX Park & Natural Light

06:50
34

Getting the First Action Shot: BMX

06:40
35

Conceptualizing the Action Shot: BMX

11:02
36

Prepping Gear & Refining the Action Shot: BMX

06:04
37

Action Shoot: BMX Athlete with Natural Light

04:37
38

Setting up Remote Cameras

24:27
39

Capturing BMX Action Shots: Remote Cameras

16:53
40

Conceptualizing the Shot: Using Strobes in Indoor BMX Park

13:25
41

Lighting with Strobes: Indoor BMX Park

10:57
42

Action Shoot: BMX Athlete with Strobes

19:38
43

Capturing Variations of BMX Athlete

09:20
44

Shoot High Angle Action Shot: BMX Rider

22:34
45

Directing an Athlete Portrait: Indoors

11:18
46

Lighting a Portrait: Indoor BMX Athlete

17:04
47

Portrait Demo: Indoors BMX Athlete

21:30
48

Portrait Demo: Adding Atmosphere

13:13
49

Transmitting Live from the Field

12:26
50

Panel Q&A

49:41

Lesson Info

Final Client Delivery

Let's actually take the last five minutes, and what Brett Willholm in segment three, which was Work Flow Asset Management, Final Image Delivery, did not get to touch on, was that final image delivery to your client. I'm just gonna talk about some of those ideas, and Brett will cut me off, or Bligh will, if they have something to add, or something that's valuable. I'm gonna go in reverse order, because I think there are a couple of things that are more important, that are critical. Let's actually start with what we deliver. In the ideal world, what we're actually delivering to a client is, the final retouched file. Either as a Photoshop document, as a TIF, and as a high resolution JPEG. Often times, Red Bull is not the case. Red Bull is a very savvy organization, with very talented people on the photo side of the business, but many of our clients, they are not savvy, and they are not comfortable using Photoshop, or Lightroom or any of the image management softwares. So we wanna give the...

m versions of the file, that they can work with. If their printer needs the Photoshop file, they have the Photoshop file. If they need the Raw file, they have the Raw file. If they need the high resolution JPEG, we've given them a high resolution JPEG. We always give a very 'relatively low res' preview image, a thousand pixels, versus the high res files, so that it's something they can move around via email, very efficiently within the office, or within the art department. Sort of 'FPO', for placement only, that's really important. Email in general, has a 10 megabyte limit. Quickly you realize, I cannot deliver files, by just emailing them to my client or to my athletes. And that's a really good point, sometimes your client is your athlete. You're out there with your friends, you're shooting pictures, you want them to be happy and make them feel like it was worth their while, and so the way we deliver those files, it's that low resolution JPEG, the preview image, you can shoot that over via email to your athlete. But with the 10 megabyte limit, if we're delivering individual files, or large batches of files, Dropbox or WeTransfer, or larger organizations have their own FTP sites that they prefer you to use if it's confidential information, or images that are very sensitive. But there's amazing tools out there today. It's just gotten easier and easier, year by year, the clients and the tools for transferring large amounts of data over the internet. Be realistic about your internet connection. If you were trying to transmit from Katmandu a large set of images, or from the middle of the Sahara desert, no matter how good your tool is, if your internet is awful, just plan on that. So JPEG compression is valuable in those worlds. Dropbox, WeTransfer, usually we use a two Gig limit. Two Gig's even on a pretty fast pipe, for upload takes some time. As soon as we cross that two Gig threshold, then we start looking at shipping drives. Whether that's shipping thumb drives, shipping actual hard drives, the sky's the limit. You can ship as much data as you desire, when you start putting them on drives. There are some real limits when you start dealing with online file transfer protocols. We find that over two Gigabytes, just things start failing, and breaking and connections drop, and some of these companies have physical limits, they'll cut you off. Brett alluded to it, we use PhotoShelter. They're both our web host and the engine behind our website, but it's also our select archive is online. The beauty of PhotoShelter is it's always on, the images are always accessible, and it's automated search and delivery. This is great if you're a one man band or a small office. Sometimes we're half way around the world, we're all busy, we're shooting in Lebanon, and a client needs something now. It's a Sunday afternoon, no ones in the office, we can't get anyone to go to the office, but we can from Lebanon, log on, and actually give them access to that PhotoShelter account, or download links so they can pull down the final image in different sizes. One other thing that I think is really important, and there's legal documents that you can use, but you can also put it in the metadata, and in the body of your email. It's being really clear what you're delivering, and why you're delivering it in the formats, that you're delivering it in. With athletes, this is a great example. I want the athletes that I photograph to get the pictures. They are 50%, if not more, of that process, of making cool pictures, but I set the expectations, for what I'm giving those images for, and what they're allowed to do with those pictures. If I'm expecting to get credit when I hand those photos out or distribute those images. I'm not a watermark guy, it's just I'm not a fan of using watermarks, but I do embed metadata. Let's see, what else, any questions? I'm getting the countdown, that we're truly running out of time, but this is our chance to touch on- On that note, do you ever put a disclosure that people can't put filters, or change the integrity of the image you're sending out? If it's to an athlete or a friend? I'm not that much of an artist I guess. At the end of the day I don't want people to go and manipulate my pictures, and truthfully, it almost never happens. Unless it's the client, and at the end of the day, hey, they paid- You're a service provider for them. Yeah exactly, they paid for the shoot. I can put my ego aside. Whatever makes them happy, makes me happy. Brett, any other thoughts? [Audience Member 2] I have a storage question for you guys, so you have a fairly big office. You probably can afford to have lots of storage. For the people who can't, when they've finished a shoot, what would you suggest for them to keep? When you've got those variations of photo files and stuff, like JPEGs, TIFs, DNGs, RAWs. Do you think it's okay for those people, to just keep the RAWs on file only, or what do you suggest? I would start at the highest level. I would say if you can afford to do it, do not throw away images. So keep all of the RAW files from every shoot, you ever do for the rest of your life, that's my advice. Hard drive space is getting very affordable. That's number one, when you get into the select world, which is you're manipulating those hero images, because that's 1% of the pictures that you shoot, probably less than 1%, you're actually going and doing real heavy lifting post processing. In those cases my recommendation, is obviously keep the RAW file. Definitely keep the Photoshop file, where you have all of these layered elements, If you wanna go and manipulate it later. And I think for ease, keep some kind of a JPEG. If we have the RAW file, we don't keep batches of TIFs, and JPEGs, we don't need that, we can always regenerate that data. So my advice is, whatever it takes keep those RAW files, because one day you might actually need them.

Class Materials

Bonus Materials with Purchase

Action Sport Photography Gear List

Ratings and Reviews

a Creativelive Student
 

If you're looking to learn from one of the greats of action photography who also happens to be an incredible instructor, look no further! Corey Rich and his fantastic team will show you every facet of being a great action photographer and they share all of their insights from A to Z. Their instruction is heartfelt and they laid it all out there for everyone's benefit. A huge thank you to Creative Live and Red Bull Photography for bringing this to the world. This is a must have class in your library!

Zoe Heimdal
 

I really enjoyed this class! I am not an "action sports photographer" -- just an avid photo enthusiast, and I found this class highly informative/interesting. Corey has a very down-to-earth quality in the way he presents information... a regular guy, who knows a ton, and is sharing his wisdom. Clearly many topics/tips were off-the-cuff as he ran into situations during his shoots -- it just felt very "real" -- like I was there with him, getting a private lesson. There was quite a bit of info dealing with camera cards/photos/apps that was ubiquitous to any photographer. And then it was interesting to hear about his travel bags and what he brings to shoots (a ridiculous amount of gear, but everything with a purpose). There are hours of on-site filming for an outdoor ski and an indoor bmx shot... with Cory trying/failing/succeeding in many attempts at things -- just like a real photo shoot would happen. His advice for capturing a good/workable shot from the get-go and then spending the time on the riskier/more-creative shots, was solid -- as far as keeping your clients happy no matter what. I was genuinely surprised at how interesting/useful I found this class (being that I rarely take action shots) -- and I'd encourage any photo enthusiast, or person in the earlier stages of any professional photography career, to check out this class. My one piece of constructive criticism for Cory/CreativeLive -- try to represent women? This class only had the briefest of inclusion of females, and left me with the impression (I'm hoping incorrectly), that the world of action sports photography, is a man's world.

Student Work

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