In-Person Ordering Session


Senior Portraits: Create the Ultimate Experience


Lesson Info

In-Person Ordering Session

Okay, so last day, what are we going back in for the last day? Right? Chance to ask the last bit of questions. Let's get our last bit of this process go in and talk about how we I have gone through everything so far getting to know your senior, the actual shoot, and now we're going to end with the ordering session and how that works, so today we're going to cover, we're going to have a live ordering session. We're going, teo talk about some products what's popular for, for my market, we can ask the in studio audience what might be popular for your market. We're going to talk about in person versus online what's better building collections that your client wants and that will still and pricing for your market and senior model program, which I'm excited about and also the concept shoot. We did a concept shoot in georgia in preparation for this class, so I can't wait to show you guys it's awesome! I'm super excited about that s so let's get going with in person ordering session it's again...

, it's a part of the process that continues that relationship that you have with your clients, it takes that experience up a notch from maybe online ordering to in person I remember whenever I was first actually heard about it in person ordering, I was at a conference of photography conference and I was in a class and the person was trying to push some product that would showcase your your photos in in person ordering session. I kept thinking, I don't need that, surely the way I do it's fine, it's much better to be in my pajamas and not have to, you know, actually meet people, sometimes that seems easier, right? And you just sit down your computer and put him on line, they can take their time and look at them, and I thought, I thought what I was doing was fine, I was just like no biggie, right? I don't really feel the need to have to buy whatever product they were trying to polish and and change the way I did things. Of course, some of that is fear you get used to doing something and it's easy, and you don't want to try something new because you don't know if it'll work. I'm sure I was feeling some of that, but we all filed out of this class and we were all standing in the hallways and, you know, you know how women tend to do there all in little groups, and they're chatting about whatever we were just learning about overheard a southern accent, which, of course I went oh, who is that where she's from s o started kind of listening because I wrecked you know the voice sounded like mine and she was telling her group of friends how she had changed to an important ordering session and how it had just, you know, double tripled whatever her sales and I was like, I don't know why the speaker in the class really didn't hit me but for some reason this southern voice talking about it sort of hit me differently and so I went over to her and asked her where she was from and she ended up tell me that she was from this tiny I mean tiny town that is literally fifteen minutes from my town that I grew up in on I was like mac bee you do this and mac bee of course it's spelled like be for anybody that's not from the south but we say mac, be okay but anyway, so I just kept going, you know, because I could relate to it and I knew where that was mean it's such a small town that it doesn't even have a mcdonald's okay it's small right has one stoplight, one high school and nothing else pretty much so I could relate to it it was easier for me to relate to this girl than it was that speaker who was trying to push that product and whatever so I was like, you know, I started thinking if she could do it mac be surely I can do it my town maybe it will make a difference so you know, I didn't have any information other than she did it and it worked for her I didn't know how she did it I didn't know what she used, but I immediately went home and said, ok, from now on I'm doing in person ordering I don't know what that entails don't know how to do it I wasn't going to buy that product so I had to figure something out so I used my laptop and bridge because as I do when I'm calling images you khun change them to a color right? So I thought, okay my client's khun sit there I can tell him to hit command eight and turn it green if they love it, I can tell him to hit command six I think is red I can't really remember but you know, so I had a color coding system basically yellow was I went with stuff light green for go yellow for maybe maybe I'm gonna run this red light maybe I'm not on red for absolutely not so we did it that way for a while and it it worked it did improve both my experience and their experience and then little by little I started to see a change in what people bolt, don't get me wrong, there was an educational process there I I had clients show up without their checkbook or they would show up and say, well, I got to get my husband's permission, because at this time point in time, I was still doing families and think kids so I kept thinking, oh my gosh, what am I doing wrong? You know, I thought I told him they got a place in order, you know? But it takes time to educate people and get them used to your new standard, whatever that may be and so little by little, I just kept working it. I didn't let that deter me. I mean, don't get me wrong, I had days where I was like, well, great, that was an hour wasted in my time, and they left and they didn't even buy anything. I had those days, but little by little I started educating them on the process and it started working not on ly because I mean, all of us want to make a little bit more money, right? That's what we do, what we do, but it also just it felt good to me to know that they I had a reaction to the photos, they were looking animal line, I mean, they might seem an email and I might start reading between the lines and say well because she didn't put enough exclamation points like maybe she didn't really love him you know main like you start thinking I do I start thinking oh my gosh is that oh yeah thanks did she hate him like I didn't what does that mean? There wasn't any words you know she didn't talk about how wonderful I am and blah blah blah so I'm like okay, so for nothing else it was worth it for me to see their reaction on dh know that they genuinely had a reaction to the photos I could see if they like them or if they didn't like them now granted again when you're in person you're probably not going to say, oh my god socks to somebody because most of us have some filter right? S oh, I don't know if it's you know but it seems genuine and I get to see it and that's what matters to me so little by little I started working with different processes and trying to figure out what was right for me. I did the laptop thing for a long time because like I say I didn't I didn't want to go out and buy anything and it seemed to work then I started noticing that people would pick up the laptop and try to bring it to their face now okay got to do something different on guy will say my my really good friend courtney who speaks that senior ology tours the first person ever heard about apple tv from so I you know, I maybe I should try that and then my friend missy, who have mentioned before told me about the portfolio abso also well, maybe I should try that and there's tons of different aps out there and things like that, but when you're talking to your friends like you're genuine friends and they're saying, why use this and what do you use? And I use this and, you know, you kind of play off one another, maybe you try out a couple of different things, see what works for me. I did the apple tv for a little while, but then I ended up moving my ordering session from my I didn't in my home to my living room in my home, which is right off the front door and I don't have a tv in there uh or I didn't at first there is now, but I didn't at first for a while I just used my ipad and it works great because they can pick it up, they can look at it, they feel like they're in control holding the ipad, they could make it bigger, you know, whatever, I actually only have an ipad mini and it works great, so I don't even have a full I've pad, but either one works great in combination with the portfolio app, and so that is when I started doing and with the portfolio out tickets star the photos, so it was kind of the same thing that I was doing with the color coding it's just given it stars on dso that's started really working for me and that's, what I do now is I have we don't way have a house that has a living living room like a traditional living room that nobody ever goes in, so that is now my ordering session room and like I say, they don't have to come trips and through my house, they literally walk in the front door and they're in the living room and I've got it all set up, and I've got display's just like this, and you know, them hanging on the wall got all the products out and that's that's where I do and it's easy, if you have a studio, you could set up, you know, a television or an ipad or whatever with this with the couch kind of like we've got here, it's super easy to set up, just find a place to do it s so what are the benefits of in person ordering again? It makes you get the clients get to see touch and feel things on dh you get to see the emotional connection so it's twofold it provides a better experience for your clients because you're taking it one step further you're doing something personal that's going to help them and then you personally get satisfaction on da honestly validation for all that hard work you've put into the session so far, so there's air to really great benefits as a those are key you get to help your clients with decisions again if you've built this relationship like we've been talking about for the last three days, they trust you now so you khun genuinely helped them make the right decision for what they're looking for. I mean, you know, I asked him, do you need prints for grandma and grandpa? Are do you do you want to walk around? What what is it that you're looking for? I'll help you figure out which a photo and a lot of times they'll come down to two photos and I will then give them opinion and it's my honest opinion and they trust me for that so I can help them. That is supposing them sitting at home, looking at it over and over and over again critiquing it, trying to side oh, I don't really know which one should get what size should get whatever you're there to help them with that orders in place right then which is nice you don't have to go tracking down money or you know getting them to mail it or getting credit card over the phone and getting all that stuff you get it right then they pay for it you're done you know exactly what you know you got out of that session so that's also and then you create a sense of excitement they get excited excited about coming to see those photos it's a little bit more exciting than okay just to me link when you get him done you know that doesn't send as exciting right? So all these things are great benefits to having an in person ordering session on dove course you khun most likely increase your sales because of it because there there you're helping guide them they don't have toe over think it they think about it right then they make their decision and you're done so I like that I also like the fact that maybe you talk over your collections and maybe one doesn't fit exactly for that client but you're there and you can decide if you want to offer a switch out or uh well let's do a custom package for you or you know whatever I also feel like for me I am not a huge sales person like I don't I don't want to beat somebody over the head pressure them into buying something whatever eso when I first thought about in person ordering sessions I kind of thought that's the way the way you had to be, but the way I haven't structure now we're just friends looking at photos making it decision together and I don't really feel like I have to push them one way or the other I'm a guide them I may help them make a decision, but I don't let you know, I just like I say, I'm just I'm just me I'm talking to him and it's comfortable, so if you are somebody that loves the sales of it, go for it, you probably make more money than I do, but that's just not me and I'm not going to ever try to be somebody different have figured that out a long time ago that I'm going to be me and that's the way a treatment business on dh that's the way we do ordering sessions so that's just a little bit about ordering sessions were about to have an ordering session do you guys have any questions before we actually have our clients come in? Yeah, first off, do you do a slide show? Yes, so, yeah, yeah, a national told you that? Yes, so basically, with the portfolio app, it plays a slide show, so you know, they sit back, they watch it, they enjoy it, then we talk about some products, ask them what they're looking for on dh then we'll go through them individually so they can scroll through them and star them so if if they've decided, you know, I really need some, I really need a wall print, so when they're going through him and maybe narrowing down things or starring things, they're doing it with that in mind with what they want if they go through him and they star everything, then generally that ends up being the digitals and because they don't want to have to make a decision and that's fine, but but yeah, you educating your client before they come in with okay, before you come here today, I want to make sure you've looked at all your walls. You figured out what size text me a picture all that. Yes, well, first of all, you put in my welcome guide. I tell him that that's the process that's your first step in educating them so they'll know that yes, after the photos you have got your coming two in ordering session it's at my house. This is what can be expected you'll be able to view the photos will be able to make a decision your way we'll see the products and we take the order right then and there so that's your first step then at the at the actual session you can start talking about okay. When do you want to set up the wearing session? You know, if you can keep it to light within two weeks of actually taking the photos, then you know, right then there you can make an appointment on dh, just talk, talk to them, then on dh, then when it's, right before the appointment, you can send them an email. I've even sent them a list of possibilities like, hey are had this list from in fact, it was a template from kelly, france, say kelly, but it was a template that was a list of things that you could buy, and so you could attach that to an email, and they could, you know, just say, hey, you know, you're ordering sessions coming up tomorrow or in a few days, I wanted to send you this gift list so you can be thinking about who you might have to buy for maybe you want to start thinking about what you want to purchase for your own self like look at your walls, just like you said. S o n e mail before the ordering session to remind them of the date the time your address. And to be thinking about what they want is a good idea, but again, they've already seen the products and the pricing and the fact that there is an ordering session in that welcome guide. So that was the very first thing, so educating them along the process from the get go all the way through is key, totally random question, but you said you do the sessions at your home. So what do you do with your kid? Well, I usually luckily minor in school until three o'clock in the afternoon. Now summertime has been hard, but I also have a two kids that sleep late, so that worked for my advantage and I also have a playroom that's, kind of on the other end of the house that I can shut the door and just say, hey, guys or the hour you need to be and here don't come get me unless you're bleeding but that's, just during the summer during the school year attended to make my ordering sessions. A lot of times my seniors get out of school early their senior year, so maybe they're coming at twelve o'clock or even two o'clock, I could still fit it in before my kids get off the bus at three of five s o I try very hard to schedule it then. That doesn't always work because maybe mom's work and you have to do it at six o'clock so in that case I will try to do it with my kids right football practice or baseball practice because their dad's taking him anyway he's coach so I know I can do that with house of empty kids but I have done that I have done them with my kids in the house they've just been upstairs that matter also ten and eight not too I don't suggest that for baby so if you had to get a baby sitter to come over and just watch them in a separate part of your house just keep him you know, somewhat quiet behind closed doors that it works fine I mean, my seniors have never really been bothered by the kids if I've ever had them around but I don't typically when their boys I don't care anything about it anyway but yeah, uh you know, the other thing is you could find you could meet somewhere like a coffee shop or something if you don't have a studio um I don't know I've never gone in a client's home I know people that have done that that's a possibility, you know, so it's just it's how you structure it but I just I really do try to make it work while my kids are home ok yeah that's my preference anyway well, leslie, we have a lot of questions coming in from online but I'd also like just see how I do it and I can't have you getting questions perfect. Okay, yeah come on in you guys know kendra and this is her mom so they are going to come check out these photos here are y'all are you excited? Yes. Yeah. All right. Okay, so what I'm gonna do is I'm going to show you guys look at this it's gonna play on the air for everybody else but it's just gonna play a slide show so you want to hold it or do you want to hold it? You hold it so you guys just sit back and watch the flood no, wait let's, go win the model wind that we ha ordered right now. Oh, here, leo. Oh, wow. This just gets better. That's cool, cool. Wow. Wow! Cool like oh, wow, I really like that. Yeah. Oh, finally got that one. There was a car, right? Look and then we might hold it looks good, right? And what is a win? Okay, I think that's where you start all over, okay, like okay, okay, so so okay, I wantto tell everyone again about what? What was the app that you were using portfolio after twelve ninety nine just from the itunes store you do have to also go on the portfolio web site and download the mac loader ifyou're a mac user I guess there probably is a pc one teo so basically you have the app on your ipad and then you have the loader on your mac so that you can load wirelessly your photos from the ones you've edited on your mac to your ipad and then I can even show you guys if you want me to real quick so basically you load them in there if I could get this going uh you could you would create a portfolio for each client and you can attach the mine actually has lots of them down here because I just keep adding to it for whatever I guess you can see that I don't need it all that way so you load your photos then you can customize it managed gallery select the gallery you can see I've loaded these photos then if you wanted teo configure the slideshow you would hit that you would add music I add music from my itunes so you know triple scoop or wherever you might want to add music from so you would just hit ad and go to your choices or whatever on dad that there and then and then you're done with that that's all you really have to do and then you pull it up when it's time and that's how it comes up and you hit play and you play the slide show and then in just a minute we're gonna have them just at this screen go through and just one the one they scroll through him and decide if they like him but they want a star one because their favorite they would then just tap the photo and see it the bottom where the stars come up I always have them hit the fifth star um because you like it or whatever and let's say they're going to start that one and they're going to start this one so they would hit five and they would go through all of them and then they would hand the ipad back to you and you would go here and on lee look at the ones they start so then you know they can start to figure out what they and that's what we're about to do that way they had to know how to do it you know well back to re enacting now we just want I think that mom is crying way that is the downside of having a person ordering sessions because I I cry every time somebody else cries so way yeah we're together on that okay that we're watching okay all right okay so anyway okay so you sing the photos so now what we want to do is go through them individually and you star the ones you really love but but before we actually go through them, think about what products you might be interested in. So we have you know anything from wall prints storyboards which are are awol print that allow you to put more than one photo in it coming like a modern day collage we have gallery rap canvases which look awesome without a frame so if you want something on the wall but you don't want to frame it, that would be my suggestion to go with it with the cameras gallery rap you like those? Yeah, I think I think they're also my over my mantel I have one big one of my family and then one of jack one of eli one of me and jack and eli one of dan and jack and eli so and they're all campuses so they make a statement and just think about you know where you might hang it do you want to hang it up on the mantel or if you want to hang it up stairway or if you have somewhere in your four year where ever think about that in terms of size can want you have a wall of kindred you got right she's your your your only child, right? Yeah, yeah, I have a lot of all of my kids I totally understand, so maybe you can think about where you might put it within that wall andi, what sizes and stuff way also have double sided wallets which are really cool I don't know if you want to give this to you friends those are awesome you get a different pose on each side stand there nice card stock so they they last a little bit longer than like back in my day when they were just those you know photo paper right to think about that it's something you might want and then I love the image box because in one of the collections which I'll hand you that just the second you get this box and it's really good thing to keep like your keepsakes in in addition to the cd would come in here on dh then also found the seventh of all the images coming here so that's always a good it's always a good thing because if you have people to give photos too like you have aunts, uncles then you automatically get a five a seven and all the photos that you saw with this and then you could keep the box but whatever you want to do it and you put your tassel in it you know like that from your duty in groups for your will see that those in here keeping on yourself of course we can design it however you want to pick a photo on it, so get a show mom this just so you could get an idea pricing and stuff on the collections so you'll see that you can purchase on the cart on then there's also the collection choices which are a better bang for your buck if you will because if you weren't about you to those items out of the collection ala carte there'd be more expensive so so it's an advantage to buying a collect ction on dh then of course you know if there's something that maybe you want to switch out for something else we can always talk about that as well so just kind of get an idea of what is appealing tio what items are appealing to you and then we'll scan back through the photos and that way you can pair a photo with what products you might want two this is gonna be tough tio tio because ugo you're right that's always not eating that clea and this is a once in a lifetime experience yeah that you want to capture totally yeah I totally have so much e o tell me you have a different idea may be what you want them what mama I'm I I don't know we generally like the same kind of I also love the campus even in the storyboard too but it's cool you know I think I want a lot of pictures but when she does like like actual grant meeting yes the albom right ran a wonderful began I am a kinetic purse right? You liketo have started in the visual press and I've got to pick it up and touch it and look at it right exactly enjoy it again exactly there all right okay, well I'll take that and then we'll let you guys just scroll through it with your finger you could be in control and travelled through it and then like I say just tap it and the stars will come up just hit the fifth star on all the ones that you love okay sounds good everything like I liked starring even and you can always start more and then if you need to narrate now waken do that probably will go with a reaction to what you love first I like this one too that one yeah okay this is we're gonna have a lot of things this woman I like definitely yeah ellen ellen love and this one yeah yeah yeah that one that iconic right I mean yeah I want okay yeah, maybe that's okay. I really liked this one. That one? That one? That one I like the clothes I did teo teo and I have to force myself to take the ones of full body only because I like personally I like the close ups too yeah, is it a mom saying she doesn't like a nonce mine and I just and ugo, right? Yeah I think that's cute teo I have to go with him on that one it's sasi it is I mean I think this one I like selectable and I know okay no yeah okay so saw I like that you really like that's a sweet one way we're in trouble again that's where a lot of clients tend to get this this is because you get the digitals definitely and that way you can go hello to claim that they can also do that I can make it bigger yeah we're gonna have to be a little bit more selective right now you know how we get into the one's that I just I really love that the lighting the stuff this is the contract right yeah you were liking everything we're not getting in that thing I like that one okay okay these ones I do organ it star even with all these love I want you out of the pictures for sure one of my past client was a dancer too and I took a picture of her on the top floor of a parking garage doing one of those please what do you call that one was a firebird okay wait yes she did something similar to that and then she I showed it to her dance studio and now they use it is like the cover of their like dance program and like yeah it was awesome that's what go yeah yeah yes. Okay okay well look I hear what you started wait okay so these are all the ones you did start well yeah well like what canvas are wall print would you think you might want like if you were to pick a big one because that might be easier if we start breaking it down and okay well I know I might want a sixteen twenty or something like that or whatever size you might want that yeah yeah that is I think that's a twenty twenty for so which is a great size for campus because you don't frame it so you wanted to be a little bit bigger because you don't have the framing tio take up space you know I mean and it makes the bigger impact to be honest with you the first time I ever ordered caymus for me personally I felt eleven by fourteen seems really big so ordered it and I was like you know no it's like a little tiny on the wall and I was like oh that's terrible so for campuses especially at I would go with a bigger size just because they do make more of an impact so that something you think you might want that maybe look through the ones you've starred as what you might would hang in a house that might make it easier you know my purpose would be one of the full bodied yeah because close up might seem to you and you well and also with the canvas because it does wrap around the side you gotta have space so that none of her is wrapped so that is a good good point so a full body would give you more like this next one would give you a little bit more space to wrap around the sides and my preference would be one of your valley actual it's the valley action ones you have that one is and then the and I'm only print one of like thieves oh yeah, that was really pretty. I like that one sure fire found cool that what do you think about that? I like that one. Yeah, I think that would be a good one, but that idea of doing the actions of the valley yeah, I like I like the small actually yeah. So I let you choose that good for you girl doesn't matter if it's horizontal or vertical note it is a matter now not at all. Oh, not that I'm terrible making decisions on these kind things actually, I think tootsie's but this one out of all the fun I like that one. So yeah that's if a canvas is something you want, you know that we've sort of narrowed that down, you could go with something that one for that and then maybe get some smaller size actual print right or from a kendra yeah for you can you all exactly exactly you haven't framed in the same frame are they different I am going to but I love this campus I mean I do have a framed yes the supreme but I it's canvas idea yeah intriguing really cool right right and you could always get smaller came asses like I said over my man so I have one big one and the smaller ones around it so that's always an option as well and you could really make it can draw all right okay she shows it off everyone e I mean they're good but uh that's funny. Yeah. Okay. Well, if if if that is decided and then what else might you be interested in so we can help you figure out which photo for each item that you might want? I do want also uh at least an eight by ten and because we have another wall and definitely for your grandma and then anson uncle's son prince for that right now you know, love double sided wallet. Yeah. You know, if you went with maybe either the middle of the top package you would get the middle when you get ten give prints which is anything a pattern and smaller you two have tend to give away our some to give away some to keep so that's an option on dh then if you went with that top packaging five by sevens of everything. So you give those away, but even one of those would give you some that you could give tio and some pickles and whoever. So if you want to take a look back at that and see if maybe either one of you like the mit or the top one on dh, then if if you go with the middle one, then you can start to pick out which which ten you want, you know, it really sells me on the top when the fashion collection is the all digital negatives, because then we can if we decide we wanted something later, we've got it weaken that christmas is coming. Yeah, just other idea and then shaking chairman facebook or whatever you might want with them, and that is that is why that that package is one of the more popular. I would say the middle in the top are the most popular, and the reason is because of the fact that both of them have one has some digital, and one has all digital, and a lot of times when you like a many's, you did it's easier to get them all on digital than having to decide only five, that you would get on digital. So so that I think that I think is a great option, and like you said, you I would have them forever always they do come on a cd, but I always tell people to load that city on your computer, but then take the actual cd and put it in like a fire state type box or something like that. So you have two copies, you know, to make you make a backup on dh, then that way, that doesn't get damaged if something were to happen or anything like that. So and then, you know, it comes in the box that comes with all I come get the body exactly on. Then it comes with a five a seven and then you get to make a decision on which ones you keep him with. You give away, wait two on, then you get the canvas as well and just, you know, have everything you want, you know, domain. And then, of course, you could take that cd and make prints from it. If for some reason you wanted something bigger later down the road, you would have that option. And then the cyber sight I mean, does that well, that's a different purchase. Yeah, and I am not in that package, but it is an awesome extra that I would that I would say there's a set of fifty, so that was more than adequate right yeah usually did yeah and that's just from where our drum makes him with a set of fifty so that's father that I think they're great at onto any of the package is really fun to give out you can put them I don't I don't know about graduation announcements here and see at autumn of the if you do the ones that have photos if you do more than traditional like school chris kind you know I'm talking about I like to do it picture right tio yeah so that's that's always an option too although you won't be graduating for what a year now well this next june I will be oh yeah yeah you have now is a yeah yeah yeah think about for for you we're graduation when do you get thin them out and probably not until next april yeah yeah and when you would date through graduation dina exact yet I think laden just second second yeah, because we seniors get out a little earlier than that night yeah yeah usually are graduations air like gene four? Yeah, I think those I think those the option that you're leaning toward is a great option so you know you get all of them on the city get that get the five sevens you don't have to decide which one's what's this custom of images for your smart so that is I was home so it's it's called a sticky album and it is kind of like the best way to describe it is did you have a brag book of kendra when she was a baby? I think that you had in your purse and you had actual photos in a little book and you might pull it out and show people it's the digital version of that so on your phone you have a photo album that you can show family and friends and just scroll through it and they all look, I know it's super fun and then you and you would get it on your phone teach if you want to share with your friends you would have it so that's fine have because yeah then you always have pictures of her on your on your way better than that, right? I even have a tender wallet work okay as strategic it's nice and quiet be tucked away in a way. Okay, so my phone it'll it'll be my logo which is the alarm? Okay, um so on yours it would look like that and you just click on it and then all your photos are in here and then you would just girl through him just like you would a regular fight over him that cool, really good mate and all your photos are there it's just a fun way to share with your family and friends and you can just look at him when you want teo and you're missing her next year don't even go there way that we come with the team, which is awesome um and that's came out another shot of that paul's going in there. Well, I'm so glad you like the photos. I think I had so much fun with you when I really appreciated about it was the your strategy of meeting with kendra before the shoot and yeah, that we connected you right and you're able to get to know her a little bit. So when you were actually doing the shooting, able to maybe pull out personality traits and and work better together and I thought that was a really awesome way to start a way had a blast together, right shopping way went shopping together, which was the best part of the whole thing. All three of us went shopping and it was so much fun we had a good time, right? We tried on clothes you like all women, all of them and your mom sweetie, all to yourself that the joy of all? Yes, she drove us around just to the market and yeah, exactly that way appreciate it was your artist's eye we're in urban downtown seattle and who would have thought they were interesting little venues and things to take pictures with? I would not have seen that. And then the result of the photos. You know, from where you saw that day to what you see now, is it? Is it what you thought might would come out of those photos, or is it a surprise? No, it was just a cement jungle to me, but, well, good. I'm glad I'm glad we'll, you know, trying to pick out of that that way specifically picked that location because we thought it went with her wardrobe, and it was kind of cool like that because you had that going that kind of urban looking, that outfit that we picked the brighter colors for the kitchen skirt that you had on and on. And then I even love how the ones turned out on the roof. I way were having to do that for the class purposes, but they turned out awesome with space need on the background. I mean, you're right, who else gets that right? Not everybody gets to do a photo shoot on the roof, right? Wait, I'm glad you like it.

Class Description

High school seniors are energized, creative, and fun – and the best photographers know how to take portraits that capture that spark. Join Leslie Kerrigan for a guide to designing, marketing, shooting and sustaining a senior portrait business.

In this course, you’ll learn everything you need to know to create senior portrait sessions that aren’t just a photo shoot, but are memorable, once-in-a-lifetime experiences. Leslie will share her unique approach to creating a style closet, providing wardrobe consultations and keeping up with the of-the-moment social networking tools teens use. You’ll learn about connecting with seniors’ personalities, interests, and sense of style to ensure their portraits are every bit as unique as they are. You’ll hear from the teens, themselves as Leslie hosts a roundtable discussion with a group of teenagers who will talk honestly about what they want out of their senior portraits and how to reach them. You will also explore ways to leverage that personal connection into more sessions, sales, and referrals.

Don’t miss this opportunity to become the dynamic, must-have senior photographer for every teen in your area!


Lynn Powell Roberts

I learned a lot from this course. I watched all day when CL replayed Sal Cincotta's senior course and I wanted a second perspective, so I bought Leslie's course. I'm really glad I purchased Leslie's course because it was a great complement to Sal's course. Leslie covered different things like using a style closet that I especially found useful. She also did a beach shoot with a male and female model, which I found very useful and different from Sal's style. Leslie is so excited about "her girls" that she photographs - it's very engaging. I highly recommend this course.