Family Photography: Creating a Successful Business

Lesson 18 of 42

Know the POV

 

Family Photography: Creating a Successful Business

Lesson 18 of 42

Know the POV

 

Lesson Info

Know the POV

Alright we are now going to talk about points of view. In my opinion, I have identified four points of view. This one is one you might want to write down. Children's Point of View, and this is in terms of story telling. Okay? What they see, how they're experiencing the world, what's in their hands, what's on their faces, when they wash their teddy bear. The next is the Parent's Point of View, their experience, how they're seeing the world. The things that they are doing, how they juggle life. This is the one that people try to use a lot that I feel don't always use properly, and that is the Voyer Point of View. This is when you're outside peeking or looking in on something. We use it a lot with doorways, but then we don't have anything that might be private or quiet or really special or intimate. We just have, like, random stuff happening. For me, it has to match why we are being a voyer. This girl is getting older, yet she still wants her mom in bed with her reading to her. Right? Thi...

s girl is like 11, 12. So she's older, and so I felt that by being a voyer and peeking in on that, it's like, I'm peeking in on the fact that she still has these really child-like requests from her parents that she might not show the outside world on her daily life, but I'm privileged to be able to peek in and see that. Okay? It's kind of like a little secret. I like doing this for moments like this or if kids are being naughty. That's the other reason, or if they're going potty. In this situation, I'm being a voyer and suggesting that he has requested to be alone and there's one key element that supports my photo, and that's the fact that dad is on the outside. Right? So I'm peeking in as a voyer because he doesn't even want dad in there. So including dad's feet, and including the little boys feet, and just peeking in suggests he wants his privacy. The last is the Outside World. So, it's like, if who's there if the tree falls but no one is or like, did it happen or it made a sound? Did the tree make a sound if no one's there to hear it? Like, that kind of thing. Man, that was a really botched up way of saying that. (audience laughter) You guys have seen this before when they're climbing out. So the outside world, like, what the outside world sees. Same with this one.

Class Description

Building a successful family portrait business takes more than capturing a good image. Not only do you need the tools to create family memories that your clients will love, but you also have to know how to set up a business that will make money and keep your clients and their referrals coming back. Award-winning photographer and international educator Kirsten Lewis returns to CreativeLive to teach all of this and more in the third class in her series on family storytelling photography.

In this class Kirsten will cover:

  • The psychology of photographing families and how to really “see” your subjects
  • How she collaborates with families and other creative professionals
  • How to stay present in the moment to capture authentic and timeless images
  • How to set up your business for success and sales

Kirsten will pull back the curtain to show you the nuts and bolts of her business and how she continues to be successful in this unique area of family photography.

Reviews

chantal
 

I own Kirsten's 3 classes. And they are ALL amazing, inspiring and refreshing. She is not only a super talented photographer but an amazing teacher and person as well. I have learned so much from each one of her classes. I have never met a photographer so willing to share and see their students succeed. I highly recommend people not only to buy this class, but all 3! I would not be the photographer I am today if it wasn’t for her. After following her advise for the last 3 years I am finally engaging with the audience I want and I feel true to myself in the way I shoot. This makes a huge difference in my everyday. I am am truly grateful to this photo wizard lady. ps: warning, make sure you are on birth control. These classes might make you want to have children, just to get amazing images like the ones she takes LOL (joking) #not

Carrie Littauer
 

This workshop was by far the best photography workshop I have ever been a part of. Kirsten's work, her humor, her authenticity, her expertise and perspective will forever change the way I work with families and go about documentary photography. I am so motivated and inspired to dig deeper into my role as a photographer, and as a person, to make a real difference in the lives of those that I photograph and with my art. I'm thrilled to have been in the LIVE studio and am so grateful for Creative Live for giving phenomenal artists like Kirsten this exposure and opportunity to teach other creatives like myself! Thank you.

Johanne Lila
 

In the very minutes Kirsten Lewis' first class (first of three) for cL aired, I realized I needed in on this awesomeness. I became a 1 Year Mentorship student with her right away, and now I have been so incredibly fortunate to be in the studio audience for the live taping of her final class (or the third of the three, who knows what the future might hold!). For me as a 'Kirsten Lewis alumni' taking this class was perfect. I was reminded of things I knew, but had forgotten. I learned a ton of new stuff. But most of all, I remembered why we do this work in the first place: The love that is right there in the reality of life. How much this work matters to real families out there. And how much it matters to keep getting better at this, to give our families better work. I will be forever greatful that I chose the best mentor, Kirsten is such a gift to all of us. And if you're still in doubt: This class is AMAZING! If you're new, if you've at it for a while, if you're alumni: Gold is HERE!