22. Final Thoughts
Course Introduction02:54 2
What is a Logo?06:26 3
Standard Logo Types30:16 4
Defining the Project09:25 5
Formulating a Creative Brief03:51 6
Logo Design Research25:25 7
Brainstorming: Word Mapping28:55 8
Brainstorming Logo Ideas16:04
Thumbnail Sketches37:17 10
Exploring Type Solutions17:59 11
Manipulating and Customizing Letterforms21:58 12
Drawing and Manipulating Letterforms in Illustrator22:59 13
Logo Execution Styles09:03 14
Logo Explorations in Illustrator27:31 15
Considerations for Applying Color08:04 16
Formatting Concept Work for Presentation10:22 17
Tips for Presenting to the Client04:36 18
Preparation of Final Artwork Files13:24 19
Logo Standards12:04 20
Copyright and Trademark Basics09:10 21
Contract Basics07:26 22
Not gonna do it you're on your own, but I say that because you can get you can gain a lot of good information and a lot of insight like from other designers and from classes and from going to conferences and seminars or whatever but you don't get expertise you connect from doing that you get expertise from doing it, you know, the more you do, the better you get. Um, you know, I've been doing this a very long time and I'm still getting better um and there's still some things I don't do very well er but again it's been an experience is one of the best teachers questions parting shots I designed and and I don't design I designed and printed it's ah, a lot of a lot of press. Yes, earlier you were talking about making sure that the color was consistent with what you present your client. I was wondering about color chips. Where do you get those two car color? You have to find somebody that pelt sells the pantone thing and you can actually buy individual like there's. You could buy like a fan...
s watch book that just has the print colors, but then they also sell like these ring binders that have pages with the chips and you can if you know what the cholera is, you can just buy the page that it'll have, like, you know, five other college with or whatever, but you can buy those individual pages. I'm just have to find a deal up like a pan time dealer. Some our supply places that carry pantone's watch books will have those, uh, my website, um, instagram, twitter, dribble link, then. Alright, all those places. All right, well, thank you so much. Test has been a moron. You're more than welcome, thank you, thoroughly enjoyed it.
Ratings and Reviews
a Creativelive Student
It's an excellent beginning class, as is stated by the instructor during his introduction. This class has several facets, and only someone with zero knowledge would need them all. There were some really wonderful information shared on how to ferret the needed information on the clint and competition. If you are looking to better serve a client this is a great class. For those looking for an advanced class this would not be a good fit, as this is only a beginner class.
It is an excellent class that has all the foundations laid out precisely and concisely. I really appreciate Tim putting in all the effort and simplifying the process for beginners and pro's alike.