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Final Artwork Phase

Lesson 16 from: FAST CLASS: Working Successfully with Clients: A Class for Illustrators and Designers

Lisa Congdon

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Lesson Info

16. Final Artwork Phase

Lesson Info

Final Artwork Phase

Alright. Final artwork. Congratulations. Your sketch was approved on to final artwork. So the general composition and layout of the piece should remain unchanged. Part of the purpose of the sketch phases to get really clear on how things are going to be rendered. I um used to do this thing when I did a lot more um analog illustration, I work digitally more now where um I would draw the sketch in pencil on the paper that I would actually end up laying the paint down on. So I would use the sketch as my substrate for rendering the final illustration. So I wouldn't have to redraw the sketch to then paint pro tip check in with the client about any specific final art direction before rendering final artwork. Once you have finished the final artwork ask am I confident this is my best work. Don't just send something off, you know that 24 hours sleep on it rule sometimes good if you have time if you finished it early, sleep on it and look at it again the next day. Is this my best work is everyt...

hing fully developed and ready to send to the client. Are there typos or stray markings? Sometimes I have other people look at my work. Does this look done to you? You know, do you see any typos here? Especially if there's hand lettering actually is the file the right dimension resolution and format before you send it off. Sometimes I send a low res version for approval and then I send them the high res version later. That's also fine create artwork and layers for easy changes. Okay so if you are an analog illustrator most of you probably work this way anyway inside of Photoshop but you might not know this if you don't know how to layer your work in Photoshop like create things in pieces and scan them and put something together in Photoshop. It is um a great way to make changes so that if parts of the illustration it's not necessary. But it's an interesting way to work. So if you have to change parts of the illustration but they don't want you to change the whole thing. You just eliminate those layers and redo them. Can if you don't know how to work in layers in Photoshop. It's a great thing to learn because it can save you hours of heartache

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