Lessons
Day 1
1Introduction to Graphic Design
11:27 2Graphic Design: Areas of Specialization
14:10 3The History of Graphic Design
40:11 4The Designer's Toolkit
11:32 5The Graphic Designer's Tools: Color
06:00 6The Graphic Designers Tools: Typography
01:42 7The Graphic Designer's Tools: Layout & Space
06:33Typical Work Processes
09:13 9Designing an Advertisment
41:46 10Designing a Poster
29:20 11Designing a Book Layout: Basic Concepts
36:02 12Designing a Book Layout: The Details
20:54 13Designing a Website
26:53 14How to Design a Brand Identity: Preperation
25:42 15How to Design Brand Identity: Showing the Client
18:24 16Building Brand Language
14:12 17Designing the Touchpoints
11:15 18Fundamentals are Forever
03:29Day 2
19Form & Image Toolbox
32:07 20Media & Stylization
14:37 21Representation & Manipulation
31:02 22Visual Narrative & Metaphor
19:16 23Color Identity
23:39 24Color Relationships
21:15 25Palettes & Systems
14:39 26Color as Meaning
07:09 27Typography: The Basics
25:16 28Style: Choosing & Mixing
26:01 29Text-Setting Mechanics
15:41 30Styles: Visual Qualities of Text
18:09 31Interactions of Forms in Space
24:46 32Arrangement, Logic, & Rhythm
18:57 33Contrast & Hierarchy
08:09 34Unifying Type & Imagery
05:36 35Working with Grids (or Not)
10:16 36Bringing it All Together
03:17Lesson Info
Fundamentals are Forever
We're bringing it all together, we've just brought it all together, in terms of the sort of the range of practice areas, and sort of kinds of media and image. Because the fundamentals are forever. No matter how complex or simple the project, no matter how seasoned a designer you are or how much of a newbie, you're always coming back to the same principles, the same ideas over and over again. In the same way that a wheel is shaped a particular way because it does something, the principles that we have been talking about work a particular way, they effect our perception in a particular way, and our minds in particular ways. And, we can never ignore them. So, just some thoughts to live by, and this is a little bit of a recap. We really talked about to kind of understand what it is that designers do, and always remember why you're designing. You're not designing for you, you're designing for other people, you are solving a problem, you're trying to make the world a better place, you're try...
ing to connect people, you're trying to elevate our lives as humans. We talked about sort of the evolution of the profession, and I think it's important no matter what area you're working in, is that part of your expertise comes from knowing the history of your discipline. So, you wanna know, you know, why it is that designers think a certain way about certain kind of things. Where did that come from? And what is it, what knowledge are we building upon as we move forward? And of course, history is a great source, not only of inspiration, but also for problem solving. Because chances are, in the last four, five hundred years, somebody has encountered a similar kind of a problem, and they've done it already, and you can learn from that. The next is to choose and use your tools wisely, as that is to understand, you know, what you have available to you. What's in the toolbox? There's so many options. And you know, people run to certain go-tos. I wanna really clean photograph of this, I want an icon for that, it should look this way. Explore. You have imagery of so many different kinds, whether it's abstract or pictorial. Color is a rich and powerful part of the communication medium that you really wanna get in touch with. Typography is a very, very dynamic component of designing, and layout is, you know, is the thing that pulls all those things together into a place. So you want to investigate those really carefully. And that actually, is what we'll be covering tomorrow. Form and image, color, typography, and layout segment by segment throughout the day. So we'll be really diving into each of those sort of tool areas in tremendous detail. And last, is to follow a rich and thorough process, is don't jump to conclusions, don't preconceive, don't try to see the end result in advance, is allow the process of discovery to take you to where that communication needs to go, and to let it live in the best way possible. Now your turn.
Class Materials
Bonus Materials with RSVP
Bonus Materials with Purchase
Ratings and Reviews
photo_dj
This is more about all of your courses - It would be really nice for instructors to answer questions during break times or even after the class. There a lot a fabulous questions that I see that never get answered. I would like to go back even the next day and see a short note for at least some of those questions. Just an idea to help out this wonderful format that you have going. I am sure to make use of the promote question when I see an interesting one.
user-1f91d5
I LOVED this class! I learned so much and since I had the foresight to purchase it, I can go back for a refresher anytime I want. Plus, the downloads are spectacular! Almost a book's worth and so helpful! Thank you Timothy, you are great teacher!
a Creativelive Student
This was an outstanding course, would love to see a more in depth typography course from this guy. I'm a proffesional photographer with a formal education in design, I hardly ever use it, so I forget things, this was great both as a review, and to pinpoint things I didn't know or thought I knew. thanks once again! well done!!