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Pitching An Experience: Your Intentions

Lesson 11 from: Pitch Your Work to Sell

Sue Bryce

Pitching An Experience: Your Intentions

Lesson 11 from: Pitch Your Work to Sell

Sue Bryce

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Lesson Info

11. Pitching An Experience: Your Intentions

Lesson Info

Pitching An Experience: Your Intentions

I want to talk about something that something that supervises taught me that changed my business and my life. So when we talk about knowing your intentions, because when you're going into cell, when you're going to pitch your work and your intention is, I need to make money because I have to pay my bills and I have to feed my kids and blah blah. Then those intentions are just flowing right out of you. If your intentions are that you want to make this a beautiful experience for this woman and because you want to show that they're beautiful, that's a completely different intention. It's okay to have the intent off making money, provided you're okay with the intent of making money. But if you judge the intent off making money, then it's a bad intention is they're good in bed. Here's the thing about good in bed. Good in bed only is subjective to who thinks it's good and who thinks it's bad. So I've met people that their sole purpose was they loved the numbers game off, getting numbers, mee...

ting numbers in their business, getting the shoot in doing the shoot, not the experience or the beauty or they just love the numbers in the very successful people. His intention is very genuine. Um, he loves to make money. He offers what he deems is a great service. He's sincere and genuine. So I would say his intention is in alignment with what is good. So funny that you just found my block A A. Actually, we did have that conversation before where you're like, there's nothing wrong with your intention making money, but I always go back to. That's wrong. It's not wrong. See everybody judges that is being wrong. Okay, there was nothing wrong with wanting to feed your Children. There's nothing wrong with, um buying a Ferrari. Yeah, If you want a Ferrari and you can afford a Ferrari, you should buy a Ferrari. Um, if we took all of the wealthy people in the world with their beautiful homes and gave them a whole lot of guilt and said that they could give their wealth to another country, or to all the poor people in the world and widow be imbalance, we would. However, Oprah Winfrey did a try a where she got people and she paid the debt and the addict range from $3000 to $30,000 in debt. She paid the debt. She came back one year later. And guess what? They were all in the same amount of DEET again. Why now? These these I believe my friend did a talk. She went to a happiness expert, Not kidding. Happiness expert, Because God knows, in this day and age were all looking for the elusive happiness. And he said that there was a number two financial happiness and it was $27,000. He said. The average human being and over half of America has listen $1000 in the bank. Wow, Yeah, least then and living week by week over, well over half, he said. Most people believed with debt that $27,000 would pretty much self their immediate happiness or their immediate did and bring them relief and happiness. So if somebody took the weight of your credit card off you, maybe that car loan and then you hit a little bit extra to go out and buy a fancy frakking a bit in that new camera that you would feel happy and people really believe this, they put a number on it. And so I do ask people. I said if I was to give you $27,000 right now, would that be a good number? And nice people agree. $27,000 a pretty good number. If you're going to give me that, I would do it well. I tried it, see $30,000 debt, and then she came back the next year, and they were exactly in the same that idiot that they were the year before, because they never changed anything. Never. So, one of the slides on here says in this last segment, says, um, this. I put this post on Facebook the other day, and it got thousands of likes in shears, and it says you will never change your life until you change something you do daily. All right, So, um, it's no different than dieting. You can go on a diet, and then you can binge eat again. And what happens? You put on the weight again. It's if you change something in your money, you have to change it. Daily has to be a daily practice in order for it to be a daily practice or in order for your weight to stay off, you have to give up something or learn a new skill. And daily practice is probably the hardest thing that we do because it's so much easier to cry about what we're not getting, then to face daily what we need to change now. I don't succeed daily eating well, but I made a promise to not eat wheat again because it makes me sick. It's significantly changed my body. It's significantly changed how I ate and how I feel. Every now and then, I make the decision to eat wheat. It hurts. I remember. I'm reminded not to eat it, but I don't eat week every day and complain about being fat any more. I used to do that. So it's like if somebody calls you out for your biggest hurdle and it's something you complain about, but you're not fixing. And so somebody tunes a mirror on you and goes, Really? Could she eat too much? And you go, Ah, big mean to may. It's kind of like OK, so sometimes it is that school of hard knocks, but the truth is, is daily practice. So you look at the goal off where you want to be. And then you look at that daily thing that you would need to change the daily thing you would need to change. That's what's gonna make the significant difference to you in result in the new Liko off the process off the end result. Have you noticed? And I'm sorry to use White as an example, but I kind of like the analogy because when I was overweight, I would say, I'm gonna lose 40 kill owes in, Run a marathon and people go. Oh, good on. Yeah, of course. I would lose one killer give up and then and that it occurred to me. Why not? Overweight People always say, I'm gonna lose 40 killers and run a marathon. You then People don't run there, sir. What is it about the whole change? You know, I'm not just going to change a little bit. I'm gonna change everything, and then we fail at it. And the truth is, is you can only lose £2 a week. Overweight people never say I'm gonna lose £2. They always want to go to the end result Expectations. Yeah, And then you are you yourself up to fail. So now let's apply it to business. I just use weight is analogy because it seems to be a common one. I used to say all the time I'm gonna lose 40 kill eyes and then I would be like, win. You know, these kill eyes, you know, just that's black and white thinking these one kiss or it's that Yeah, it iss. Instead of saying I'm gonna stop eating, Wait. And then I realized that. And so I said, I've got to stop eating. Wait, it hurts me and it's the reason I'm overweight. I found my reason You have one too, if that's what you're looking for from your illness for your wait for your condition for your money. There is a one reason daily practice that you are not doing every day that you're avoiding, and you're trying to get past the daily practice in order to get a result you're never going to get because you're simply on the wrong track. External world is looking at, things aren't right. It's because there's something going on internally you're not. Fixing with Internal is completely reflective of what's happening outside, absolutely and you. We don't acknowledge that because it's not out photos, everybody else's fault. So I feel like the the and I love Oprah. I love watching Oprah. I love who Oprah brings to the table. I've started recording Soul Sunday, Super Soul. Sunday in Masterclass In, she said to a woman She just interviewed a woman the other day that sold eight million books and she made $8 million basically a dollar a book or something, and Oprah pretty much put it book on Oprah. And that's why it sold millions all around the world. And then she was like, Well, like one lado. And now she's poor again and they were like, How did that happen? People win lotto and lose all their money. They don't value themselves enough to keep it. Um, there has to be a boundary. If you are losing money, there has to be a boundary that whoever's taking money off you, you say no to them and you value yourself enough to keep it. Do you understand that if you're giving your money away to a sibling to a child and they're not learning to create these siphoning you, you're not putting up the boundary. That would be your daily practice to put up a boundary. Ah, daily practice would bay to practice your pitch every day with self value every single day until you nail it down. Um, what else would be another practice? Asked me what a daily practice would be because I want to break it down into a day so that you can simplify what it is that you're changing so that you can see it is not only achievable, but you need to let go off the final result and just start your daily practice. I don't believe you start meditating to get to a Nirvana. I believe you start meditating because you know it's gonna be good for you. As you start to do it, you realize it works. You realize that you have quietness of your mind and and you know things. And then you start to miss it, and then you start to crave it, and then it becomes a habit. And before you know it, you need to take daily just like exercise. Nobody wants to exercise, and then you start. It's a daily practice, but don't try and run a marathon. Just walk around the block every day, every day for 30 days, and if you like it, you'll probably start running. If you don't, you'll keep walking around the block. Yeah, that's why they call meditation. A practice. Your just practicing at it. You're not achieving it. So if you're blocks become a daily practice and you you go, OK, I significantly have a receiving block. Every day I'm going to look a receiving Whether it's a compliment, whether it I'm gonna buy your coffee. Thank you. You know, I said to Nikki one day, Nicky said, I feel like Europe and over given I am another giver. But I've learned how to restrain that. And she said, What happens when I don't feel like I'm giving back to you? The amount that I feel like I get from you is that there's always a way to give back. You can refer someone like that costs nothing. I have to refer Nikki to you. Then she'll get a job. And it will be because of May Um, I have to. I have to tell people about you. I'm gonna shout out that you are a good person on Facebook. I'm gonna make you feel good? I'm gonna send you a written card, handwritten card or hen written, you know. Ah, a note. Just to say I loved spending time with you. You know, there's always a way to give back if you can afford to buy something or it's always away A daily practice. You said that you would walk in a beach like the crazy lady, right? That everyone would hear you just talking to yourself. Do you find that, um, that absolutely work for you? Or did you wanna have a real live interaction with, You know, someone who made throw you different angles all the time or part of my strength as a human being is I am I. I feel like I'm the story of NASA Assists. Um, narcissist looked in the lake and saw himself. And then when NASA says Phelan and died the wooden's, we just want others at lunch. The wouldn't said I cry for NASA assist in the lake said why? When I looked at him, I only saw myself. I'm a very self reflective person. I come I feel like the reason I'm so self reflective is cause they always wanted to be bitter like I wanted to learn how to make money. So I started to look at people that had money, and I saw a significant difference in what they were. Then what? I wasn't. So I would study people. And then I would talk to my friends and whatever conversations I was attracting at the time I saw myself in those conversations so I'd be like, Oh, I keep seeing the same conversation over and over again. There's a message in there for me And then I think, about 28. I started to read books. Anything. Celestine Prophecies. Love yourself, Heal your life, The E Myth Richest man and Baby Lon Rich Dad, Poor dead, you name it. There's a book for its self help book friend. I become self help guru book reader, and every part of it was a reflection to a little bit of what I wanted to change. So for May, talking to other people instantly reflex pecked what I need to work through. And so if Nikki comes to me with a problem, I identify immediately. I've either being through it or I'm going through it right now and I'll say back to her This is a good litum for us because I am also in this situation. And here's the crazy thing. You attract conversation that need to loon. It's so bizarre. But often Nikki will say something to me. And I'll say, Well, this is I'm in the same boat. We need to put more boundaries up and we need to be more suit oven. Albert senses. So how about this? You go to this person and say No, this is not what's gonna happen. I'll go to this person says. And then we're both standing up for herself because I will see a reflection of myself very easily and what other people are going through. So, yes, do we need real interaction with people? Yes. Walking on the beach doesn't cut it. But it did help me practice. How do you do a daily practice for something tangible? Like I want a new studio. Um, how how do you incorporate? That's a question from Wendy. How can I achieve to get an in town studio? How is it? How do I turn that into a daily practice? Okay, so in order to heaven in town studio, she would be she would need to make a certain amount of money. I knew what my comfort zone Waas. I realized I had to make in extra $ a month to afford the studio that I wanted in or planned. Eso. My goal was to look at how Maney shoots. I was going to get a month, work out my average sale book. Those shoots every day raise my average sale until I could afford to go and get that studio. The daily practice was to put my business out there to fill those bums on those seats to reach that money target. Once I reach that money target, I could afford to go and get that studio and what I learned and that daily practice Waas. I had a whole lot of blocks around receiving. I had a whole lot of blocks around selling. I had a whole lot of blocks around putting myself out there around confidence around pitching. And then I realized I was never going to reach this target without hitting thes daily practices every day. Do one thing that is going to contribute to the future goal that you want to achieve, whether it's finding more confidence to do it, whether it's practicing more confidence to do it, whether it's writing out the numbers. Also, if the goal is, say, a something very tangible, like a new camera or a new car or a new you know husband, if it's something tangible, right, the goal on a piece of paper and put it where you can see it every day, Right it is. My goal is to achieve teen portrait shoots with an average cell of $1800 this month. Then you're not chasing money. You're not chasing anything nebulous. You're simply chasing bums on seats, knowing what your averages and raising your every day, every day. This is another thing that changed the way I thought about business, this concept. So I work for the filmic pro app app she was talking about, and I was talking about how am I going to sell this money APs in order to make this much money. And then I thought of what would sue what would How would Sue put this? And then I thought, No, it's how am I going to, like open up this opportunity to 300 people a day to be able to express themselves in the way that they want to like just shifting that concept instead of like, how am I gonna make this much money a day? Because that's what you're getting. Know what of a getting? Yeah, And just what is the actual true meaning of the whole experience? You know, instead of just like it's about income? What is it that you truly trying to dio? You're trying to share this creative tool with someone you know? And so what does that mean to you? That means that you're trying to help them express themselves. And that's a really that's a much more your intentions are your attention. The different are different. So what happens if let's say somebody films, they get the app, and then they go and film the child. And then something happens to the child in the next minute. Your $5 app simply change somebody's life. Um, you gotta think past the you they got you couldn't think past the $5 in the units, but at the same time, it's how we think. Though it's just how we I know. It's how you lay it we want It probably is the problem is not that you think about the units because it's viable business model. The problem is, you think about what you're getting. How doe I get this much money that wasn't about how many units were going to sell. It was how you were gonna get paid. That's the problem. If you're thinking about how you're gonna get paid, you've missed the point. And yet that is the point. But what I'm saying to you is the energy shift is definitely very different. When you tune it into service, you turn your energy and deceivers.

Ratings and Reviews

Beckie Sibley
 

This is an excellent addition to the 28 Days Workshop. Sue is one of several professionals on CreativeLive who have spoken into my life and my business in a powerful way. After thirty-seven years of full time parenting, I am beginning my career as a photographer. I treasure every ounce of business and personal advice that will help propel me forward in my journey. This bonus day did not disappoint. Thank you Sue and CreativeLive!

Ramona W
 

This is a great course! Sue Bryce is upbeat and wonderful talker! Never boring. Has great ideas! Leaves you feeling more confident about pitching your work to other people.

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