Lessons
Class Introduction
15:59 2How to Break Into Travel & Destination Wedding Photography
08:52 3How Are You Perceived as a Photographer?
08:42 4Brand Yourself Before Others Brand You
04:36 5Activity: What Are Your Photography Goals?
13:50 6Owning Your Own Style
23:50 7Preparing for a Photoshoot
23:46 8The Importance of Research
17:09Q&A for Magazine Submissions & Researching a Shoot
21:25 10Branding: The Intentional Psychology of Color
29:31 11Pick one Style & Stick to it
03:51 12Curating Aesthetically Branded Images
08:36 13What Magazines & Blogs Like
20:50 14Shooting to Get Published
15:55 15Video Branding: Showing the Process
09:05 16Brand Yourself as an Experience
08:50 17Behind the Scenes Video
23:45 18The Power of Weekly Social Content
17:47 19The Power of the Written Word with Photos
28:47 20How to Write a Story in Multiple Ways
05:44 21How to Repurpose Images with Fresh New Stories
16:06 22Become a Thought Expert to Further Your Brand
25:33 23Q&A: Writing & Blogging
06:54 24Create Stories Before you Start Shooting
12:46 25Submit Work to Digital Stock Agencies
26:38 26Press & Photojournalism: Having Intent & Strategy
08:58 27Steps to Get Travel Jobs
23:49 28How to Pitch to a Travel Brand
02:07 29The Importance of an Electronic Press Kit
26:39 30How to Contact Magazines, Blogs & Publications
06:52 31Shooting an Editorial Assignment
13:41 32What are Travel Editors Looking For?
33:32 33How to Develop a Social Media Strategy
16:05 34Creating an Instagram Strategy
15:00 35Sample Media Visit Form
03:33 36Push Your Boundaries Through Styled Shoots
08:36 37Travel Gear That is Easy to Take with You
17:19 38How to Start Going Where You Want to Go
17:09Lesson Info
Sample Media Visit Form
I wanted to show you guys a sample media visit form s. So let's say that you've done all the things that I brought up and you've pitched it and they love you. And they were really interested in you coming out and doing a trip, you know, for the border tourism or for some company just tell you how important social media is. Literally half of their questions for you are gonna be social media related. So on here, they asking your travel dates in your length of stay. Sometimes you don't have that ahead of time. And you're like, I'd like to come Maybe July, I don't know. But you can just give them a kind of a guesstimate your full name on your passport. They then ask for your title who you're writing for. And again, they asked for the circulation and all the people that are like, read that publication distribution. You can usually find out that information online target audience that is usually kind of a genre. I'll say something like 20 to 50 year olds or 20 to 45 year olds that are really...
adventurous and love to travel, eat and stay in all ranges of hotels from global. I'll just kind of give, like, a little sentence of, like, the people I'm hoping to reach. That's the target audience outlet website, you know, like huffingtonpost dot com. But then social media platform, this is all you. They want to know what your reaches on Facebook. Twitter, Pinterest, instagram ut of all that stuff. It is important they care about it. And then they also like to know the expected publication date expected around pages. Or like what you think you could give to them. And in the word expected is you know exactly that. Nobody like sometimes you can guarantee, pup, you know, press, and sometimes you can't. But you tell them what you think that you should be able to deliver. Um, but this I just wanted to show this really quickly, not spend a lot of time of it just to show you how important. Like they don't even really care much about me. They're like, Okay, cool. But like, how many followers so art life in business? I wanted to bring up Blair de la been fellows again because for those of you out there that are like I don't know how to write for myself. I don't know how to curate my images. I don't no How would have the time to kind of have a portfolio review of my work or maybe get some press about me? Or maybe I just don't know how to write articles Like all these things that I've talked about. Maybe it's not your strong suit. Blair has a creative consulting for artists and entrepreneurs where she literally as a consultant, will come and she'll meet with you. So help you do business strategy. She's actually local here in Seattle, but she could do it via Skype over the phone, all that stuff. She used to be the owner of June Bug Weddings, but she has spent her life basically curating photographers and artists. And she's such a wide variety of media background that she knows exactly what they're looking for. And she's taken publications and submissions like her whole life. So she's really savvy and can help you. Basically, Taylor yourself, curate yourself. You're writing all of that. So I wanted to give Blair little shot out because, you know, there are people out there that can help you that can almost like beer unofficial business coach, and help you to do this better if you're feeling overwhelmed and you don't know where to begin.
Class Materials
Bonus Materials with RSVP
Bonus Materials with Purchase
Ratings and Reviews
user-670c8f
I've been listening for, like, two hours. OMG. Like, I could, like, you know, get more from this if, like, she stopped jibbering and get to, like, you know, the topic? She sounds more like a rambling stream-of-thought teenager than a mature adult giving a succinct organized presentation. In two hours, I have, like, learned about two or three things I can, like, use. Like, Ehhhh...? It's like, bor-ing! Like, whutttt? Is she, like, 15 or what? Sheesh.
a Creativelive Student
I have to start by saying that I was lucky enough to be part of the live audience in this class! What Laura has shared this 2 days, is something that will have taken me a few years to learn. Thank you for remanding me that we create our own opportunities and we have to go for what we want instead of waiting for it to happened and will these tips your share in this class, will make it a lot easier to approach editors or potential clients to be able to conquer my goals! Thanks you very much Laura and Creative Live for making all these possible for the photo community all around the world. Thank you, thank you, thank you!!!