How to Export for Social Media
So we looked at cropping earlier but we didn't really speak about specific dimensions for certain outputs. And the question that came earlier about say, exporting for SmugMug or something like that and we can kind of help that by using specific feature in the crop tool to crop to the specific process recipe. So let's just grab any image. Let's say I wanna post this up on Instagram, for example. Let's make myself a upload to Instagram recipe, for example, or any other social media of your choice. So I'm gonna grab a JPEG, of course, probably sRGB. We're gonna have a fixed width in pixels. Which, correct me if I'm wrong, but I think for Instagram is 2,048 pixels, like so. If we wanted to we could actually go to 100%. We could then proof, down to my export to really get a good measure of how low could I risk going with the JPEG compression, for example. Remember that's proofing exactly on the fly how that JPEG output is gonna look. So we could judge that nice and accurately. And the next ...
kind of trick here in the crop tool is to choose the output denomination here like so. So if we say output, when I bring up my crop, bring up my c for crop, you'll see, if you look at the label at the top, it's fixed to 2048 pixels like so. So whatever I do to my crop I'm always gonna get that 2048 pixel dimensions. If we wanted to go square for example, let's say dimensions and put in pixels, 2048 by like so. Notice straight away that this label turned red. This label is red because it doesn't confirm, or conform, to the output recipe. So as soon as I grab it again, you see it now snaps to my square format. And however I do this, you can see capture one is gonna scale that output to 2048. If I get too small, you'll see that now this particular image we don't have enough resolution to give me 2048 pixels with the maximum upscaling that capture one can do. So you might reach a limit for example, but now I've got my nice square export which I can then go on and export out. So if we were exporting to Instagram because we have to upload by our phone for example, here would be a good case to select folder and then put it in our Dropbox for example so that it goes to my phone and I can then upload it to Instagram. What I do is I put a sub folder in here of the current date, current date like so. So when I make an upload, day, month, year, is that I know that that's the one I've just uploaded to my Dropbox and then I can jump that straight over to Instagram for example. So if we were to trigger this process recipe, let's do that. And remember you can just do command d to process. If you're not a fan of the shortcuts you can just hit the process button down here as well. Or, additionally, if we customize our toolbar once more, we can grab the process button which looks like a cog, put that somewhere convenient, and then if we tap that will process that image out. And if we go to my output location for this particular process recipe which is right here, you see we've got today's date, and my output which is scaled nicely to 2048 by 2048. I can then go to Dropbox on my phone, pull that off, and then upload to Instagram. So we can make any number of process recipes conforming to particular dimensions very simply. Just remember in the crop tool you need to pick the output denominator there and that will force the crop to look at the output dimensions and go for that. So if you have specific dimensions, choose the dimensions here. We've also got height, width, fixed, which is purely by scale, long edge and short edge as well. Capture one is capable of upscaling too so if we go to fixed we can do a maximum, I think it's 250%, we go 300 it turns red. So 250% we can upscale the image. Capture one does pretty good job as well, also downscaling too.
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Software Used: Capture One Pro 10, Adobe Lightroom CC 2015.4 - 2015.8