
Lessons
Class Introduction
05:28 2Why Live Video is Important for Your Brand
11:21 3Getting Started with the Right Gear
08:29 4How to Engage Your Viewers with Storytelling?
22:06 5What kind of stories can you tell?
32:01 6Ideas for Dynamic Live Video Stories
03:24 7Periscope Features & Functions
26:51 8Starting a Scope and Going LIVE
09:40Analytics for Periscope
11:15 10Facebook Live Features
06:37 11Starting a Facebook LIVE
14:03 12How to Get More Viewers with Facebook LIVE
12:38 13Video Replays & Advertising on Facebook
05:57 14Mevo Camera & OBS Broadcast for Facebook LIVE
28:21 15Crowdcast.io & Other Applications for Broadcasts
18:44 16Use 360 degree Video for LIVE stream
19:14 17Third Party & Smartphone Tools
09:03 18Save & Repurpose a Video for Promotion
17:51 19Create Posts with Calls to Action
09:01 20How to Market it after it goes LIVE
25:21 21The Future of LIVE Video
10:51Lesson Info
Class Introduction
let me go over a little bit of what we're gonna learn today, whether you're here in the studio audience or whether you're joining us from any region in the world. We're gonna talk about how to get started with the live video from a show of hands. How many? That air here in the studio audience have never done a live broadcast. Okay, great. And those of you at home, I'm sure there's plenty that have never done it. And the goal here is to make it as simple and easy and accessible for you as possible to take away any of the fears or concerns you have either about the technology and gear or about the content that you're gonna be creating so that you feel empowered to deliver live video in a truly professional manner. We're gonna show you the gear that you need, the absolute musts and some stuff that you don't need. But should you choose to use it, you'll discover that there's some really powerful tools out there gonna cover how to tell stories with live video because regardless of the gear ...
that you have in regardless of the technology that is presented with you. If you can't tell a good story that's compelling, then people aren't going to stay tuned in and watch you. And then what's the point? Right? So we want to make sure that you tell compelling stories so that people stay glued to you, going to talk about the leading apse that are on the market. There's a lot of APS. In fact, when I show you the list of just how many there are, you're gonna be like, Whoa, we're gonna talk about the bleeding ones and show you a dizzy how you use them. So you will know all the features and functionality of those applications will show how you can create a live talk show where it's not just you streaming to the world, but that you could interview and have guests on your show. That's gonna be a lot of fun. We're gonna talk about repurpose ing you're live video so that after you go to the trouble to create this original content that's going to amaze the world. It doesn't have to just stay there. You'll be able to use it in other ways and let your content come through additional sources. We're gonna talk about marketing your video and we're gonna talk about the future. What is going to happen next? Because live video is moving very quickly, even as I speak. There are people that are working on new EPPS and new technologies that are gonna advance what we're doing today to something new and cool tomorrow. We've also got several actual live video practitioners other than myself that are gonna be joining us via live stream today, including one of the leading authorities on Facebook. Mari Smith. So it's gonna be a ton of great fun. Uh, Kate already set a little bit about myself just to kind of give you a brief overview of what I've done and where I've been. I'm a New York Times best selling author of now 13 books numbers 14 and 15 or currently in the works, and I'm excited to be ableto create content in the written form. I've been building businesses online since 1995. In fact, I've been in computer since I was 16 years old. I owned a TRS 80 model one computer that had four k of RAM with a cassette player. That was the storage device before we even had floppy drives. So I was dialing in tow online services back in 1980. So if that doesn't date me, nothing will that suffice to say, I've been dialing in for over 35 years Now I created an IPhone application as a novelty app that went to number one in the whole world. If you know what it is, you're smirking on the inside. If you don't know what it is, Google that and you can find out for yourself. I'm an international keynote speaker. I worked with a lot of big brands and have had the opportunity and pleasure to be all around the world teaching training on a number of topics, including social media, Internet marketing, affiliate marketing, content, creation, app, creation and MAWR. I'm a social media marketing strategist, and I'm a brand of Angeles for a number of brands that I like to talk about. I am also a live video in enthusiast. I love live video. I love what we're doing right now, and I want that passion for what we're doing to spill over to you and to everybody that's watching so that you get is excited about the opportunity that exists in live video because what I'm about to tell you, I believe with my whole heart that there has never there has not been an opportunity, such as right now, for somebody who just want is just getting started with their business or their brand to be able to command an audience. Not really. Since the beginning of the World Wide Web, have we seen this kind of opportunity? Because at the beginning of the Web, very few people had websites and we're creating content. And if you got in early, you are able to build an audience. Will live video right now is in a very similar position. Most people, most businesses and brands aren't doing it. And so if you can capture the vision and understand what we're going to share today, you're gonna be ableto have a leg up were still in the early adopter phase of this, and the mainstream has yet to arrive. So you're here. The good had a good time. Aren't you proud of yourselves?
Class Materials
Bonus Materials with RSVP
Bonus Materials with Purchase
Ratings and Reviews
Tracey Lee
Great introductory course to live online broadcasting and the huge opportunities in this space at the moment. Especially useful to anyone interested in using live online broadcasting to market their business. I'm confident and excited to start live broadcasting!
a Creativelive Student
Joel is a great teacher and really walks through everything you need to know about Live Broadcast. This is brand new content, never shared before and it is only going to get more important in the coming years as video gains popularity in the mainstream. Take this course if you are serious about sharing your message by leveraging the power of live broadcasts. He also shares some really neat tools available in the market place such as Crowdcast and Allie Camera.
Rob
Joel Comm is the King of live broadcasts on social media. This is a fully packed course of information that will help you get up and running fast. He provides great tips for both intermediate and advanced users too. The 4th segment of this course provides a ton of valuable and time-saving information to help you market your broadcasts and videos. I totally recommend this course, and you can't beat the price.