Secrets of Selling at Craft Fairs: How to Get In, Make Sales, and Grow Your Business with Nicole Stevenson

everything you need to know about the craft fair circuit.

DAY 1
DAY 2
  • 39 video lessons
  • 10 hours and 19 minutes of class content
  • Streaming access on desktop and mobile browsers
  • 100% satisfaction guarantee

Selling at craft fairs is a big investment of time, money, and resources – it’s also one of the most powerful venues a crafter has for getting products in front of people. In Secrets of Selling at Craft Fairs: How to Get In, Make Sales, and Grow Your Business, Nicole Stevenson teaches you everything you need to know about working the craft fair circuit.

Craft shows are complex affairs. From the application, to the preparation, to the actual hustle there are many variables to plan and prepare for. Nicole has been a vendor at over 300 craft shows and produced over 40 – in this class she'll help crafters make informed, strategic decisions about where to invest their time and effort. 

You’ll learn how to:

  • Find and apply to the right show
  • Develop your “look” using basic branding
  • Prepare for shows with products, checklists, staff, and a pitch
  • Merchandise and display products for maximum effect
  • Deal with pricing, permits, and taxes

Nicole will offer insights on troubleshooting common challenges so you aren’t left in the lurch without the equipment or information you need to do a great job. You’ll also learn strategies for keeping in touch with customers and building relationships with event producers that last long after the show ends.

The world of craft fairs is complex and it is not always easy finding the right match.  Secrets of Selling at Craft Fairs: How to Get In, Make Sales, and Grow Your Business makes the process of finding your perfect fit as stress-free and fun as possible.

Course Instructor

Nicole Stevenson

Nicole Stevenson

For most of her life, Nicole Stevenson had a different answer when asked, “What do you do?”At age 9 when she started her first business, a handmade stationary shop housed in a refashioned refrigerator box in her front yard, she said she was a shop-keeper.

Secrets of Selling at Craft Fairs: How to Get In, Make Sales, and Grow Your Business with Nicole Stevenson is rated 5.0 stars by 18 students

  • Kathy V. Jun 7, 2024

    This was an excellent class. Nicole gave me the tools to attend my first vendor event last week, and it was a blast. I know I have a lot to learn, and I will be referring back to this class as I venture forward on my selling journey. Thanks, Nicole! Kathy:-)

  • Court L. Dec 2, 2020

    This is one of my favorite creativelives! Nicole is so helpful and easy to listen to. I love watching this series over and over again. Very validating for creativity and business ownership.

  • Cathy H. Mar 14, 2020

    This was an amazing course and the teacher Nicole really knew her stuff, plus she's just delightful and made me laugh. Lots of info to help me out this summer as I do some art shows, thank you!!!!!

  • Regina R. Sep 6, 2019

    Lot's of value with this course. I downloaded and studied all the PDFs. There is a "system" to craft shows, -be prepared. I highly recommend this class.

  • Lissette M. Jan 10, 2019

    I'm a very new business I have never been to craft fair and I sell bows

  • Cheryl T. Jun 18, 2018

    This was full of lots of good tips for having a craft booth. There was a good bit of information that was relevant to me even though I am a photographer, but it wasn't as helpful to me as to someone who is actually selling crafts. I would love to see something like this more specifically geared to having a photography booth at an art fair.

  • Ali R. Jan 25, 2018

    Good if you are completely new and want to hit the "craft" shows. Not as relevant for higher end shows. Or someone that has done it for a while.

  • Val I. Aug 18, 2017

    I am thinking about selling my products on craft show but the timing is not correct. I will probably do it in few years. Thank you for all that amazing content that you are sharing with us! Val Idées Canada

  • Tamara B. Mar 15, 2017

    I've been growing my business successfully online for the last six years, but hadn't shown my work in person for a decade. As a refresher, I took Nicole's craft show class to be sure that I made the most of the time I would have in front of my customers. Because of the preparedness and mindset that I gained from Nicole's teaching, my show was a huge success. My interactions with the customers, producers, and other vendors were genuine and joyful, building a stronger foundation for future business and relationships. This course took the worry and stress off my shoulders so I could enjoy the opportunity that I had. Thanks, Nicole! Tamara Kraft Pithitude

  • Lesa S. Jun 26, 2016

    Nicole did an excellent job sharing all the aspects of working a craft show. There are so many things to think about and Nicole gave us lots to focus on plus lists! I have a lot to work on to get ready for a show but with the help of this class I feel a lot more confident!

  • Teresa L. Mar 5, 2016

    I just came across this class by accident and I must say that it is THE best class EVER regarding selling at craft fairs. It is jammed packed full of DETAILED information that I didn't even know that I needed to know. :) Nicole's easy and light-hearted manner of sharing her lessons learned and knowledge, gives me great confidence in being more successful in moving forward as I sell my own crafts in the craft fair and flea market arenas in my area. Nicole...Kudos to you and I can't thank you enough!!!

  • R. Jun 22, 2015

    It was an awesome experience. I learned so much from Nicole. She is entertaining and so knowledgeable that I feel I left the show with soooooo much info. I loved being in the studio audience, I met so many great people, crafters and new friends I feel we all became one big support for each other. I am putting to good use everything I learned. I look forward to coming back to Creative Live for another learning experience. Craft Show Secrets taught me all the ins/outs of craft shows ...I'm excited for my next craft show. Time to Create!!!

  • H. Jun 19, 2015

    Great Class! Full of practical information + tools about how to REALLY succeed doing shows. I have attended many a craft show and found an enormous amount of useful tips. I especially loved the bonus material! Thank you Nicole and Creative Live for keeping it real + FUN!!

  • Fati G. Jun 17, 2015

    This class is truly for everyone. I have been vending for over 10 years and even so, got so much out of this class. Nicole has such a great perspective to offer. I definitely have a new outlook on vending, design, and proper representation of my product.

  • Traci H. Jun 17, 2015

    This was a super class! Nicole is so engaging, the time just flew and I learned SO much. It was so helpful to have her insight as a craft show producer and have her break things down into lists that make the whole process seem less intimidating. I am so excited to get out there now and show my art to the world! Thanks, Nicole.

  • M. Jun 16, 2015

    This was an AMAZING workshop. So very thankful for Nicole and the CreativeLive Team for this. It was way more than just about the shows. Nicole is down to earth, funny and so giving of all her show secrets. I'm feeling prepared for my first show after having taken this course. Thank you so much!

  • C. Jun 16, 2015

    What a great show! If you are thinking about applying to a craft fair, have done one or two fairs, or are a seasoned show seller, this CL class will help you. There are a ton of documents that will help organize you - to keep the fear of failing out of your mind. Follow Nicole's sound advice to have the best experience you possibly can! Carol Sloan carolbsloan.blogspot.com etsy.com/shop/carolsloan

  • U. Jun 16, 2015

    I've been doing craft shows for a few years now and even though I felt like I have it down, I learned a TON of new things and ideas with this course. It is so inspiring on multiple levels and covers everything you'd need to know about being at a craft show. And on top of all that, the studio audience is hilariously awesome!

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