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28 Days of Portrait Photography

Lesson 45 of 85


Sue Bryce

28 Days of Portrait Photography

Sue Bryce

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Lesson Info

45. Introduction


Class Trailer

Day 1

1 First 2 Years: The Truth 1:23:37 2 Teaching 2 Photographers in 28 Days 1:10:45 3 Rate Your Business 1:05:08 4 Year One in Business 1:00:34

Day 2

5 28 Challenges 1:21:39 6 Fear 1:04:07
7 Price & Value 1:10:17 8 Checklist, Challenges, and Next Steps 26:35

Day 3

9 Day 1: The Natural Light Studio 38:09

Day 4

10 Day 2: Mapping Your Set and Outfits 1:54:32

Day 5

11 Day 3: One Composition - Five Poses 35:49

Day 6

12 Day 4: Flow Posing 49:31

Day 7

13 Day 5: Posing Couples 55:55

Day 8

14 Day 6: Capturing Beautiful Connection & Expression 40:47

Day 9

15 Day 7: The Rules - Chin, Shoulders, Hands 56:24

Day 10

16 First Weekly Q&A Session 1:00:15 17 Day 8: Rules - Hourglass, Body Language, Asymmetry, Connection 28:39

Day 11

18 Day 9: Styling & Wardrobe 40:50

Day 12

19 Day 10: Shooting Curves 48:40

Day 13

20 Day 11: Posing & Shooting - Groups of 2, 3, and 4 28:46

Day 14

21 Day 12: Posing & Shooting Families 28:36

Day 15

22 Day 13: Products & Price List 56:53

Day 16

23 Day 14: Marketing & Shooting the Before & After 41:20

Day 17

24 Day 15: Phone Coaching & Scripting 52:56

Day 18

25 Second Weekly Q&A Session 1:02:21 26 Day 16: Posing Young Teens 43:02

Day 19

27 Day 17: Marketing & Shooting - Family First Demographic 33:14

Day 20

28 Day 18: The Corporate Headshot 1:05:43

Day 21

29 Day 19: Glamour Shoot on Location & Shooting with Flare 53:56 30 Photoshop Video: Glamour Shoot on Location & Shooting with Flare 11:06

Day 22

31 Day 20: Photoshop - Warping & the Two Minute Rule 1:22:22

Day 23

32 Day 21: Posing Mothers & Daughters 42:22

Day 24

33 Third Weekly Q&A Session 1:31:41 34 Day 22: Marketing & Shooting - 50 & Fabulous Demographic 1:04:00

Day 25

35 Day 23: Shooting into the Backlight 58:22 36 Bonus: Shooting into the Backlight 06:52

Day 26

37 Day 24: Marketing & Shooting - Girl Power Demographic (18-30s) 39:17 38 Photoshop Video: Girl Power Demographic (18-30s) 1:07:21

Day 27

39 Day 25: The Beauty Shot 46:32 40 Bonus: Vintage Backdrop 04:54

Day 28

41 Day 26: Marketing & Shooting - Independent Women Demographic 49:40

Day 29

42 Day 27: Sales & Production 54:30

Day 30

43 Day 28: Posing Men 52:19

Day 31

44 Bonus: Pricing 42:32 45 Introduction 11:36 46 Photography, Style, Brand, and Price Part 1 1:06:49 47 Photography, Style, Brand, and Price Part 2 47:24 48 Marketing Part 1 38:01 49 Marketing Part 2 1:12:04 50 Money: What's Blocking You? 49:15 51 Bonus: The Folio Shoot 52:29

Day 32

52 Photo Critiques Images 1 through 10 23:11 53 Photo Critiques Images 11 through 27 25:01 54 Photo Critiques Images 28 through 45 30:19 55 Photo Critiques Images 47 through 67 36:47 56 Photo Critiques Images 68 through 84 23:22 57 Photo Critiques Images 85 through 105 36:01 58 Photo Critiques Images 106 through 130 34:49 59 Photo Critiques Images 131 through 141 13:45 60 Photo Critiques Images 142 through 167 25:27 61 Photo Critiques Images 168 through 197 29:13 62 Photo Critiques Images 198 through 216 25:51

Day 33

63 Identify Your Challenges 35:06 64 Identify Your Strengths 22:16 65 Getting Started Q&A 22:54 66 Rate Your Business 31:29 67 Marketing Vs Pricing 33:26 68 Facing Fear 23:45 69 The 28 Day Study Group 15:02 70 Selling Points 40:35 71 Interview with Susan Stripling 18:03 72 Emotional Honesty 29:09

Day 34

73 Sue's Evolution 18:36 74 28 Days Review 15:14 75 Student Pitches 11:28 76 28 Days Testimonial: Mapuana Reed 09:02 77 How to Pitch: Starting a Conversation 37:28 78 Your Block: Seeing is What You're Being 35:30 79 Your Block: Valuing and Receiving 37:09 80 Building Confidence: Your Own Stories 20:45 81 Building Confidence: Your Self Worth 36:05 82 Pitching An Experience 34:16 83 Pitching An Experience: Your Intentions 18:15 84 Pitching An Experience: Social Media 30:14 85 Final Thoughts 24:35

Lesson Info


28 days! Wow! I'm gonna start off the morning by talking about the challenges. I wanna talk about the challenges fast, and give as much information about them as I can. A, if you're already doing them. B, if you're wondering if they're going to help you, and you haven't got them yet. C, if you've looked at it and thought I don't know if that challenge is for me, and why would I do that challenge? So, I'm going to invite as many fast questions as I can, through the chat, through Kenna and Susan, and then you guys here are going to give me as much as you can, as well. So, we're gonna open up all the challenges first. Okay, then I've been talking a lot this last month about value. I've been talking a lot about product and pricing. I've been talking a lot about what I believe is the number that you should put on your work, in order to make money, and I've been very vocal about that. And, last week on our Monday chat for Q&A, one of our fabulous loungers, who's always in our lounge and ...

a great supporter of Creative Live, J Morgan Images, she threw out something in the chat and I challenged her, and her and I Skyped over the weekend. So, I'm gonna show you that and I'm gonna show you how we're going to transform the way she thinks and feels about money, the way she thinks and feels about marketing herself. And, that seemed to be the two things that keep coming up. After showing you 28 days of shooting, you keep saying to me, how do I sell it? How do I price it? And, how do I market it? Okay, I know now how to shoot it, how do I sell it? How do I price it? How do I market it? So, after lunch we're gonna take you back through there and we're really gonna spend the afternoon talking about making money. I'm gonna show you how to clear any money blocks, just like I showed you how to clear fear blocks. Now, who've worked on their fear blocks after the first 28 days? They were huge right? And, I have received more emails about that one talk about fear in the first 28 days than I've had in any of my Creative Lives. So, just really transforming letters and emails from people that are confronting their biggest blocks. Well, today, I'm going to do the exactly the same thing, and we're gonna discuss your money blocks because it's really interesting. When I talked about fear, everybody started to cry, but when I talk about money, everyone folds their arms. It's a very difficult subject to talk about. It comes down to how you were brought up, is a really big factor in how you feel about money. It comes down to how you value yourself, and it's also really a hard thing to talk about. But, a lot of people refuse to believe that the income that they make, they're in charge of. Everybody likes to blame the economy, blame somebody, anybody but themselves. So, this afternoon I'm gonna reach in and expose some of your hugest blocks around money. I'm really challenged Jessica when she wrote that in the chat last week. I challenged her and she came to the table with everything she's got to show you. So, she has made herself vulnerable, she's letting me show you her PDF, she's letting me show you my critique of it, my critique of it was very hard. But, then I helped her go on a new direction and I hope that now she can create more and more what she will cause she's a very clever girl. So, we're gonna show you all of that. And, it's very difficult to watch. But, in doing it and allowing, her allowing us to see what she's done will allow you all to not only identify with her, but face your own demons there because then what came up for her was remarkable for me to see because I was there, I was that girl five years ago. I'm also am somebody who never made money as a photographer until the last eight years, and I had to learn all about what my value was, what my value was as a photographer and a human being. And, I had to learn how to put that into my business model, so, I've done that and now money flows for me. And, the days of feeling sick when I would go to my letter box and because bills would be there and the days of juggling money, lying about money, and feeling generally, incredibly just uncomfortable about money, talking about pricing. I was unable to do that. How I ever started a business, I do not know. But, it was the single most confronting time of my life. And, I had to remove those blocks in order to get paid. Now, I've always had two things, when I speak at WPPI or when I speak anywhere, and right from the very first Creative Live, I was never interested in showing you slide shows about me. I'm not interested in talking about I bought an X-300 Minolta when I was 18 years old. Who cares? I was only ever interested in showing you two things, three things, one was how I shoot the way I shoot because my brand looked different from everybody else's. Two, was how to make money because I learned how to do that and I now make a lot of money and I'm very comfortable making money now for the first time ever in my life, and, three, was why I love it so much that even when people told me glamour photography should never, ever, ever be, that I loved it so much that nobody could ever stop me from doing it. And those are the only three things I ever wanted to tell you guys. And, so I've done that now, I have laid it out for you and when we started 28 days, I said I want you to grade your business and these are the things that are gonna get in your way. And, today, to finish it, the feedback has been show me more about marketing, show me more about confidence, show me more about pricing it confidently, believing that I'm worth that and then show me how to make money doing it. So, I'm going to confront you on everything to do with money and sales today until you feel so uncomfortable in your own self, you will only be able to go forward and make money doing this. This world is abundant. And, you're choice to struggle, is your choice. And, if you can open up to that today, if you can open your mind up to the possibility that you're the only person standing in your way, then I can help you with that, okay? Because that's where I was. And this is not, this is tried and true. I've done it, I've experienced it, I've experienced it as a newbie photographer. For those of you sitting there right now saying, "You know, you're so lucky." I don't have a rich husband, yet. I don't have a trust fund. Okay? I'm never going to get one. My parents are blue collar. Okay, not even white, blue collar. I watched my parents worked their hands to the bone to pay a mortgage and I just watched that for a whole lifetime. And, my father, he said to me when I was in my early 30s, he said, in late 20s, sorry, he said, "Don't, don't own a business, "it's too much stress. "Just go and do your job really well "and get paid well to do it." And, I listened my blue-collared father cause that's what they'd done, they are honorable people, my parents. They work hard for their money. And, I worked hard for my money. I worked so hard for my $400 a week. And, then I started my own business and within 15, within 15 weeks, I was getting up to the $20,000 in turnover and I went to my mom and dad and I said to them, "You never told me this. "You never told me I could do this." But, they told me I could do anything, so, you know, but they never told me this. And, my mom looked at me and she said, "Because that's cause we couldn't." And I said, "But, you never told me I could do this, "look at this money, it's just everywhere! "And I've always thought there was not enough!" And mom said, "Well, here's the thing." My mom and dad bought a business when they were 22 years old. Can you imagine my parents have been together since they're 15, sweethearts, so, at 22 they've kind of been in a long-term relationship. They bought a business and it was a bread delivery service. Really good business and it failed within a year. So, my mom had a baby, pregnant with a second and then I was about to be three kids under two and a half. I was number three. And, my dad had to go and work night shift at the steel mill to pay, you know, for his young family, 23 years old, can you imagine having, you know, kids at this young? And, they failed, and I asked mom, "Why? "How did dad fail at business?" And, dad wasn't in the room at the time, so, he doesn't even know that I know this. He said, "They could never ask for money." Okay? So, at 23 years old, my father, his father had died at 15, my dad was 15 when his father died and my father gave up everything to run the family business, which then failed and then he got another business and he failed. So, he went to work. He did what everybody else did. I can't run a business so I'm gonna go to work and he worked his lifetime. And, I realized my dad had the left for leaving but no right for receiving. He could never ask somebody for money so, people never paid him because they didn't have to. And, that's the thing, people don't pay you, if they can keep their money, they won't pay you. So, my father never spoke up for himself, he never said, "This is my worth, "my family needs money, "my business needs money." He never stood up for that and until you learn to give money and then receive money, and remember that was it, left for leaving, right for receiving. And, until you learn what that 50/50 is, that one sentence from my mother changed my life. It changed my life because I walked back into my business and I said, "I will never, ever fail at this "because I am not going to be afraid "to ask people for money." I was terrified of asking people for money. And, I didn't believe that I was worth that. So, today that's where we're gonna be, 28 challenges! Everything I've taught you is the entire, the entire structure of how I shoot, how I pose, how I connect with people, how I sell, how I build my presses, how I build my product. None of that will be successful for you if you do not work on who you are and what you believe. I believe your business is in direct proportion to how you believe about yourself and the value you have for yourself right now. I believe that I significantly changed that when I changed that focus within myself. So, let's talk about it today, let's go for it! I wanna know where you were challenged, I wanna know if these challenges don't apply for you, I don't mind curly questions as they come in just throw them at me. You know, anything you can say, this is what I do, this is, I haven't just shown you something that I made up or something that I've written. This is what I do, this is my life's work and I'm open to talking about any part of it, including the struggles and I'm happy to do that. So, let's do it!

Class Description

Sue Bryce's 28 Days is the all-in-one portrait photography class that teaches you posing, shooting, marketing, selling, and everything else you need to know to run a successful contemporary portrait photography business. 

This series begins with two sessions of intense instruction on business, pricing, and overcoming your fears. Following the kickoff, Sue delivers short sessions exploring 28 different topics essential to any successful portrait photography studio. Sue covers flow posing, connecting with clients, posing and shooting groups, marketing to your key demographic, sales, and more.

In this comprehensive series you'll learn Sue's inspiring approach to styling, posing, marketing, selling and so much more!


a Creativelive Student

I have purchased four of Sue's courses and love them all. I have learned so much. I found the lesson on connecting with people thru their eyes has made a huge difference in my photos already. Her before and after's made me cry. I want to be able to take these kinds of photos for my family and friends. I just love what she does. She is such a great teacher. I learn much better seeing things done, so this was the perfect choice for me to learn. I love Sue's humor, her honesty, her detailed teaching and sweet and wonderful personality. Her sessions will or should not disappoint anyone. It is the best money I have ever spent on self-help teaching. Thanks a million creative live. You GOTTA LOVE SUE!


Pure gold. Sue Bryce is likable, talented, funny, and an amazing teacher. She calls you on your BS (your excuses for why you aren't succeeding), gives you business, posing, marketing, pricing and LIFE advice. The class is 58 hours long - and you spend the majority of it looking right over her shoulder, through her lens and watch her walk through many, many photoshoots. She verbally and clearly repeats several critical formulas for success so it's imprinted in your mind. Her advice is crystal clear and your photography will dramatically improve after this class. Before Creative Live, you'd NEVER have had the opportunity to shadow a photographer of her quality... hands down the best photography class I've ever taken.


I have just began this course and I am excited to see how following her model will help me to improve and get my business started. I have been through the first two days and there is lots of information to absorb and things to get in order before I begin the actual challenges. I am thankful that there are photographers out there who are will to reveal there secrets ad are truly invested in others improving themselves in all aspects of their life and not just their photography skills. Thanks Sue Bryce for your passion for empowering woman and your knowledge of creating and sustaining a business by being true to who you and commitment to the improvement of others! I am excited to grow myself and my business, I am confident this will be worth every penny! Were the templates for the email PDF included in this course