Boast-free Self Promotion
Now we're gonna talk about both free self-promotion for introverts. So, this is internal self-promotion. This is for people who are working in-house, and who need to still be promoting themselves to other people, both inside and outside the company, because, again, you never know where your career is going, and it's important that people know what you are accomplishing. So, your challenges, though, are, your mother taught you not to brag, raise your hand if your mother taught you not to brag. Okay, maybe, maybe not, arlight. Uh, you don't like talking about yourself, as if self-promotion is talking about yourself, which it's not. And, you don't want to be the center of attention, as if talking about yourself means suddenly everyone is gonna be totally focused on you, which really does not happen. So, what exactly is self-promotion? As I said, it's not bragging, it's not saying, I'm the best this, or I'm the best that, or I'm great at anything. It's really telling those who are in a pos...
ition to help you, what you have done. What you are capable of. And, it really is your responsibility to yourself, if you want to grow, and if you want your career to progress. You must promote yourself, and find your own way of doing it. So, promotion is also, basically, describing your role in a process, that involves other people, that involves a team. So, it's not like you're talking credit for everything, but you're talking about what you did and how you did it, as part of a process. And, to do that, you're going to use facts and verbs, as opposed to adjectives. Because, the facts are more factual, and the verbs are very action-oriented, and the adjectives, is where I think people get tripped up, because that's what great is, and that's what wonderful is, and that has no place in it. Let other people use the adjectives, alright? So, place yourself, also, in the context of your team, so that the spotlight is not on you, it's on the effect of your work, as part of the team, doing what you did. So you're talking about what we did, as opposed to what I did. And, about your role in it. And so, then figure out who needs to know? Because, we're not talking about telling everyone on Earth, or shouting it from the mountaintop, right? Inside the business, it could be your bosses and your superiors, it should certainly, so, your boss's boss, maybe. Uh, outside, it could be your mentors or colleagues, or people in similar roles at different companies, or people in your network, that you know through LinkedIn, there's nice things to be able to talk about and write about, on LinkedIn, because, people there, that is your network. And then, how should you let them know? So, going back to the idea of telling stories, and showing your process. They could be short stories, they could be long stories, depending on the context. And, using this case study format, with problem, solution, results, Alright? It could be as simple as that. Here's what we did, here's what the problem was, here's how we approached it, and here's what happened. It could be as simple as that. Very matter-of-fact.