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Action - Take Product Pictures

Lesson 57 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

Action - Take Product Pictures

Lesson 57 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

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Lesson Info

57. Action - Take Product Pictures

Lessons

Class Trailer

Chapter 1: Part 1 - Introduction

1

Quick Overview of the Perfect Product System

06:15
2

Course Design & Resources

03:50
3

Amazon FBA Monthly Earnings

02:59
4

Meet Your Instructors

03:59
5

Setting Expectations

04:17
6

Key Concepts (Learn What Private Labeling Is And More)

08:16
7

Steps To Complete Before We Start

04:15
8

Chapter 1: Quiz

Chapter 2: Part 1 - Mini-Goal 1 | Understand What To Look For In A Product

9

Everything You Need To Know About China

09:40
10

The Worst Categories (And Why Must Avoid Them!)

08:58
11

The Best Categories To Focus Your Product Search On

02:21
12

Basic Product Criteria (20 Different Things To Look For In A Product)

08:36
13

Advanced Product Criteria (9 Different Things To Look For)

05:40
14

Chapter 2: Quiz

Chapter 3: Part 1 - Mini-Goal 2 | Use Our Basic Product Criteria To Find 3 Products

15

Action - Choose A Product Category To Start With

02:51
16

Action - Install Unicorn Smasher Chrome Extension

02:59
17

Action - Find A Product To Run Through Our Choosing A Product Cheat Sheet

16:16
18

Action - Find 3 Products That Pass Our Choosing A Product Cheat Sheet

11:11
19

Action - Add Chosen Products To Our Product Comparison Sheet

02:13
20

Action - Calculate The Basic Criteria Score For Each Product

10:45
21

Chapter 3: Quiz

Chapter 4: Part 1 - Mini-Goal 3 | Decide on 1 Product To Import

22

Action - Find Out If Our Products Pass The 5X Rule

08:21
23

Action - Find Out If Our Products Have A Low MOQ

03:07
24

Action - Find Out If Our Products Are Not Patented

04:42
25

Action - Find Out If Our Products Have A High RPR

07:24
26

Action - Find Out If Our Products Pass The Keyword Test

03:32
27

Action - Find Out If We Can Create A Listing That Would Beat Our Competitors

11:54
28

Action - Find Out If Our Products Are Trending

02:39
29

Action - Determine If We Can Brand And Add Bonuses To Our Products

02:55
30

Action - Calculate The Advanced Criteria Score For Each Product

02:29
31

Action - Use Our Product Comparison Sheet To Make Our Final Product Decision

03:47

Chapter 5: Part 1 - Mini-Goal 4 | Find 2-3 Suppliers To Import A Sample From

32

Action - Find 5 Potential Suppliers On Alibaba

06:24
33

Action - Send A Message To 5 Suppliers

15:57
34

Action - Evaluate Supplier Offers

06:13
35

Action - Create Counter Offers

06:01
36

Action - Run Suppliers Through The Supplier Scoring Rubric

12:27
37

Action - Decide On 2-3 Suppliers To Import A Sample From

04:45

Chapter 6: Part 1 - Mini-Goal 5 | Complete Final Research For Your Product

38

Action - Calculate Profit Margin Estimate

11:24
39

Action - Research Competition For Our Product

05:32
40

Action - Find Possible Product Improvements

02:51

Chapter 7: Part 1 Conclusion

41

Review Of What You Did In This Course

01:56
42

Your Next Steps

00:25

Chapter 8: Part 2 Introduction

43

Welcome to Part 2!

01:33
44

Course Design & Class Materials

07:05
45

Why Speed Is Critical to Your Success On Amazon

01:58
46

How to Communicate & Build a Relationship With Your Supplier

02:00
47

Module Review

00:58

Chapter 9: Part 2 - Mini-Goal 1 | Order 2-3 Product Samples

48

Module Introduction

01:12
49

Why You Must Get Product Samples

03:11
50

Why You Need to Establish a Relationship With Your Supplier

01:44
51

The Importance of Product Quality & Negotiating

01:29
52

Action - Place an Order for 2-3 Product Samples

07:22
53

Module Review

00:40

Chapter 10: Part 2 - Mini-Goal 3 | Create Your Barebones Listing On Amazon

54

Module Introduction

01:03
55

Action - Evaluate Your Samples Using Our General Criteria

06:42
56

Action - Create Your Own Sample Evaluation Criteria

06:33
57

Action - Take Product Pictures

07:01
58

Action - Use the Quality of Your Product Sample to Negotiate

02:25

Chapter 11: Part 2 - Mini-Goal 4 | Place Your Order & Ship It To Amazon

59

Module Introduction

00:55
60

Action - Create an Amazon Seller Account

01:47
61

Action - Choose Your Product Category to List In

01:27
62

Action - Buy a UPC Code (Barcode)

03:27
63

Action - Create Your Barebones Product Listing

03:44
64

Module Review

00:55

Chapter 12: Part 2 - Mini-Goal 5 | Complete Your Product Listing

65

Module Introduction

01:39
66

Erik's Experience With U.S. Customs

02:01
67

Action - Complete Supplier Checklist

06:44
68

Action - Pay Your Supplier

01:06
69

Action - Select a Single FBA Warehouse

02:12
70

Action - Prepare to Send Your Amazon FBA Inventory

04:52
71

Action - Send Your Supplier Amazon Shipping Labels & FNSKU Barcodes

00:49
72

Module Review

00:48

Chapter 13: Part 2 Conclusion

73

Module Introduction

00:41
74

Action - Add Vital Product Information

03:01
75

Action - Add Product Variations (Optional)

00:45
76

Action - Update Product Offer

01:02
77

Action - Add In Compliance Information (Optional)

00:44
78

Action - Upload Product Images

00:49
79

Action - Update Product Description

03:34
80

Action - Add In Product Keywords

02:42
81

Action - Fill Out 'More Details' For Your Product

02:40
82

Module Conclusion

01:14

Chapter 14: Part 3 - Mini-Goal 1 | Find Product Keywords For Optimization

83

Module Introduction

00:43
84

How to Contact Amazon Seller Support

01:31
85

Action - Upgrade Your Amazon Seller Account

01:36
86

Review Of What You Did In This Course

01:55
87

Module Review

00:39

Chapter 15: Part 3 - Mini-Goal 2 | List Your Product On Jumpsend

88

Quick Overview of Part 3 Structure

02:44
89

Viral Launch Fundamentals

03:54
90

Understand Amazon Seller Central

05:03
91

Search For Product Keywords For Future Optimization

07:11

Chapter 16: Part 3 - Mini-Goal 3 | Setup An Amazon PPC Campaign

92

Action - Create a Coupon For Your Product

06:54
93

Action - Share Product On 3+ FB Groups

03:36
94

Action - List Product On Jumpsend

07:11
95

Action - Setup JumpSend Email Campaign

03:39

Chapter 17: Part 3 - Mini-Goal 4 | Create An Autoresponder For Your Listing

96

Introduction to Amazon PPC

02:48
97

Campaigns, Adgroups, & Keywords Overview

04:21
98

Amazon PPC Key Metrics & Terminology

05:58
99

What the Bid Price Does

02:59
100

Ideal ACoS Calculator

04:06
101

Action - Export Keyword Report & Put in Google Sheets

03:25
102

Action - Add in Negative Keywords

01:45
103

Action - Set Your Listing Autoresponder Up For Maximum Reviews

02:35
104

Choosing the Right Fiverr Seller for Amazon FBA

04:26
105

Next Steps On Where to Go From Here

01:42

Final Quiz

106

Final Quiz

Lesson Info

Action - Take Product Pictures

in this video, you're going to be taking photos of your product. Now before I get started, I want to make sure that you're not moving on to this step until you found a sample that you liked. So if you have chosen the sample that you want to move forward with and decided that that's the supplier that you want to import your product from, then that's great. It's time for you to move on to this step. But if you haven't chosen a sample that you like yet, go back and make sure you do that. And if you still haven't found that sample that you like, you might have to order some more product samples or worst case scenario, pick a new product entirely. But it's really important that you do that before watching this video. But hopefully by now you have a sample, it's high quality, you're happy with it and you're ready to move forward. And if that's the case, it's time for you to take photos of your product when it comes time to list your products on amazon, The # one factor in selling your produc...

t is having high quality photos. And since we're trying to get your products up and listed on amazon as quickly as possible, we want to take those photos right now with the sample that's sitting in front of you. Now, when it comes to taking these photos, you have a lot of options and the first one is to contact your supplier directly and ask for photos and we recommend that you do this first, before anything else because you have nothing to lose. And you can also maybe get some great photos and you're done with this. You don't have to do anything else. But often you're not going to get such great photos from your supplier. And if that's the case you can do it yourself, which is D. I. Y. But I only recommend you do this. If you're a photographer, I try to do this myself and I do a lot of video work. And even then it was really hard for me to get great photos and I wasn't happy with the quality of photo that I took. Of course, if you're already a photographer and you have the equipment to light your products in a way that looks flattering to the product, then D. I. Y. Was going to be your cheapest and fastest option. The next option you have is to go local and here if you have a local business that takes these kinds of photos, you can reach out to them and go in person or you might be able to find someone on craigslist that can take these photos for you. Another option for you is to go to Fiverr dot com and fiber is a place where people will exchange their services for a low cost. Now this is your cheapest option to get great photos. If you can't get them through your supplier and you can't do it yourself and your final option is to go pro and this is the highest quality photos you can possibly have, but also at the highest price. So we're going to dive a little bit deeper into each of these five options. The first option is to ask your supplier for images, and it doesn't matter what channel you're using to communicate with your supplier. Just send them a message saying, hey, can you please send me photos of this product and make sure to ask for taking in your studio. If you don't say this very often, they're going to send you a product of them just holding the product in their hands. But when you ask for in your studio, they're only going to send you photos of that product against a nice backdrop and it's usually a white background, and also make sure to ask for no logos on it, You don't want anyone else's logos in your product photo. So do that doesn't hurt you have nothing to lose and hopefully you get some great photos out of this. The next option is D. I. Y. And as I mentioned before, I only recommend this if you're a photographer, I do a lot of work with live video and I was pretty confident, maybe a little bit cocky, that oh, I can take some great D I. Y photos, but I really had a lot of trouble with that. And I'm obviously not a photographer, but if you are a photographer, this is a great option to do it, cheap and high quality. The next option is to go local and this is going to be your quickest option. And that's because you're gonna be working with someone nearby you and there's no need to ship your product to somebody else or to a studio somewhere else. And so you might be able to see if there's any local businesses that specialize in this type of photography or any photography studios, just give them a call and ask them if they do product photography. Another option is you can go on craigslist and see if there's anyone that can do this for you and you can just post this as a job. The next option you have is fiber. And this is the cheapest way to get nice looking product photos and how this works is you order a gig on fiber and they're going to give you an address that you can ship your product to. And once they receive your product they'll take nice photos of it against the white background and you can use those images for your amazon listing. And if you want to do this, head over to Fiverr dot com and type in amazon product photography. Now, the final option is to go pro and this is going to cost you Over $150, but it will give you the highest quality photos possible for your amazon listing. And if you don't do this from the beginning, which is very understandable, especially if you're trying to start your product on the lowest budget possible. This is something you're probably gonna want to do in the future. Once your product has proven itself and it's selling well then you're gonna want to take nicer photos because high quality photos help sell your product. So I really want to emphasize this is not a requirement. And don't worry if you don't want to spend this much money in the beginning, if that's the case, you're probably gonna want to use fiber or a local service or maybe even photos from your supplier. But down the road, taking pro level photos is gonna make more money for you because you're going to sell more product. Now we have one studio that we really like and you can find it by going to import panda dot com backslash photos and that will redirect you straight to the studio called Virtuous graphics. Now, I want to show you the photos that I received from my supplier when I asked for them and as you can see these photos are pretty nice but not amazing. So what I'm gonna do is at this point in my journey, I'm gonna go ahead and use these product photos, once my product has proven itself and started to make more sales, I'm gonna upgrade some nicer quality photos. But for now this is good enough and I'm thankful that my supplier had them for me pause this video now and go take photos of your product. By now, you've taken photos of your product. In the next video, you're going to negotiate with your supplier based on the quality of your sample.

Class Materials

Free Download

AFBA 2.4 - Basic Product Criteria.pdf

Bonus Materials with Purchase

AFBA 1.1 - All Course Resources.zip
All Course Resources.zip
AFBA 2.2 - Product Categories.pdf
AFBA 2.3 - Product Categories.pdf
AFBA 2.5 - Advanced_Product_Criteria.pdf
AFBA 3.1 - Product Categories.pdf
AFBA 3.3 - Choosing_Product_Cheatsheet.pdf
AFBA 3.4 - Choosing_Product_Cheatsheet.pdf
AFBA 3.6 - Basic_Product_Criteria.pdf
AFBA 4.1 - Advanced_Product_Criteria.pdf
AFBA 4.2 - Advanced_Product_Criteria.pdf
AFBA 4.3 - Advanced_Product_Criteria.pdf
AFBA 4.4 - Advanced_Product_Criteria.pdf
AFBA 4.5 - Advanced_Product_Criteria.pdf
AFBA 4.6 - Advanced_Product_Criteria.pdf
AFBA 4.7 - Advanced_Product_Criteria.pdf
AFBA 4.8 - Advanced_Product_Criteria.pdf
AFBA 4.9 - Advanced_Product_Criteria.pdf
AFBA 4.10 - Product_Comparison_Sheet.pdf
AFBA 8.2 - All Course Resources.zip
AFBA 10.2 - General Sample Questions.pdf
AFBA 10.3 - Create Your Own Sample Criteria.pdf
AFBA 10.4 - Taking Product Pictures.pdf
AFBA 10.5 - Communication Cheat Sheet.pdf
AFBA 11.4 - Buying a UPC Code.pdf
AFBA 11.5 - Creating Your Barebones Listing.pdf
AFBA 12.3 - Supplier Order Checklist.pdf
AFBA 12.5 - Selecting a Single FBA Warehouse.pdf
AFBA 12.6 - Send _ Replenish Inventory Guide.pdf
AFBA 13.2 - Listing Your Product.pdf
AFBA 13.3 - Listing Your Product.pdf
AFBA 13.4 - Listing Your Product.pdf
AFBA 13.5 - Listing Your Product.pdf
AFBA 13.6 - Listing Your Product.pdf
AFBA 13.7 - Listing Your Product.pdf
AFBA 13.8 - Listing Your Product.pdf
AFBA 13.9 - Listing Your Product.pdf
AFBA 15.2 - Why You Need a Viral Launch.pdf
AFBA 16.1 - Create a Coupon.pdf
AFBA 16.2 - Facebook Product Promotion Spreadsheet.xlsx
AFBA 16.2 - Facebook Review Group Templates.pdf
AFBA 16.2 - List of Facebook Review Groups.xlsx
AFBA 17.1 - Introduction to Amazon PPC.pdf
AFBA 17.2 - Campaigns, Adgroups, Keywords.pdf
AFBA 17.3 - Amazon PPC Key Metrics _ Terminology.pdf
AFBA 17.4 - What the Bid Price Does.pdf
AFBA 17.5 - Ideal ACoS Calculator.xlsx

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