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Action - Create a Coupon For Your Product

Lesson 92 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

Action - Create a Coupon For Your Product

Lesson 92 from: How to Sell on Amazon: Step-By-Step to FBA

Erik Rogne & Eric Campbell

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Lesson Info

92. Action - Create a Coupon For Your Product

Lessons

Class Trailer

Chapter 1: Part 1 - Introduction

1

Quick Overview of the Perfect Product System

06:15
2

Course Design & Resources

03:50
3

Amazon FBA Monthly Earnings

02:59
4

Meet Your Instructors

03:59
5

Setting Expectations

04:17
6

Key Concepts (Learn What Private Labeling Is And More)

08:16
7

Steps To Complete Before We Start

04:15
8

Chapter 1: Quiz

Chapter 2: Part 1 - Mini-Goal 1 | Understand What To Look For In A Product

9

Everything You Need To Know About China

09:40
10

The Worst Categories (And Why Must Avoid Them!)

08:58
11

The Best Categories To Focus Your Product Search On

02:21
12

Basic Product Criteria (20 Different Things To Look For In A Product)

08:36
13

Advanced Product Criteria (9 Different Things To Look For)

05:40
14

Chapter 2: Quiz

Chapter 3: Part 1 - Mini-Goal 2 | Use Our Basic Product Criteria To Find 3 Products

15

Action - Choose A Product Category To Start With

02:51
16

Action - Install Unicorn Smasher Chrome Extension

02:59
17

Action - Find A Product To Run Through Our Choosing A Product Cheat Sheet

16:16
18

Action - Find 3 Products That Pass Our Choosing A Product Cheat Sheet

11:11
19

Action - Add Chosen Products To Our Product Comparison Sheet

02:13
20

Action - Calculate The Basic Criteria Score For Each Product

10:45
21

Chapter 3: Quiz

Chapter 4: Part 1 - Mini-Goal 3 | Decide on 1 Product To Import

22

Action - Find Out If Our Products Pass The 5X Rule

08:21
23

Action - Find Out If Our Products Have A Low MOQ

03:07
24

Action - Find Out If Our Products Are Not Patented

04:42
25

Action - Find Out If Our Products Have A High RPR

07:24
26

Action - Find Out If Our Products Pass The Keyword Test

03:32
27

Action - Find Out If We Can Create A Listing That Would Beat Our Competitors

11:54
28

Action - Find Out If Our Products Are Trending

02:39
29

Action - Determine If We Can Brand And Add Bonuses To Our Products

02:55
30

Action - Calculate The Advanced Criteria Score For Each Product

02:29
31

Action - Use Our Product Comparison Sheet To Make Our Final Product Decision

03:47

Chapter 5: Part 1 - Mini-Goal 4 | Find 2-3 Suppliers To Import A Sample From

32

Action - Find 5 Potential Suppliers On Alibaba

06:24
33

Action - Send A Message To 5 Suppliers

15:57
34

Action - Evaluate Supplier Offers

06:13
35

Action - Create Counter Offers

06:01
36

Action - Run Suppliers Through The Supplier Scoring Rubric

12:27
37

Action - Decide On 2-3 Suppliers To Import A Sample From

04:45

Chapter 6: Part 1 - Mini-Goal 5 | Complete Final Research For Your Product

38

Action - Calculate Profit Margin Estimate

11:24
39

Action - Research Competition For Our Product

05:32
40

Action - Find Possible Product Improvements

02:51

Chapter 7: Part 1 Conclusion

41

Review Of What You Did In This Course

01:56
42

Your Next Steps

00:25

Chapter 8: Part 2 Introduction

43

Welcome to Part 2!

01:33
44

Course Design & Class Materials

07:05
45

Why Speed Is Critical to Your Success On Amazon

01:58
46

How to Communicate & Build a Relationship With Your Supplier

02:00
47

Module Review

00:58

Chapter 9: Part 2 - Mini-Goal 1 | Order 2-3 Product Samples

48

Module Introduction

01:12
49

Why You Must Get Product Samples

03:11
50

Why You Need to Establish a Relationship With Your Supplier

01:44
51

The Importance of Product Quality & Negotiating

01:29
52

Action - Place an Order for 2-3 Product Samples

07:22
53

Module Review

00:40

Chapter 10: Part 2 - Mini-Goal 3 | Create Your Barebones Listing On Amazon

54

Module Introduction

01:03
55

Action - Evaluate Your Samples Using Our General Criteria

06:42
56

Action - Create Your Own Sample Evaluation Criteria

06:33
57

Action - Take Product Pictures

07:01
58

Action - Use the Quality of Your Product Sample to Negotiate

02:25

Chapter 11: Part 2 - Mini-Goal 4 | Place Your Order & Ship It To Amazon

59

Module Introduction

00:55
60

Action - Create an Amazon Seller Account

01:47
61

Action - Choose Your Product Category to List In

01:27
62

Action - Buy a UPC Code (Barcode)

03:27
63

Action - Create Your Barebones Product Listing

03:44
64

Module Review

00:55

Chapter 12: Part 2 - Mini-Goal 5 | Complete Your Product Listing

65

Module Introduction

01:39
66

Erik's Experience With U.S. Customs

02:01
67

Action - Complete Supplier Checklist

06:44
68

Action - Pay Your Supplier

01:06
69

Action - Select a Single FBA Warehouse

02:12
70

Action - Prepare to Send Your Amazon FBA Inventory

04:52
71

Action - Send Your Supplier Amazon Shipping Labels & FNSKU Barcodes

00:49
72

Module Review

00:48

Chapter 13: Part 2 Conclusion

73

Module Introduction

00:41
74

Action - Add Vital Product Information

03:01
75

Action - Add Product Variations (Optional)

00:45
76

Action - Update Product Offer

01:02
77

Action - Add In Compliance Information (Optional)

00:44
78

Action - Upload Product Images

00:49
79

Action - Update Product Description

03:34
80

Action - Add In Product Keywords

02:42
81

Action - Fill Out 'More Details' For Your Product

02:40
82

Module Conclusion

01:14

Chapter 14: Part 3 - Mini-Goal 1 | Find Product Keywords For Optimization

83

Module Introduction

00:43
84

How to Contact Amazon Seller Support

01:31
85

Action - Upgrade Your Amazon Seller Account

01:36
86

Review Of What You Did In This Course

01:55
87

Module Review

00:39

Chapter 15: Part 3 - Mini-Goal 2 | List Your Product On Jumpsend

88

Quick Overview of Part 3 Structure

02:44
89

Viral Launch Fundamentals

03:54
90

Understand Amazon Seller Central

05:03
91

Search For Product Keywords For Future Optimization

07:11

Chapter 16: Part 3 - Mini-Goal 3 | Setup An Amazon PPC Campaign

92

Action - Create a Coupon For Your Product

06:54
93

Action - Share Product On 3+ FB Groups

03:36
94

Action - List Product On Jumpsend

07:11
95

Action - Setup JumpSend Email Campaign

03:39

Chapter 17: Part 3 - Mini-Goal 4 | Create An Autoresponder For Your Listing

96

Introduction to Amazon PPC

02:48
97

Campaigns, Adgroups, & Keywords Overview

04:21
98

Amazon PPC Key Metrics & Terminology

05:58
99

What the Bid Price Does

02:59
100

Ideal ACoS Calculator

04:06
101

Action - Export Keyword Report & Put in Google Sheets

03:25
102

Action - Add in Negative Keywords

01:45
103

Action - Set Your Listing Autoresponder Up For Maximum Reviews

02:35
104

Choosing the Right Fiverr Seller for Amazon FBA

04:26
105

Next Steps On Where to Go From Here

01:42

Final Quiz

106

Final Quiz

Lesson Info

Action - Create a Coupon For Your Product

in this video, I'm gonna show you how to create a simple percentage off coupon. So this is pretty awesome because you can use this coupon code and be like, hey, here's a coupon code percentage off. Here's another 1% of you can give it a facebook groups, you can give it in review groups, you can give it to random people on the streets, some homeless person down that way, whatever you want. Or you can even use it in these discount sites percentage off and different types of promotion coupons are so useful and you're gonna want to know how to do it. And it's a kind of complicated process. And let me tell you the first time I made one, I made a huge mistake and almost lost all my inventory. The first step you want to do is go to amazon seller central. Then you're gonna want to hover above the advertising tab And scroll down 1, 2, 3, 4 and click promotions. So once you can only find promotions, it will take you to this whole thing where you can create promotion. I just want to let you know ...

the promotions tab might not show up and that's because you need an amazon seller pro account. You have to make sure it's a professional selling plan. Otherwise the promotions option will not be available to you. So from here, you have a wide variety of creating different promotions. You can do free shipping percentage off, buy one, get one a giveaway and there's also this external benefits, but this has actually been deprecate id. So don't even worry about that. So let's go about the percentage off. So there's a lot of different things you can do with this. You can read all these things where it says we're just gonna go ahead and create a percentage off coupon code create. So here you have a couple of different things. You have three steps simple. So buyer purchases at least this quantity of items or for every quantity of items purchased or at least this mountain dollars just give you be applied to all these different things. But what I usually like usually like to do is buyer purchases at least one item quantity. Then you say purchase items. You can either do entire catalog which I would not recommend. I would just select one and create a new product selection and find the product you want to have a percentage off promo for. You can select all your products or just a couple. But I would just select one and create percentage off coupon code for each product and make it separate. Then you can go to percentage off and then select what percentage of you want to do. Let's say I want to give a pretty steep discount and around 75% just put in 75% there and applies to purchase items or qualifying items. So in this case you'll just want to do purchased items. There are also advanced options where you can say buyer purchases this, coin the items and bar gets this percentage off. You can add different tiers and choose what you want. But in this case we're just gonna cover advanced tears and be done with step one. I'm gonna close step one right here and go to step two. So step two is all about scheduling. So in the last one we just went through conditions these are just the conditions that apply and number two is scheduling. How long do you want to run this promo? So just remember it takes four hours to set this promotion live. So let's say it's midnight it's not going to be set up till four AM PST over here in san Francisco. So it takes four hours to create promotion and then end it. Um let's say you only want to run it for one week. Perfect. Just set one week. Or you can just pretty much set in definitely just keep going over and you can have an infinite amount for your end date. So internal description is just for you this is providing information for your own reference to help you track the promotion. Let's just say you want Mother's Day. Free shipping boom done. Or you just want let's say um facebook review group uh free promo let's say you offer 99% off and they get a huge discount. Boom. Internal description next you have the tracking I. D. And you can say percentage job blah blah boom boom boom. This just tracking so you can have that I. D. Track this code that's scheduling, it's mostly about date and time to go ahead and close that scheduling done. Boom. So claim code you're probably like okay what does this mean group? So here's one thing no group claim codes have no quantity limits. You cannot control how many customers can be redeemed before your promotion ends. This is really scary and I would never use a group Code because there are no quantity limits unless you made your whole conditioning like 1% off. That would be a time where group makes sense. But let's say we're throwing 70% 5% off. You don't want to make sure you single use, make sure you take one redemption per customer. So they can only have one redemption. This means that they can't redeem so many different types of promo codes in this case, if you select a group just to show you it's one redemption per customer as well. But you have claim codes with a single use, you don't have claim code but you have one redemption per customer and you're gonna want to make sure claim code. Common malady is exclusive. Open up customized messaging and you're gonna want to look at pro motion apply. You can change the display text if you want, make sure this button's text ticked off. It can't be ticked on in the single use case. But in the group it can sometimes I do groups here and there and that's really how I script. The first time I used a group claimed gave to everybody and be like hey here's a quantity discount boom. And I had that page display text on this basically means that this display text is showing under your product listing and it's like oh here are all my promo codes. I use groups whenever I want to do a small discount and show it. So if they buy one item they get one item 10% off and they can use this code. That's usually what I use groups for scroll down. Once you make sure that's ticked off scroll and then you can go ahead and review. In this case I didn't actually select an item but you can go ahead and review and go through that selected and it should be done after that. You can go to manage my promotions once you have a promotion running which will take four hours after you activate it, go to manage my promotions and then click your promotion and in the corner you'll be able to manage your claim codes with these claim codes. Take that claim code and then give it to whoever is using that claim code. For example, let's say you're running a um facebook group Review and you want to give this one person a claim could get 75% off, take one claim clear there and give it to them. I usually take all these claim codes and throw in an Excel spreadsheet and then mark down exactly who does it. They're young. That's easy, simple way to create a promo code.

Class Materials

Free Download

AFBA 2.4 - Basic Product Criteria.pdf

Bonus Materials with Purchase

AFBA 1.1 - All Course Resources.zip
All Course Resources.zip
AFBA 2.2 - Product Categories.pdf
AFBA 2.3 - Product Categories.pdf
AFBA 2.5 - Advanced_Product_Criteria.pdf
AFBA 3.1 - Product Categories.pdf
AFBA 3.3 - Choosing_Product_Cheatsheet.pdf
AFBA 3.4 - Choosing_Product_Cheatsheet.pdf
AFBA 3.6 - Basic_Product_Criteria.pdf
AFBA 4.1 - Advanced_Product_Criteria.pdf
AFBA 4.2 - Advanced_Product_Criteria.pdf
AFBA 4.3 - Advanced_Product_Criteria.pdf
AFBA 4.4 - Advanced_Product_Criteria.pdf
AFBA 4.5 - Advanced_Product_Criteria.pdf
AFBA 4.6 - Advanced_Product_Criteria.pdf
AFBA 4.7 - Advanced_Product_Criteria.pdf
AFBA 4.8 - Advanced_Product_Criteria.pdf
AFBA 4.9 - Advanced_Product_Criteria.pdf
AFBA 4.10 - Product_Comparison_Sheet.pdf
AFBA 8.2 - All Course Resources.zip
AFBA 10.2 - General Sample Questions.pdf
AFBA 10.3 - Create Your Own Sample Criteria.pdf
AFBA 10.4 - Taking Product Pictures.pdf
AFBA 10.5 - Communication Cheat Sheet.pdf
AFBA 11.4 - Buying a UPC Code.pdf
AFBA 11.5 - Creating Your Barebones Listing.pdf
AFBA 12.3 - Supplier Order Checklist.pdf
AFBA 12.5 - Selecting a Single FBA Warehouse.pdf
AFBA 12.6 - Send _ Replenish Inventory Guide.pdf
AFBA 13.2 - Listing Your Product.pdf
AFBA 13.3 - Listing Your Product.pdf
AFBA 13.4 - Listing Your Product.pdf
AFBA 13.5 - Listing Your Product.pdf
AFBA 13.6 - Listing Your Product.pdf
AFBA 13.7 - Listing Your Product.pdf
AFBA 13.8 - Listing Your Product.pdf
AFBA 13.9 - Listing Your Product.pdf
AFBA 15.2 - Why You Need a Viral Launch.pdf
AFBA 16.1 - Create a Coupon.pdf
AFBA 16.2 - Facebook Product Promotion Spreadsheet.xlsx
AFBA 16.2 - Facebook Review Group Templates.pdf
AFBA 16.2 - List of Facebook Review Groups.xlsx
AFBA 17.1 - Introduction to Amazon PPC.pdf
AFBA 17.2 - Campaigns, Adgroups, Keywords.pdf
AFBA 17.3 - Amazon PPC Key Metrics _ Terminology.pdf
AFBA 17.4 - What the Bid Price Does.pdf
AFBA 17.5 - Ideal ACoS Calculator.xlsx