Make Your Website Work For You
Class Description
What makes a business’s website compelling to potential customers? How can you use your website to increase sales and engage new clients? Join web marketing expert Devin Duncan for a workshop that will teach you everything you need to know about turning your brand’s website into a powerful component of your marketing strategy.
Drawing on years of experience as an entrepreneur, Devin will teach you how to design your website for optimal sales and customer interaction. You’ll learn the psychology behind online sales, how to monetize your products, and the many types of content that make a website clickable and dynamic. Devin will also cover easy-to-implement techniques for building customer relationships online.
By the end of this course, you’ll have the tools to build a website that engages your ideal customers and becomes a major source of revenue and sales.
Lessons
1Introduction2Roadmap to Thriving Online Biz
3Big Website No-No's Part 1
4Big Website No-No's Part 2
5Grow Biz with Blog/Podcast: Amy Porterfield
6Guest Blogging with Amy Porterfield
7Content Creation All Star Panel
8All Star Panel: Pivotal Moments and Q&A
9Panel: Business Strategies Q&A
1Right Social Media Platform with James Wedmore
2Platform Selection with James Wedmore
3Platform Strategies with James Wedmore
4Intro to Amy Porterfield
5Facebook Promotions with Amy Porterfield
6Facebook Ads with Amy Porterfield
7Q&A with Devin and Amy Porterfield
8How to Turn Looky-Loo's Into Warm Leads
9Anatomy of Squeeze Page
10Tools for Lead Generation
11Email Gameplan with David Garland
1Introduction to Selling
2Melanie Duncan: Selling with Confidence
3Q&A with the Duncan's
4Virtual Events for Selling: James Wedmore
5Webinar Q&A with James Wedmore
6Psychological Tactics for Selling with the Duncans
7Psychological Tactics Part 2
8Student Hot Seats
9Split Testing
10Student Hot Seats Part 2