Introduction to YouTube Marketing
Welcome to the Youtube marketing class. My name is Phil eh banner. I'm the founder of video school Online and I'm so excited to have you here in this class, you're going to learn how to grow your business with Youtube. I'm going to show you the exact strategies that I've used to grow my own seven figure business and hopes that you can use some of these best practices to increase your business as well. So what exactly are you going to learn in this class? You'll learn how to start your own channel, how to create great videos on any budget that do convert to customers, how to get more subscribers and understanding why subscribers are so important on youtube. You're going to learn a variety of specific sales, funnel tactics and techniques, different ways to get customers from your Youtube videos, ultimately to buying a product and how to advertise using your own Youtube videos. The way that I've organized this course is a little bit backwards if you're completely brand new to Youtube. So ...
we start off with different sales funnel ideas. Then we talk about optimizing your videos and your Youtube channel. And then finally, at the end of the course is a complete section on starting out on Youtube. So how you create your profile, how you set up and upload videos, your default settings, all of those things. So if you're brand new to youtube, you might want to skip ahead to those later sections before coming back to the more marketing sections early on. But we wanted to start off with the best content first, the sales funnel ideas, the optimization and then the advertising aspect of Youtube as well. But let's get straight to the course content. And in the next lesson, I'm going to be talking more about why you should be using Youtube as a marketer.