Building Your Authority Platform

Lesson 14 of 50

Questions

 

Building Your Authority Platform

Lesson 14 of 50

Questions

 

Lesson Info

Questions

This is from p fault. What is your feeling on google plus, and maybe who have you seen that the most successful for? I actually, I'm going to cover google plus a little bit more and social networks, the social networks they are, we're going to go over that I personally, I'm not the biggest google plus fan, really? Um, I found, and this is sort of what I'm teaching is you've got to find things that you really comfortable with because they are sort of natural to us. We have any other question, or we wrapping up the segment we can, we can take a couple more questions and let me know if you have any in the studio audience. Yeah, um, let's see, so the question is, have you have you had people are talking about business to business? Yes versus business to consumer types of companies that they're trying to build. Have you had better financial success with this with the corporate market? Because you've talked about doing both then with individual offerings in general on dh, this person is sayi...

ng, in my experience, individual creative's are more fun but are less willing to spend money, and we've talked about that as well, but what within here is in terms of the for the b two b stuff? Well, boy there you know firing away here right? So this you know, it's always a question off how you want to position yourself so my love for entrepreneurship especially creative entrepreneurship it is undisputed because I've been one I know how hard it was so I believe that you know when when something is fabulous happens to someone like me where you really build a creative company and you sell it for millions of dollars that information kind of does have to be shared so that others like me can go out there and also make their fortune in creative entrepreneurship because without creativity without art, without music, without dance without things that touch our heart bypass our brains will be all you know that the world will be an awful place to be it so I think this part ofthe for me a moral obligation and ethical obligation where I feel that I don't want to turn my back to something that has been so good to me so that's that's part of it what drives me absolutely crazy is the expectations of free in the creative world and I cannot drive that point home more and more and often enough again if you expect free freeze what you will get it is an energetic principle it's an energetic principle free brings free so unless you put yourself out there and this is part ofthe why in you know to this question the photo is intensive I have consistently raised my prices to a point where I know that that fee is painful for most why? Because I have found that unless the commitment has that pain level it's meaningless to make so it has to hurt to commit because then you expectation off a return it's much much higher if it is irrelevant on whether or not you get a return on investment then why would you you know that that then you can just doodle around but the syria city off it comes from the intention to say I'm fully in one hundred percent committed that is something in the creative entrepreneur world that that's probably why I went into the business side of things and everybody wants me and everyone says you can teach the business because people don't want to learn the business they don't but I'm doing it anyway and I'm doing it like andrea said often enough because I do believe that eventually the pain level is high enough for it to change iss there on the business side ofthe creativity a boatload of money to be made it's tough you can make a living can you you know can you do can you do what I did in the stock photography business and sell it for millions of dollars? I don't think so but so here it goes again but because I have this following here and I understand how to build this following now the value is again in the corporate world where they say, look how many people she's reaching, she must be saying something that's a value to people and she's been doing it long enough so the corporate world for me already is becoming a much, much a better return on investment just because one gig is it is so much more than you know, like you find one client to give you one gig and that's as much as she had to find, you know, ten other clients to pay you that so you know, the energy for ten clients, the energy one client for the dollar amount is just one of those things I I find a lot of people want to work with entrepreneurs and creative entrepreneurs, but creative entrepreneurs are just by the nature, unfortunately cheap or broke but, um, end is the blame in lifestyle and this our objective to get out of the bohemian lifestyle so we can, you know, participate in sort of mid level, but it starts with with the mind set, so I don't haven't answered the question really, but to me, because I can't afford to do that, I do both if I couldn't afford to, that would be probably a much harder question for me to say can I afford to continue to do this if the feedback is not it's, not there

Class Description

After years of effort, you have mastered your craft. All that hard-earned wisdom and expertise should be shared with others, not only to raise the bar in your niche but also to establish your own credibility with clients and customers. Business expert and entrepreneur Beate Chelette is just the person to show you how to do it. 


Beate is a respected speaker, career coach, serial entrepreneur, and author of Happy Woman Happy World. In Building Your Authority Platform, Beate will show you exactly what it takes to become a thought leader in your own creative niche.  

In this class, you will learn strategies for growing your reputation and influence within your sphere of expertise. 

You’ll learn how to: 
  • Create and tell your personal brand story 
  • Find the perfect platforms to connect with your ideal audience 
  • Share the right amount of information on social and through whitepapers 
  • Get and leverage social proof through referrals and testimonials 
It's a challenge at any stage of your business to balance doing the work itself with building influence and attracting new customers and clients. In this class, you’ll learn practical ways to share your insights effectively without wasting valuable time. 

Great leaders are made, not born. Learn specific, actionable techniques for sharing your wisdom with others and building your professional reputation in Building Your Authority Platform.

Reviews

Amy Fletcher
 

I love this course and dip back into it frequently. I would highly recommend this course to entry-level and mid-career academics, particularly women. More courses please from Beate Chelette! Cheers, Amy