Lessons
Day 1
1Class Introduction
12:02 2Whippy Cake's First Video
10:43 3The Key YouTube Checklist
09:41 4Kari Kinsey Video Evaluation
10:38 5Kelsey Tuia Video Evaluation
08:46 6Kylar Tubbs Video Evaluation
09:54 7Shaina Longstreet Video Evaluation
08:43Audience Experience Feedback
07:55 9The Importance of Pre-Production
20:19 10Collecting Content Ideas
15:33 11Offering Value with Content
05:13 12Organizing Your Content
08:25 13Planning Your Shoot
05:54 14Planning Your Script
05:57 15Planning Your Shot List
03:23 16Planning Your Storyboard
06:16 17Finalizing the Script
07:48 18Why Quality Video Matters
07:48 19Different Video Styles
14:21 20Recording Options
11:51 21Audio Hacks
10:28 22The Importance of Lighting
08:23 23Additional Production Hacks
12:12 24Backdrops & Locations
20:07 25Shooting a Video
46:11 26Recap on Production Tips
10:01Day 2
27Heather Scherie Video 2 Evaluation
11:21 28Jef Rawls Video 2 Evaluation
14:00 29Kylar Tubbs Video 2 Evaluation
13:14 30Shaina Longstreet Video 2 Evaluation
09:29 31Kari Kinsey Video 2 Evaluation
10:27 32Video Progress Discussion
15:00 33The Importance of Branding
21:57 34Editing Software Options
10:50 35Final Cut Pro Tips & Tricks
40:09 36Editing Whippy's Video
11:24 37Adding Music
06:18 38Optimizing for YouTube
07:58 39SEO & the Keyword Planner
13:41 40Creating a Description & Adding Tags
15:39 41Ads, Monetization, & YouTube Affiliates
08:49 42YouTube® Analytics
09:55 43Advanced Settings & Commenting
15:05 44Playlists on YouTube®
03:23 45Using Visuals on Your Channel
04:33 46Annotations & Transcripts
09:28 47Linking & Ping Backs
07:03 48Collaborations
04:03 49Social Media
07:13 50Email & Newsletters
03:55 51Facebook Ads
03:28 52Driving Traffic To Your Site
11:22 53Pitching
16:48Lesson Info
Planning Your Shoot
I might have 10. I might have 100 ideas going. All I need to do is pick the ones that I react to the most for that specific video. And whether you do this for the your topic ideas or for your talking points, that process is the same. So you're coming up with all you're pulling him for all the different places from your passion from your audience from your family, from your competitors from life experiences. You're funneling them into here, and then you're sorting them, and then you pick your topic. So we're doing mystery Monday, and I'm gonna I'm gonna talk about the new lipstick I got because that's what my audience cares about. They will always ask. They get mad if I do not tell them what color I'm wearing or where my shortest room. So I might as well include it in there. So I'm showing them that I respect their curiosity. Um, and then I want to talk about creative life, of course, because that's what I'm doing right now. And it's just so exciting and big, Um, but a milestone for me.
And then maybe I say, uh, I want to talk about this bad experience I had with a negative comment because, I mean, I'm still shaken up about it, and it still stings a little bit. And I know that somebody out there watching my video can relate to that. So I think I want to include that. So again, fill it out with all your ideas. Narrow it down. Never delete. Just move it over to a piggy bank for later. Um, I'm gonna show you one other thing that I used to kind of, um, funnel. And it's called Wonder List and we're gonna do so what say you have wonder list? It's fantastic. You can have as many lists as you want. They could be a to do list they can be. And I did. Piggy bank. I call it an inbox. You can share this with people on your team or family members. We have a grocery list. I invite my husband to it. I'm at the grocery store. He remembers something I want. I get it instantly on my phone. I love technology. It's amazing, but I have my phone on me all the time, and I have ideas all the time, and I am not gonna miss out on an idea or potential opportunity because my brain cannot be trusted. So if I have an idea that second I am typing it in my wonder left, then when I'm doing my planning, my content planning, I will pull up my video idea list from Wonder List and pull it into create toe. Ever know? And then, from there you can start to sort of. And the great thing about, um, ever know is you can have multiple folders you can stack them into, like sections. You can have personal and business, and then within your folders, you can have multiple notes. So I have all these ideas or piggy bank. Let's say you have your piggy bank and you can even I like getting structured and organized enough that I even sort my list, my piggy bank. So when I have an idea for hair, I put it under hair. When I have an idea for you to marketing, I put it under you to marketing. You could be doing nutrition workouts, Mom stuff you could be doing photo photography digital website, break it down into the different topics and then from the piggy bank. You can start to build a script. So let's say Mystery Monday script that I'm gonna record. Why, you guys Why? Thanks. So I know I'm going to record that today, which is the eighth, right? So I would go to my ideas lists and pull these into my actual script. And look, I haven't outline from a video. Um, So then what you could do is turn these into actual. This becomes coffee them into the wrong one. You guys are probably dying, e. I am very tech savvy, whether you believe me or not. So then these become the talking points, right? And then underneath I'm gonna have my any needs become that the subjects of the video, and then I can fill them out the lipstick. What? Who makes it? I'm just gonna say makeup company, because I don't know what I'm allowed to dio The color is why I was attracted to it. And then do you see? I mean, I feel like I don't need to keep going, but I love the texture and how it applies. And I love how long it lasts. Okay, I'm gonna go to my next thing. Creative life. What? How did I get here? Okay, I am such a believer and creative life. I mean, it's like, challenged me so much. And the ability I'm sorry. Just toe. Have people education at your fingertips like that. It's sorry. That's why I'm so excited about being here.
Class Materials
Bonus Materials
Ratings and Reviews
user-f00b67
I enjoyed the class and learned many useful things I didn't know before. There are changes I would suggest. Too much time was spent viewing and critiquing existing videos. Demonstrating one (or more) of the free editing programs would be more helpful for beginners than showing how to use an expensive paid software. The information on selecting keywords should come earlier in the program (and SEO needs to be explained for those who don't know what it is and why it matters). More time should be devoted to editing info. More time should also be spent on the whole uploading process and on monetizing videos (and the benefits of doing that). Whippy is charming and knowledgeable but she had a tendency to get sidetracked on her own agenda (like searching for exactly when a company viewed her contest video). A general comment - it was hard to spend two full consecutive days watching this. I'm glad it fit my schedule but that was just lucky.
a Creativelive Student
Well worth the time if you want to add videos to your business mix and don't know how to get started. Becki knows her stuff and makes each step easy to grasp, even for non-techies. I love her keep-it-simple approach and her positive outlook. The content was solid. Her delivery made it fun to learn.
a Creativelive Student
Absolutely fabulous! Tons of down-to-earth info on YouTube, recording a video, editing a video, working within the parameters of YouTube's functionality, and much more. Whippy is knowledgeable and experienced. She shares her knowledge willingly, with humor, compassion, and integrity. It's the best course I've seen on CreativeLive, and I've seen many.