Lessons
Day 1
1Class Introduction
12:02 2Whippy Cake's First Video
10:43 3The Key YouTube Checklist
09:41 4Kari Kinsey Video Evaluation
10:38 5Kelsey Tuia Video Evaluation
08:46 6Kylar Tubbs Video Evaluation
09:54 7Shaina Longstreet Video Evaluation
08:43Audience Experience Feedback
07:55 9The Importance of Pre-Production
20:19 10Collecting Content Ideas
15:33 11Offering Value with Content
05:13 12Organizing Your Content
08:25 13Planning Your Shoot
05:54 14Planning Your Script
05:57 15Planning Your Shot List
03:23 16Planning Your Storyboard
06:16 17Finalizing the Script
07:48 18Why Quality Video Matters
07:48 19Different Video Styles
14:21 20Recording Options
11:51 21Audio Hacks
10:28 22The Importance of Lighting
08:23 23Additional Production Hacks
12:12 24Backdrops & Locations
20:07 25Shooting a Video
46:11 26Recap on Production Tips
10:01Day 2
27Heather Scherie Video 2 Evaluation
11:21 28Jef Rawls Video 2 Evaluation
14:00 29Kylar Tubbs Video 2 Evaluation
13:14 30Shaina Longstreet Video 2 Evaluation
09:29 31Kari Kinsey Video 2 Evaluation
10:27 32Video Progress Discussion
15:00 33The Importance of Branding
21:57 34Editing Software Options
10:50 35Final Cut Pro Tips & Tricks
40:09 36Editing Whippy's Video
11:24 37Adding Music
06:18 38Optimizing for YouTube
07:58 39SEO & the Keyword Planner
13:41 40Creating a Description & Adding Tags
15:39 41Ads, Monetization, & YouTube Affiliates
08:49 42YouTube® Analytics
09:55 43Advanced Settings & Commenting
15:05 44Playlists on YouTube®
03:23 45Using Visuals on Your Channel
04:33 46Annotations & Transcripts
09:28 47Linking & Ping Backs
07:03 48Collaborations
04:03 49Social Media
07:13 50Email & Newsletters
03:55 51Facebook Ads
03:28 52Driving Traffic To Your Site
11:22 53Pitching
16:48Lesson Info
Playlists on YouTube®
Another thing that's great in terms of like engagement, and that's pretty simple to Dio and you can also help each other with is playlist. And that's something that I did today. I haven't promoted or shared that playlist anywhere, but just because I've been everywhere, but let's say I get some free time I've made this playlist of all of your guys is really cool videos. What I can do is take the link to this specific play list and go pin it on Pinterest or put it in Facebook or share tweet the link, that sort of thing. And then it will help. It basically is telling YouTube I'm active on all these videos, and if you guys end up commenting or coming to my channel, it's creating a Web right. And once, if I go up, you go up a little bit right, because we're connected like Web does. That concept makes sense. Eso playlists air really great to use as a networking option or a collaboration option, and also just a great way to get your content out in different ways. So if I don't have any playli...
sts, I just have one boring feed of videos right, just a stream. Keep it keeps going. But the playlist allow me tohave. Maybe this mystery Monday is it talks about makeup, and it also talks about favorite things. So it's in two different playlist or I have a whole pixie playlist, and then I have just general hair. So all my pixies, our videos are in both. You kind of see what I mean again, You don't want to abuse this. Don't put a pixie tutorial in with how to fix the toilet. YouTube is smart, and they will figure it out that you lied. And Alison, thank God knows, too. So don't do it put so replying to comments and how much perfect. Or if you're a baller, like right now, playlists are great subscribed to other people's channels. So don't just talk to people on their channels, subscribe to them and subscribe to them because you can act not because they're your competition on and then shout outs are great. I will. I love to just help people and talk about people, especially when I see something that's really exciting. Like those adorable little Ted makes videos anyways, so I will do shadows and guess what that means other people are more than happy to do. Shall it's just for thank you. Or if I am desperate and ask somebody with a game without wanting, you just feature May video for no, no reason. Of course, I'll promote this where you shadow took great and then reply videos. They're a little bit complicated and there for, like, the really, like YouTube been on it for a long time. I mean, the communities go deeper and deeper and deeper, like families, you know? So, um, I'm not going to get into the how to of a reply video. But if people are making reply videos to your videos, guess what it does to your rankings.
Class Materials
Bonus Materials
Ratings and Reviews
user-f00b67
I enjoyed the class and learned many useful things I didn't know before. There are changes I would suggest. Too much time was spent viewing and critiquing existing videos. Demonstrating one (or more) of the free editing programs would be more helpful for beginners than showing how to use an expensive paid software. The information on selecting keywords should come earlier in the program (and SEO needs to be explained for those who don't know what it is and why it matters). More time should be devoted to editing info. More time should also be spent on the whole uploading process and on monetizing videos (and the benefits of doing that). Whippy is charming and knowledgeable but she had a tendency to get sidetracked on her own agenda (like searching for exactly when a company viewed her contest video). A general comment - it was hard to spend two full consecutive days watching this. I'm glad it fit my schedule but that was just lucky.
a Creativelive Student
Well worth the time if you want to add videos to your business mix and don't know how to get started. Becki knows her stuff and makes each step easy to grasp, even for non-techies. I love her keep-it-simple approach and her positive outlook. The content was solid. Her delivery made it fun to learn.
a Creativelive Student
Absolutely fabulous! Tons of down-to-earth info on YouTube, recording a video, editing a video, working within the parameters of YouTube's functionality, and much more. Whippy is knowledgeable and experienced. She shares her knowledge willingly, with humor, compassion, and integrity. It's the best course I've seen on CreativeLive, and I've seen many.
Student Work
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